Celebrities have played an interesting role in crypto and fintech spheres in the past. How is this changing?
"What categories of investment do celebrities participate in?" (Source: Tide)
Celebrity investors have, for a long time, played a rather interesting role in the cryptocurrency industry--and, more recently, in fintech.
This week, two important pieces of news related to celebrity investors hit the headlines: on the one hand, there was action movie star Steven Seagal, who was fined $314,000 by the United States Securities and Exchange Commission (SEC) for acting as a brand ambassador for a controversial coin offering held by a company known as "Bitcoiin2Gen", or B2G. Seagal was also ordered not to promote any securities for three years.
On the other hand, Dreamers VC, a fund that was started by Hollywood actor Will Smith, along with soccer star Keisuke Honda, and NFL player J.J. Watt (among others), participated in a $15 million Series B funding round for Public, a commission-free investment app based in the US.
Both of these instances represent the latest points in the continuum that exists in relation to celebrities and investing: on one end of the spectrum, there are cases like Seagal' s--celebrities who, knowingly or unknowingly, are paid to promote illegal securities offerings and end up running afoul of the law.
Though these celebrities may initially believe in the products they are promoting in these scenarios, in the end, nobody wins: the companies are disgraced, and the associated celebs have to pay fines and face possible public embarrassment.
On the other hand of the spectrum, however, are cases like the birth of Will Smith's Dreamers VC: well-structured, professional investment organizations that just happen to have celebrities involved, and just happen to have celebrity figures as backers, investors, and creators.
How have these two trends developed? And how are they helping (or hurting) the industries that they support?
The crypto industry's sordid relationship with celebrity endorsements
Unfortunately, cases like Steven Seagal's are far from unique, particularly within the crypto space, and particularly in 2017.
Indeed, 2017 saw celebrity backings of cryptocurrency projects left and right: American boxing star Floyd Mayweather made his way into the crypto scene in July of 2017 with an endorsement of the Stox ICO: "I'm gonna make a $hit t$n of money on August 2nd on the Stox.com ICO," he wrote on Instagram, alongside a photo of himself sitting with piles of cash. Mayweather also backed several other projects, including an ICO held by Centra Tech.
American music producer DJ Khaled also backed Centra Tech, which he touted on his social media accounts as a "Game Changer."
Argentinian football (or "soccer" if you're American dear reader) star Lionel Messi was recruited as a brand ambassador for Sirin Labs, developer of the SOLARIN ultra-secure mobile phone, in December of 2017.
Even Paris Hilton, Hollywood socialite and co-star of The Simple Life--managed to find her way into the crypto space. In September 2017, Hilton began posting on social media to promote Lydian, a project that touted itself as the "first marketing cloud for blockchain."
Not so fast...
However, like the unfortunate conclusion to Steven Seagall's crypto misadventure, none of these stories have happy endings.
Both Floyd Mayweather and DJ Khaled were fined by the United States SEC for their apparent failure to disclose that they were paid ambassadors of the Centra Tech ICO.
According to a press release from the Commission, "Mayweather and Khaled agreed to pay disgorgement, penalties and interest. Mayweather agreed to pay $300,000 in disgorgement, a $300,000 penalty, and $14,775 in prejudgment interest. Khaled agreed to pay $50,000 in disgorgement, a $100,000 penalty, and $2,725 in prejudgment interest.”
Jessica VerSteeg's company, Paragon, settled with the SEC, agreeing "to return funds to harmed investors, register the tokens as securities, file periodic reports with the Commission, and pay penalties." There were also announcements regarding the class-action multi-million dollar lawsuit against The Game for helping market the ParagonCoins.
According to The Blast, The Game also found himself mired in legal trouble regarding his involvement in ParagonCoin: "[The Game was] roped into a multi-million dollar lawsuit over a cryptocurrency company that promised to revolutionize the cannabis industry, only to find out the company was allegedly blowing smoke about their intentions with marijuana," the publication said.
More troubles
And again, the list goes on: while Lionel Messi didn't face any fines or legal troubles personally as a result of his involvement with Sirin Labs, he may have considered taking distance from the company after a series of unfortunate events.
Paris Hilton also managed to extricate herself from the ICO she endorsed without finding herself in any legal trouble, but the endorsement of Lydian may have made a dent in her reputation. Hilton's social media following quickly pointed out that Lydian's founder, Gurbaksh Chahal, pleaded guilty to assault several years ago after police say he punched and kicked his girlfriend 117 times. Hilton deleted her social media posts related to Lydian shortly after the revelation.
"The credibility of public people inspires confidence in the consumer."
As a result of this series of unfortunate events, it seems that the popularity of celebrity endorsements has slowly deteriorated in the cryptocurrency space, although there is some evidence to suggest that YouTubers and Instagram influencers--individuals who don't have celebrity status, but may have close connections with large groups of followers--were the new weapons of choice for crypto companies looking to advertise their products (at least, for a time.)
