DriveWealth Appoints Julie Coin as President
- The Ex-Merrill Lynch and Deutsche Bank executive brings an array of strategic experience to the technology provider

Trading technology provider DriveWealth announced on Thursday afternoon that it has appointed Julie Coin as company president.
"I look forward to Julie helping launch DriveWealth to the next level of recognition in the Fintech Fintech Financial Technology (fintech) is defined as ay technology that is geared towards automating and enhancing the delivery and application of financial services. The origin of the term fintechs can be traced back to the 1990s where it was primarily used as a back-end system technology for renowned financial institutions. However, it has since grown outside the business sector with an increased focus upon consumer services.What Purpose Do Fintechs Serve?The main purpose of fintechs would be to suppl Financial Technology (fintech) is defined as ay technology that is geared towards automating and enhancing the delivery and application of financial services. The origin of the term fintechs can be traced back to the 1990s where it was primarily used as a back-end system technology for renowned financial institutions. However, it has since grown outside the business sector with an increased focus upon consumer services.What Purpose Do Fintechs Serve?The main purpose of fintechs would be to suppl Read this Term ecosystem as we play a key role in the modernization of brokerage infrastructure and digitization of financial services," said DriveWealth CEO Robert Cortright.
"She'll be heavily engaged in optimizing our processes, messaging and coordination across our business functions while shaping meaningful key performance indicators and metrics."
Coin has a huge array of experience in the financial services industry. Her most recent role was as chief operating officer at Galaxy Digital, a cryptocurrency firm.
Prior to that, she spent just over three years with E*TRADE. During her time at the firm, she worked as the chief operating officer of the stockbroker's retail trading division.
Preparing for rapid growth
The new DriveWealth president has also spent time at some major financial institutions. She was a director in Merrill Lynch's investment banking strategy team and also had a three-year stint as head of strategy and business development in the firm's EMEA wealth management team.
At the start of this decade, Coin also worked as global chief operating officer for Deutsche Bank's global investment solutions and private wealth management divisions.
"I'm very excited to join DriveWealth at this stage in the firm's evolution," said Coin. "The company has custom-built an innovative, global brokerage-as-a-service platform that enables its partners to offer their retail customers creative user experiences for investing in U.S. Equities Equities Equities can be characterized as stocks or shares in a company that investors can buy or sell. When you buy a stock, you are in essence buying an equity, becoming a partial owner of shares in a specific company or fund.However, equities do not pay a fixed interest rate, and as such are not considered guaranteed income. As such, equity markets are often associated with risk.When a company issues bonds, it’s taking loans from buyers. When a company offers shares, on the other hand, it’s selling pa Equities can be characterized as stocks or shares in a company that investors can buy or sell. When you buy a stock, you are in essence buying an equity, becoming a partial owner of shares in a specific company or fund.However, equities do not pay a fixed interest rate, and as such are not considered guaranteed income. As such, equity markets are often associated with risk.When a company issues bonds, it’s taking loans from buyers. When a company offers shares, on the other hand, it’s selling pa Read this Term on a fractionalized basis.
"I look forward to helping the firm grow rapidly, expand on its unique capabilities and capitalize on the wealth of market opportunities globally."
Trading technology provider DriveWealth announced on Thursday afternoon that it has appointed Julie Coin as company president.
"I look forward to Julie helping launch DriveWealth to the next level of recognition in the Fintech Fintech Financial Technology (fintech) is defined as ay technology that is geared towards automating and enhancing the delivery and application of financial services. The origin of the term fintechs can be traced back to the 1990s where it was primarily used as a back-end system technology for renowned financial institutions. However, it has since grown outside the business sector with an increased focus upon consumer services.What Purpose Do Fintechs Serve?The main purpose of fintechs would be to suppl Financial Technology (fintech) is defined as ay technology that is geared towards automating and enhancing the delivery and application of financial services. The origin of the term fintechs can be traced back to the 1990s where it was primarily used as a back-end system technology for renowned financial institutions. However, it has since grown outside the business sector with an increased focus upon consumer services.What Purpose Do Fintechs Serve?The main purpose of fintechs would be to suppl Read this Term ecosystem as we play a key role in the modernization of brokerage infrastructure and digitization of financial services," said DriveWealth CEO Robert Cortright.
"She'll be heavily engaged in optimizing our processes, messaging and coordination across our business functions while shaping meaningful key performance indicators and metrics."
Coin has a huge array of experience in the financial services industry. Her most recent role was as chief operating officer at Galaxy Digital, a cryptocurrency firm.
Prior to that, she spent just over three years with E*TRADE. During her time at the firm, she worked as the chief operating officer of the stockbroker's retail trading division.
Preparing for rapid growth
The new DriveWealth president has also spent time at some major financial institutions. She was a director in Merrill Lynch's investment banking strategy team and also had a three-year stint as head of strategy and business development in the firm's EMEA wealth management team.
At the start of this decade, Coin also worked as global chief operating officer for Deutsche Bank's global investment solutions and private wealth management divisions.
"I'm very excited to join DriveWealth at this stage in the firm's evolution," said Coin. "The company has custom-built an innovative, global brokerage-as-a-service platform that enables its partners to offer their retail customers creative user experiences for investing in U.S. Equities Equities Equities can be characterized as stocks or shares in a company that investors can buy or sell. When you buy a stock, you are in essence buying an equity, becoming a partial owner of shares in a specific company or fund.However, equities do not pay a fixed interest rate, and as such are not considered guaranteed income. As such, equity markets are often associated with risk.When a company issues bonds, it’s taking loans from buyers. When a company offers shares, on the other hand, it’s selling pa Equities can be characterized as stocks or shares in a company that investors can buy or sell. When you buy a stock, you are in essence buying an equity, becoming a partial owner of shares in a specific company or fund.However, equities do not pay a fixed interest rate, and as such are not considered guaranteed income. As such, equity markets are often associated with risk.When a company issues bonds, it’s taking loans from buyers. When a company offers shares, on the other hand, it’s selling pa Read this Term on a fractionalized basis.
"I look forward to helping the firm grow rapidly, expand on its unique capabilities and capitalize on the wealth of market opportunities globally."