HFM has appointed Mohammed Essosse as Head of Business Development for North Africa, adding a senior executive with experience across multiple CFD brokers. The move reflects the company’s continued focus on strengthening its presence in the region.

Role Focuses on Regional Growth

In his new position, Essosse will oversee business development activities across North Africa. His responsibilities include driving client acquisition Acquisition Acquisition means acquiring or taking possession or the securing of property, services, or abilities. To put it simply, it is the act or process of acquiring or gaining. You can acquire a work of art, you can acquire an ability such as speaking another language, you can acquire a business or shares in a company and you can acquire an accountant's service. For example, you can acquire a new car. In a broad sense, Acquisition can mean the act of taking ownership or possession of something. There Acquisition means acquiring or taking possession or the securing of property, services, or abilities. To put it simply, it is the act or process of acquiring or gaining. You can acquire a work of art, you can acquire an ability such as speaking another language, you can acquire a business or shares in a company and you can acquire an accountant's service. For example, you can acquire a new car. In a broad sense, Acquisition can mean the act of taking ownership or possession of something. There Read this Term, expanding partnerships, and supporting regional growth initiatives.

The role is part of HFM’s broader strategy to build its footprint in African markets, where competition among global brokers has been increasing. North Africa remains a key target for firms seeking to expand their client base.

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Essosse joins HFM from Zarvista Capital Markets, where he held the role of Chief Executive Officer. He also served as Head of Business Development and Director of Africa at the company, overseeing expansion efforts across the continent.

Experience Across Brokerage Firms

Earlier in his career, he worked as Senior Business Development Manager at AUS Global, focusing on client growth and partnerships. Before that, he spent nearly four years at INFINOX Capital as Sales Manager, where he contributed to business development activities in Dubai.

Essosse announced his new role in a LinkedIn post, stating that he was joining HFM to contribute to its growth and build long-term value across North Africa.

Another appointment saw HFM appoint Ahmad Qutaishat as Senior Business Development Manager, marking another senior-level hire as the CFD broker continues to expand its regional operations. Qutaishat, who brings more than six years of financial services experience, joined from ATFX MENA, where he served as Vice President of Sales.

Meanwhile, HFM earlier struck a multi-year partnership with newly crowned Premier League champions Arsenal, becoming an Official Global Partner of the north London club. The agreement grants HFM matchday branding at Emirates Stadium and visibility across Arsenal’s digital ecosystem, including its recently launched media platform, while also paving the way for player-led campaigns and fan-facing experiences expected later this year.