TradeSocio, a fintech company catering to a variety of channels through its disruptive analytics and big data suite, has raised a sum of $1.25 million in a seed funding round led by Singapore-based investment holding group, Octava, according to a TradeSocio statement.
TradeSocio works with myriad investment groups, including brokers, banks, and other financial institutions, with its offering geared towards social trading and marketing automation. Its disruptive white-label solution suite has helped procure $1.25 million in seed funding following an earlier investment round notching $800,000 from private funding.
The influx of cash is important for TradeSocio as it will help fuel and accelerate the group’s growth via sales scaling initiatives, additional marketing campaigns, as well as the execution of its product roadmap. With social trading and marketing techniques at a premium, the influx of cash will also help steer TradeSocio’s objectives heading into Q2 2016 and beyond.
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This round of funding provides us with the resources needed to achieve our growth plan
According to TradeSocio’s Chief Executive Officer (CEO) Rohan Hall in a recent statement on the funding round: “Over the past year, we’ve focused on building a great team and a product suite that significantly improves how financial institutions can acquire, convert, and retain clients. Having successfully deployed our software to clients in both Europe and Asia, we’re now ready to begin scaling our operations. This round of funding provides us with the resources needed to achieve our growth plan.”
“TradeSocio have pioneered the way in which brokers and financial institutions can take advantage of new disruptive fintech technologies, including big data, marketing automation, social technologies, and gamification. We believe the company has the potential to make even greater waves in the financial services market as they continue to innovate with additional products and features,” added Joseph Tey, Director of Octava, in an accompanying statement.