LMAX Exchange to Spread Their Name around the World in Global Yacht Race
- LMAX is joining the ranks of yachting sponsors today as they are sponsoring a team for the upcoming Clipper Round the World Yacht Race
LMAX Exchange is joining the ranks of yachting sponsors today as they are sponsoring a team for the upcoming Clipper Round the World Yacht Race. The LMAX Exchange team will be competing against eleven others in the 40,000 mile race around the world.
An operator of an electronic FX and CFD Trading Platform Trading Platform In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real Read this Term, the sponsorship takes place as many brokers have partnered with sports clubs to raise their brand image. Typical sponsorships have included Forex Forex Foreign exchange or forex is the act of converting one nation’s currency into another nation’s currency (that possesses a different currency); for example, the converting of British Pounds into US Dollars, and vice versa. The exchange of currencies can be done over a physical counter, such as at a Bureau de Change, or over the internet via broker platforms, where currency speculation takes place, known as forex trading.The foreign exchange market, by its very nature, is the world’s largest tradi Foreign exchange or forex is the act of converting one nation’s currency into another nation’s currency (that possesses a different currency); for example, the converting of British Pounds into US Dollars, and vice versa. The exchange of currencies can be done over a physical counter, such as at a Bureau de Change, or over the internet via broker platforms, where currency speculation takes place, known as forex trading.The foreign exchange market, by its very nature, is the world’s largest tradi Read this Term and binary options brokers that have focused on football clubs as their fans overlap the demographic brokers market to. In the case of LMAX and the boat sponsorship, the firm will be leveraging the race’s long duration and multi-country destinations to raise awareness of their brand.
Headed by the America’s Cup racing event with its lead sponsor, Louis Vuitton, yachting has long been viewed as an upscale sponsorship opportunity due to the affluent demographic connected to the sport. In regards to LMAX, the firm is also using the sponsorship opportunity in the Clipper Round the World Yacht Race to continue its connection to extreme sporting events. Earlier in the year, LMAX Exchange's CEO David Mercer participated in the Arctic Rugby Challenge.
Following on that event, Mercer will also be participating for a portion of the Round the World boat race. About his inclusion, LMAX Exchange's yacht team skipper, Olivier Cardin, stated, “David is no stranger to tests like this and I am looking forward to having him join us on the race.”
LMAX Exchange is joining the ranks of yachting sponsors today as they are sponsoring a team for the upcoming Clipper Round the World Yacht Race. The LMAX Exchange team will be competing against eleven others in the 40,000 mile race around the world.
An operator of an electronic FX and CFD Trading Platform Trading Platform In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real Read this Term, the sponsorship takes place as many brokers have partnered with sports clubs to raise their brand image. Typical sponsorships have included Forex Forex Foreign exchange or forex is the act of converting one nation’s currency into another nation’s currency (that possesses a different currency); for example, the converting of British Pounds into US Dollars, and vice versa. The exchange of currencies can be done over a physical counter, such as at a Bureau de Change, or over the internet via broker platforms, where currency speculation takes place, known as forex trading.The foreign exchange market, by its very nature, is the world’s largest tradi Foreign exchange or forex is the act of converting one nation’s currency into another nation’s currency (that possesses a different currency); for example, the converting of British Pounds into US Dollars, and vice versa. The exchange of currencies can be done over a physical counter, such as at a Bureau de Change, or over the internet via broker platforms, where currency speculation takes place, known as forex trading.The foreign exchange market, by its very nature, is the world’s largest tradi Read this Term and binary options brokers that have focused on football clubs as their fans overlap the demographic brokers market to. In the case of LMAX and the boat sponsorship, the firm will be leveraging the race’s long duration and multi-country destinations to raise awareness of their brand.
Headed by the America’s Cup racing event with its lead sponsor, Louis Vuitton, yachting has long been viewed as an upscale sponsorship opportunity due to the affluent demographic connected to the sport. In regards to LMAX, the firm is also using the sponsorship opportunity in the Clipper Round the World Yacht Race to continue its connection to extreme sporting events. Earlier in the year, LMAX Exchange's CEO David Mercer participated in the Arctic Rugby Challenge.
Following on that event, Mercer will also be participating for a portion of the Round the World boat race. About his inclusion, LMAX Exchange's yacht team skipper, Olivier Cardin, stated, “David is no stranger to tests like this and I am looking forward to having him join us on the race.”