Spotware Systems Appoints Aris Christoforou as Head of Marketing
- Christoforou will use his deep experience to grow Spotware’s global marketing efforts.
- The move signals Spotware’s renewed focus on growth and expansion.

Christoforou brings over 10 years of experience from previous positions in marketing management and customer engagement at major global technology firms based in Cyprus. Most recently, Christoforou served as the CEO of Nutriapptech, a CRM software and mobile firm serving the needs of professional dietitians and nutritionists across the globe. Before that, he worked at AAATrade Ltd, an investment firm and liquidity provider, as a Marketing Manager. Prior to AAATrade, Christoforou served as a Marketing Executive at PrimeXM, a major financial technology provider. Before that, he started off his career as a Marketing Assistant at Signature Custom Designs, a dealer of motorcycle parts, where he was promoted to serve as a Marketing Manager for the company.
Christoforou's expertise in digital marketing, strategy development, team leadership and commercial planning will help him in his new role where he will be in charge of developing and delivering marketing strategies to accelerate Spotware's global and Cyprus growth.
Christoforou holds a Bachelor's degree in Business Administration in Public Relations and Advertising from the European University of Cyprus.
Unlocking Opportunities for FX and CFD Brokers
Recently, Spotware Systems lost a veteran executive who left the company to establish his own broker business. Last month, Alexander Geralis left his position at Spotware Systems in order to launch a forex and contracts for difference (CFDs) fintech firm, Finthentic, to provide brokerage advisory service to other firms.
However, Christoforou’s appointment is consistent with the company’s commitment to expand the quality of its services and products of FX trading and management solutions for traders, brokers, and banks. Recently, Spotware upgraded its Ctrader web 4.2 to enable Forex and CFD brokers to provide efficient and complete trading platform Trading Platform In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real-time updates on quotes, charts and is the main frontend which customers are facing.Brokers either use existing trading platforms and sometimes customize them, or develop their own platform from scratch. Since the beginning of the retail FX trading business MetaQuotes and its platforms MetaTrader 4 (MT4) and MetaTrader 5 (MT5) have been the industry standard, especially when it comes to automated trading.MT4 Shows Resiliency While MT4 has long been seen as ubiquitous amongst brokers’ offerings, a targeted push by MetaQuotes themselves has led to broader adoption of MT5 in recent years. Advanced trading platforms such as MT4 or MT5 also allow access to a wide range of asset classes available for trading.The development of trading platforms over the past decade has failed to successfully dethrone MT4 or MT5, notably in the retail market. However, in institutional markets, brokerage companies and banking entities also construct and utilize proprietary currency trading platforms to help satisfy internal needs with trades executed through institutional trading channels.By far the most important parameter for many retail clients is the optionality and pairs available on trading platforms. Additionally, demand by traders has led to a greater emphasis on newer features such as advanced charting and other tools. In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real-time updates on quotes, charts and is the main frontend which customers are facing.Brokers either use existing trading platforms and sometimes customize them, or develop their own platform from scratch. Since the beginning of the retail FX trading business MetaQuotes and its platforms MetaTrader 4 (MT4) and MetaTrader 5 (MT5) have been the industry standard, especially when it comes to automated trading.MT4 Shows Resiliency While MT4 has long been seen as ubiquitous amongst brokers’ offerings, a targeted push by MetaQuotes themselves has led to broader adoption of MT5 in recent years. Advanced trading platforms such as MT4 or MT5 also allow access to a wide range of asset classes available for trading.The development of trading platforms over the past decade has failed to successfully dethrone MT4 or MT5, notably in the retail market. However, in institutional markets, brokerage companies and banking entities also construct and utilize proprietary currency trading platforms to help satisfy internal needs with trades executed through institutional trading channels.By far the most important parameter for many retail clients is the optionality and pairs available on trading platforms. Additionally, demand by traders has led to a greater emphasis on newer features such as advanced charting and other tools. Read this Term solutions for their traders.
