AMF Issues Guidance on Integrating “Sustainability Preferences” for Retail Investors

Friday, 14/11/2025 | 12:17 GMT by Tareq Sikder
  • MiFID II and IDD Require Consideration of Retail Investors’ Sustainability Choices.
  • The initiative seeks to “meet the expectations of retail investors,” says AMF.
AMF France

The ACPR and AMF have issued joint guidance for financial advisers on incorporating clients’ sustainability preferences when recommending investment products, including equities, funds, and ETFs.

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The AMF said the initiative provides practical support for professionals in sustainable finance and strives to “meet the expectations of retail investors.”

Retail Sustainability Preferences Addressed in Guidance

Under MiFID II and the Insurance Distribution Directive, advisers are required to consider sustainability criteria alongside clients’ financial profiles, risk tolerance, and investment objectives.

Authorities noted that advisory processes often fall short of regulatory standards, as many clients do not provide detailed sustainability preferences. To address this, advisers may use simplified questionnaires that align with rules and present predefined sustainability options clearly. They can also propose products that closely match revised client preferences if initial choices are unavailable.

The guidance aims to update advisory processes while ensuring that sustainability preferences are taken into account. It also encourages professionals to pursue training in sustainable finance.

France Approves First Blockchain-Based Stock Exchange

France’s financial regulator, the AMF, approved operating rules for LISE SA, the country’s first stock exchange built entirely on blockchain. The platform will let small and mid-sized companies list tokenized shares for direct retail investor trading under the EU Pilot Regime.

LISE combines trading and settlement on a single infrastructure, allowing real-time ownership recording on the blockchain. Retail participants must pass a knowledge test before trading.

The platform targets French SMEs with market capitalizations under €200 million and imposes a €6 billion total cap. Final authorization from French banking regulators is still pending.

AMF Fight aginst Fraud

AMF Increases Oversight Against Fraud

Alongside innovations like blockchain trading, the AMF continues strict enforcement against fraudulent activity. In 2024, investment scam victims lost an average of €29,500, with younger investors most affected.

Enforcement actions included €26.5 million in fines, 12 disciplinary measures, and the shutdown of 181 fraudulent websites.

The authority opened 56 investigations and handled over 13,000 consumer inquiries, noting that social media had become a key channel for scams and that high-profile schemes targeted retail investors through misleading promotions and unauthorized platforms.

The ACPR and AMF have issued joint guidance for financial advisers on incorporating clients’ sustainability preferences when recommending investment products, including equities, funds, and ETFs.

Join IG, CMC, and Robinhood in London’s leading trading industry event!

The AMF said the initiative provides practical support for professionals in sustainable finance and strives to “meet the expectations of retail investors.”

Retail Sustainability Preferences Addressed in Guidance

Under MiFID II and the Insurance Distribution Directive, advisers are required to consider sustainability criteria alongside clients’ financial profiles, risk tolerance, and investment objectives.

Authorities noted that advisory processes often fall short of regulatory standards, as many clients do not provide detailed sustainability preferences. To address this, advisers may use simplified questionnaires that align with rules and present predefined sustainability options clearly. They can also propose products that closely match revised client preferences if initial choices are unavailable.

The guidance aims to update advisory processes while ensuring that sustainability preferences are taken into account. It also encourages professionals to pursue training in sustainable finance.

France Approves First Blockchain-Based Stock Exchange

France’s financial regulator, the AMF, approved operating rules for LISE SA, the country’s first stock exchange built entirely on blockchain. The platform will let small and mid-sized companies list tokenized shares for direct retail investor trading under the EU Pilot Regime.

LISE combines trading and settlement on a single infrastructure, allowing real-time ownership recording on the blockchain. Retail participants must pass a knowledge test before trading.

The platform targets French SMEs with market capitalizations under €200 million and imposes a €6 billion total cap. Final authorization from French banking regulators is still pending.

AMF Fight aginst Fraud

AMF Increases Oversight Against Fraud

Alongside innovations like blockchain trading, the AMF continues strict enforcement against fraudulent activity. In 2024, investment scam victims lost an average of €29,500, with younger investors most affected.

Enforcement actions included €26.5 million in fines, 12 disciplinary measures, and the shutdown of 181 fraudulent websites.

The authority opened 56 investigations and handled over 13,000 consumer inquiries, noting that social media had become a key channel for scams and that high-profile schemes targeted retail investors through misleading promotions and unauthorized platforms.

About the Author: Tareq Sikder
Tareq Sikder
  • 1989 Articles
  • 32 Followers
About the Author: Tareq Sikder
A Forex technical analyst and writer who has been engaged in financial writing for 12 years.
  • 1989 Articles
  • 32 Followers

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