MahiFX Adds Facebook Social Sharing Button
One of the advantages for brokers creating their own proprietary trading platforms is the ability to easily add new features
One of the advantages for brokers creating their own proprietary trading platforms is the ability to easily add new features to the system to meet current demand in the market. One of the more recent brokers to launch with their own trading platform is New Zealand MahiFX. What makes the company interesting is that it taking ‘the road less traveled’ on two fronts; by creating its own proprietary trading platform, and being proud of the advantages of being a market maker. On the latter, with much of the current market chatter in the retail space about the benefits of working with a ‘no dealing desk’ broker and conflicts of interest, MahiFX is going with the direction of ‘you can’t beat our spreads’.
In regards to its trading platform, while most of the broker’s previous announcements have been pretty ordinary, such as the release of trading from charts or trading alerts, the cumulative progression of the offering is becoming more impressive. In addition, MahiFX has recently launched a new social feature to platform which allows traders to share their trades on Facebook. The offering integrates with Facebook’s API and allows for adding charts and comments to the ‘share’. For that are part of social trading groups the share function alleviates the need to work with multiple platforms. On the marketing side of the product, the Facebook update clearly announces it is from MahiFX which if it becomes popular will be a low cost way for the broker to advertise itself. Because of marketing benefits, it is a little surprising that we haven’t seen more brokers promoting such a ‘share’ feature.
Join the iFX EXPO Asia and discover your gateway to the Asian Markets
MahiFX gets social: ‘just one click’ technology and FX traders can now share trades through Facebook
New platform release enables easy-option sharing of charts, insight and commentary with forex social trading communitiesSuggested articles
Going Past the Great Wall: Things to Consider When Entering the Asian MarketGo to article >>
LONDON, 20 December 2012 – MahiFX, the proprietary-built platform providing retail FX traders access to institutional level technology and pricing, has launched a new ‘just one click’ functionality that gives traders the ability to instantly share their trading inspiration and strategies with their social trading community and friends. The new platform feature lets clients export charting screenshots of their trades along with user-generated commentary and analysis instantly via Facebook.
Part of MahiFX’s accelerated platform development programme, the new feature has been introduced in response to the growing interest in social trading amongst retail FX traders keen to share insight, knowledge and trading tips. Traders can now login to Facebook directly from within the MahiFX API and share screenshots of chosen trades in both the Book view and Analysis tab. And to promote knowledge share and discussion, traders have the facility to add comments to each individualised screenshot.
“Retail FX trading is an increasingly open and collaborative endeavour”, says David Cooney, MahiFX CEO. “As the market democratises it’s unsurprising that traders will gravitate towards communities that share trading insight and practical trading advice. In addition to the educational tools that we provide on our site and blog, this new social trading feature will serve to foster knowledge share and provide our traders with an open, transparent and novel means to learn and discuss the markets, differing trading strategies and tactics in order to inform their own personal trading strategy.”
MahiFX is headed by David Cooney, former global co-head of currency options and e-FX trading at Barclays Capital and responsible for the award winning e-commerce platform BARX and Susan Cooney, former head of e-FX Institutional Sales in Europe for Barclays Capital.
As a market maker MahiFX is able to provide traders direct access to institutional level execution speeds and spreads through its proprietary-built fully automated pricing and risk management technology.
Leave a Reply
Adding a button is news ????
kidding us
Adding a button is news ????
kidding us
@Rajiv – I’ll tell you what makes this news – please explain to me why brokers haven’t been doing this since 2012? Its free advertisement on every share!!
@Rajiv – I’ll tell you what makes this news – please explain to me why brokers haven’t been doing this since 2012? Its free advertisement on every share!!
There’s little evidence of the impact of social networking in FX. Who know’s if a trader is talking his own book or someone else’s under a pseudonym. I’m trying to reconcile, who in their right mind would tell the world their successful trading strategies for a start ?
😉
😉
There’s little evidence of the impact of social networking in FX. Who know’s if a trader is talking his own book or someone else’s under a pseudonym. I’m trying to reconcile, who in their right mind would tell the world their successful trading strategies for a start ?
@Melanie – There are share buttons for virtually everything. Your question of “who in their right mind would tell the world their successful trading strategies for a start ?” Can be rewritten as “who in their right mind would tell the world their (add something personal) for a start ?”
But, as we have seen, barriers of what we keep private have fallen. So there is no reason to think that people won’t enjoy sharing their trades. Also, unlike twitter or a social network like etoro or tradeo where you can use a psuedonym, Facebook name are generally public.
@Melanie – There are share buttons for virtually everything. Your question of “who in their right mind would tell the world their successful trading strategies for a start ?” Can be rewritten as “who in their right mind would tell the world their (add something personal) for a start ?”
But, as we have seen, barriers of what we keep private have fallen. So there is no reason to think that people won’t enjoy sharing their trades. Also, unlike twitter or a social network like etoro or tradeo where you can use a psuedonym, Facebook name are generally public.
‘you can’t beat our spreads’.
No, i can, under LMAX
___________________
well they need to understand one Word that is standardization=MT4
98% traders like to trader under MT4 and left 2% are brokers own platforms
and their chances to attract is from 2%
‘you can’t beat our spreads’.
No, i can, under LMAX
___________________
well they need to understand one Word that is standardization=MT4
98% traders like to trader under MT4 and left 2% are brokers own platforms
and their chances to attract is from 2%
i guess him ‘resigning’ was a graceful way for him to be fired…
i guess him ‘resigning’ was a graceful way for him to be fired…
@ ron. Interesting by the fact that on this same website, there was an article about the FBI investigating the use of social networks on financial trading.
@ ron. Interesting by the fact that on this same website, there was an article about the FBI investigating the use of social networks on financial trading.
@rajiv – what are you, some MT4 provider or something? In its standard form, MT4 doesn’t allow one click trading or a close all function or even the ability to place OCO orders, or have the popular trading cubes. All of these functions are accessible through plugins, etc. But the point is that the platform is far from perfect. Its popularity has been greatly influenced to economics that have led brokers to favor offering it over competing platforms.
yes
yes
@rajiv – what are you, some MT4 provider or something? In its standard form, MT4 doesn’t allow one click trading or a close all function or even the ability to place OCO orders, or have the popular trading cubes. All of these functions are accessible through plugins, etc. But the point is that the platform is far from perfect. Its popularity has been greatly influenced to economics that have led brokers to favor offering it over competing platforms.
@Melanie – yes you are correct – the FBI admitted that its studies social media streams to evaluate for stock boosting and strange behavior. But that doesn’t mean there is no merit to a desire from traders to share their trade ideas. The point is that if that desire is there, then it makes sense to take advantage of it and use it for free advertising.
@Melanie – yes you are correct – the FBI admitted that its studies social media streams to evaluate for stock boosting and strange behavior. But that doesn’t mean there is no merit to a desire from traders to share their trade ideas. The point is that if that desire is there, then it makes sense to take advantage of it and use it for free advertising.
🙂
🙂