Launched in 2010, Spotware introduced a new standard in spot FX and commodities and opened the door to transparent trading for millions of traders across the world. The company has continued to offer its trading suite to improve trade execution speed and success rates of its clients.
Christoforou brings over 10 years of experience from previous positions in marketing management and customer engagement at major global technology firms based in Cyprus. Most recently, Christoforou served as the CEO of Nutriapptech, a CRM software and mobile firm serving the needs of professional dietitians and nutritionists across the globe. Before that, he worked at AAATrade Ltd, an investment firm and liquidity provider, as a Marketing Manager. Prior to AAATrade, Christoforou served as a Marketing Executive at PrimeXM, a major financial technology provider. Before that, he started off his career as a Marketing Assistant at Signature Custom Designs, a dealer of motorcycle parts, where he was promoted to serve as a Marketing Manager for the company.
Christoforou's expertise in digital marketing, strategy development, team leadership and commercial planning will help him in his new role where he will be in charge of developing and delivering marketing strategies to accelerate Spotware's global and Cyprus growth.
Christoforou holds a Bachelor's degree in Business Administration in Public Relations and Advertising from the European University of Cyprus.
Unlocking Opportunities for FX and CFD Brokers
Recently, Spotware Systems lost a veteran executive who left the company to establish his own broker business. Last month, Alexander Geralis left his position at Spotware Systems in order to launch a forex and contracts for difference (CFDs) fintech firm, Finthentic, to provide brokerage advisory service to other firms.
However, Christoforou’s appointment is consistent with the company’s commitment to expand the quality of its services and products of FX trading and management solutions for traders, brokers, and banks. Recently, Spotware upgraded its Ctrader web 4.2 to enable Forex and CFD brokers to provide efficient and complete trading platform Trading Platform In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real-time updates on quotes, charts and is the main frontend which customers are facing.Brokers either use existing trading platforms and sometimes customize them, or develop their own platform from scratch. Since the beginning of the retail FX trading business MetaQuotes and its platforms MetaTrader 4 (MT4) and MetaTrader 5 (MT5) have been the industry standard, especially when it comes to automated trading.MT4 Shows Resiliency While MT4 has long been seen as ubiquitous amongst brokers’ offerings, a targeted push by MetaQuotes themselves has led to broader adoption of MT5 in recent years. Advanced trading platforms such as MT4 or MT5 also allow access to a wide range of asset classes available for trading.The development of trading platforms over the past decade has failed to successfully dethrone MT4 or MT5, notably in the retail market. However, in institutional markets, brokerage companies and banking entities also construct and utilize proprietary currency trading platforms to help satisfy internal needs with trades executed through institutional trading channels.By far the most important parameter for many retail clients is the optionality and pairs available on trading platforms. Additionally, demand by traders has led to a greater emphasis on newer features such as advanced charting and other tools. In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real-time updates on quotes, charts and is the main frontend which customers are facing.Brokers either use existing trading platforms and sometimes customize them, or develop their own platform from scratch. Since the beginning of the retail FX trading business MetaQuotes and its platforms MetaTrader 4 (MT4) and MetaTrader 5 (MT5) have been the industry standard, especially when it comes to automated trading.MT4 Shows Resiliency While MT4 has long been seen as ubiquitous amongst brokers’ offerings, a targeted push by MetaQuotes themselves has led to broader adoption of MT5 in recent years. Advanced trading platforms such as MT4 or MT5 also allow access to a wide range of asset classes available for trading.The development of trading platforms over the past decade has failed to successfully dethrone MT4 or MT5, notably in the retail market. However, in institutional markets, brokerage companies and banking entities also construct and utilize proprietary currency trading platforms to help satisfy internal needs with trades executed through institutional trading channels.By far the most important parameter for many retail clients is the optionality and pairs available on trading platforms. Additionally, demand by traders has led to a greater emphasis on newer features such as advanced charting and other tools. Read this Term solutions for their traders.
Launched in 2010, Spotware introduced a new standard in spot FX and commodities and opened the door to transparent trading for millions of traders across the world. The company has continued to offer its trading suite to improve trade execution speed and success rates of its clients.