AFX Capital, a CySEC and FCA regulated broker, has announced its official partnership with FC Sion, a Swiss football club located in the city of Sion, currently playing in the Swiss Super League. With this partnership, AFX Capital becomes the club’s official partner with exclusive marketing and promotional rights.
FC Sion was founded in 1909 and its most glorious time was in 1997 when they won the Swiss League double. The club won the Swiss Cup 13 times in 13 participations. In 2015, FC Sion won the Swiss Cup final against FC Basel, a top team in the Swiss Super League. The team will now participate in the qualifying rounds of the UEFA group stages. FC Sion’s home stadium is Stade Tourbillon, which has a seating capacity of 14,500 fans.
AFX Capital will be the sponsor of FC Sion for the 2015/2016 season. As part of the sponsorship agreement, the AFX Capital logo will feature on FC Sion’s apparel for all matches, including the UEFA Europa League qualification rounds. AFX Capital will enjoy a range of sponsorship rights at the Stade Tourbillon, as well as a strong presence across the club’s various media platforms.
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Mario Persichino, owner of AFX Capital, commented: “We are thrilled to form this partnership with FC Sion at this important time for both AFX and the club. It is the perfect way to celebrate the company’s 5 year anniversary in the financial markets and FC Sion’s most recent win of the 2014 – 2015 Swiss Cup. We look forward to success in the new season and continued growth.”
Speaking with Finance Magnates, AFX’s representatives explained that the partnership comes on the heels of what they see as a successful collaboration with local 2nd tier club FC Chiasso. The new all-inclusive partnership includes branded home and away shirts and LED promotion in the stadium (a perk which is not possible in the Premier League, due to exclusivity of the league sponsors, Barclays.)
Christian Constantin, FC Sion’s president, added: “We are honoured to be partnering with a leading investment firm such as AFX Capital. We share the same passion in our strive for excellence, while having an ethos of respect, fair practices and dedication to our fans, clients and employees. We believe that our partnership with AFX Capital will support our progress towards our goals.”