Virtually unknown to all but a few hardcore Ethereum and Bitcoin investors just a year ago, it seems that token sales are already becoming mainstream. American boxing champion Floyd Mayweather has just promoted the upcoming ICO for the Stox prediction platform on Instagram where he has over 16 million followers.

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Champion Predictions: I’m gonna make a $hit t$n of money on August 26th. I’m gonna make a $hit t$n of money on August 2nd on the Stox.com ICO. #TMT #STOX #MAYWEATHER #TBE #CRYPTO #CRYPTOCURRENCY #BLOCKCHAIN #ETHEREUM #BITCOIN

A post shared by Floyd Mayweather (@floydmayweather) on Jul 27, 2017 at 11:46am PDT

Sharing a photo of himself sitting in a private jet in front of a table full of dollars,  Mayweather wrote: “I’m gonna make a $hit t$n of money on August 2nd on the Stox.com ICO.”

Background

Stox is being developed by the invest.com group and will deploy its smart token STX using the Bancor protocol to guarantee liquidity on Ethereum.

Ophir Gertner, co-founder of Stox and the group, and talked to Finance Magnates about the ICO yesterday:

“We hope to raise 30 million dollars during our ICO. Our potential contributors are anyone who sees themselves using a platform in the future that allows them to trade on events. Our contributors will also be those who understand the potential of the space of prediction markets.

While cryptocurrencies are involved, the regulation process of the blockchain is still not fully clear. Stox is a decentralized platform, so there will be no need to regulate it. However, operators and providers who offer their services and predictions on the Stox platform will most probably have to be regulated. Stox will continue to explore the regulating requirements and will build on invest.com’s experience with regulation to do so.”

The Stox Token sale is not intended for persons who are citizens or residents of, or domiciled in, the United States of America, and/or entities incorporated, established or registered in or under the laws of the United States of America.