Advanced Markets is the latest FX liquidity provider to sign up to the LiquidityFinder comparison service, which is designed to make life easier for institutions looking for liquidity offerings that meet their business requirements.
Advanced Markets’ STP platform enables FX market participants to trade on prices streamed by more than ten FX banks in an anonymous market structure. Through LiquidityFinder, they are now able to compare the services of the FCA and ASIC-licensed PoP broker with those offered by other liquidity providers in the forex, CFDs, and cryptocurrency markets, among other over-the-counter (OTC) sectors.
The FCA-regulated search tool offers information and matching service and has demonstrated its effectiveness in simplifying the old, fractured journey for picking up the best liquidity partner. The addition of Advanced Markets further validates the service as a one-stop venue for comparing and directly contacting liquidity providers.
Advanced Markets enhances PB offering
LiquidityFinder currently lists a wide range of wholesale providers that also offer technology and credit solutions to banks and brokers. The intermediaries that have chosen the comparison service include Sucden Financial, LMAX – Digital, LMAX – Exchange, CMC Markets, Quantic Prime, FXCM Pro, FXCM Omnibus, and IS Prime.
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Advanced Markets operates a 100 percent STP/agency model based on its FCA and AFSL licenses. Earlier last year, the company has added Standard Chartered Bank to its FX prime brokers as the firm extends the range of clients that can use prime brokerage to trade via its liquidity infrastructure.
The FCA-regulated Advanced Markets (UK) Limited operation, based in London, is also in a joint venture with FX ECN platform Fortex in order to distribute their newly-launched MT5 white label solution.
Commenting on the news, LiquidityFinder founder Sam Low said: “Advanced Markets Group (AMG) is one of the very first companies in what is now called the ‘Prime of Prime’ space, having been offering true Agency eFX liquidity since 2006. The deep experience the company has gained in this time is shared with the broader market through their extensive range of educational materials, articles, blogs and YouTube videos. All this content will be consolidated on their page on LiquidityFinder (as it is already on their own site), further enhancing the site’s educational value.”
Natallia Hunik, Global Head of Sales at Advanced Markets Group, added: “We are pleased to be joining the LiquidityFinder portal, as this is the first directory of its kind that features players from B2B space. The FX Market is dynamic and complex, with a significant gap between the institutional and retail spaces that is not bridged. This gap has widened even further post credit-tightening. There is a lot of liquidity recycling going on, which doesn’t add value and introduces inefficiencies into the marketplace.”