However, J.R. Forsyth, founder of blockchain project Onfo, said that while celebrity endorsements may have a bad smell in the crypto industry in the short term, they haven't necessarily lost their power in the longer-term sense.
"The credibility of public people inspires confidence in the consumer and their fame alone can be the reason for the success of the whole project," Forsyth told Finance Magnates. "The only important thing is whether the project itself deserves such approval or it is solely due to financial incentives."
JR Forsyth, founder of blockchain project Onfo.
But of course, there is an important difference between the cases listed above and cases like Will Smith's VC choosing to invest in an app: "The Securities Commission (SEC) carefully examines cases when public figures encourage other people to invest or advertise crowdfunding campaigns," Forsyth said.
Therefore, the SEC is unlikely to take an interest in Dreamer VC's decision to support Public (which falls firmly under the "fintech" umbrella but doesn't involve crypto at this time), even though, yes, he is a celebrity, and yes, his named was plastered all over financial sphere headlines this week in relation to the investment.
In fact, Will Smith hasn't even publicly commented on Dreamer VC's decision to invest in Public. However, hypothetically speaking, "if Will Smith says that Public is a good service and he invested in it but does not encourage other people to invest too and only offers them to try a new application, then the commission is unlikely to be interested in this," Forsyth explained.
The "celebrity investment bug" is spreading
Still, celebrity investors can--perhaps unintentionally--bring the spotlight onto the companies they choose to put their money into.
"Today, the promotion of goods and services through influencers is a common practice, and investment rounds are no exception," Forsyth told Finance Magnates. "Hollywood stars and world-class athletes have great financial opportunities and are an object to follow. If they trust their money to a particular company, then I can trust it too - this is how an average person thinks."
If all goes well, the participation of celebrity investors can be a win-win situation: the company benefits from the publicity that the celebrity investor brings to the table; as a result, the celebrity investor may receive a higher return on their investment.
And indeed, the film business seems to be so profitable these days that the bridge between Hollywood and Silicon Valley seems to be shorter than ever: Will Smith's Dreamers VC is just one example of a growing number of Hollywood celebrities who have made the crossover into venture capitalist-land.
Indeed, Forbes reported that although Ashton Kutcher was "patient zero" of the "celebrity investing bug", the trend had actually developed much sooner.
"Celebrities have acted as minority partners in brands, businesses, and startups for decades prior," the article said.
But that doesn't mean the trend hasn't picked up speed: in addition to Kutcher, who took a risk on Uber and turned a $30 million fund into $250 million, Investopedia has also named Justin Timberlake, Kim Kardashian, and Lady Gaga as some of the world's "top celebrity investors."
Additionally, according to a study published by UK-based fintech firm "Tide", celebrity investors have "participated in" $12 billion in startup investments since 2010, though, as the Wall Street Journalpointed out, "Tide's head-spinning numbers conflate the value of funding rounds with the dollar value of celebrities' own contributions."
"What categories of investment do celebrities participate in?" (Source: Tide)
Interestingly, however, Tide's findings did seem to suggest that software did seem to be the most popular investment category for celebrity investors: "the celebrities on our list have participated in over £4bn-worth of investments into software companies," the firm reports, compared to £2.42 billion in e-commerce, £1.58 billion in retail, and so on (though Tide mentions that "the same investment may appear in more than one category.")
But, if software is, indeed, the most popular category for this particular brand of celebrity investor, it's likely that these investors are following the trends of the rest of the investment world, which has been heavily tech-focused for the last several years--and, more recently, on fintech.
Indeed, Finance Magnates reported last month that NY-based software firm CB Insights had found that financial services industry startups raised $33.9 billion in 2019.
Although it may initially appear as though there was a significant decrease in fintech funding from the prior year (which saw a sum of $40.8 billion in funding) when Ant Financial's massive $14 billion round is excluded from 2018's sum, there is actually a significant increase between the two years: without Ant Financial, funding rose from $26.8 billion to $34.5 billion year-over-year, an increase of nearly 30 percent.
This suggests that fintech is growing rapidly--and will likely continue to grow. Therefore, if celebrity investors haven't already caught on, it's possible that they will sometime soon; it's also possible that some of these fintech investments could be directed toward crypto and blockchain companies.
As such, we may see the world of "celebrity investors" come full circle--though the ties between celebs and crypto haven't been great in the past, a bright future could be blossoming ahead.
Celebrity investors have, for a long time, played a rather interesting role in the cryptocurrency industry--and, more recently, in fintech.
This week, two important pieces of news related to celebrity investors hit the headlines: on the one hand, there was action movie star Steven Seagal, who was fined $314,000 by the United States Securities and Exchange Commission (SEC) for acting as a brand ambassador for a controversial coin offering held by a company known as "Bitcoiin2Gen", or B2G. Seagal was also ordered not to promote any securities for three years.
On the other hand, Dreamers VC, a fund that was started by Hollywood actor Will Smith, along with soccer star Keisuke Honda, and NFL player J.J. Watt (among others), participated in a $15 million Series B funding round for Public, a commission-free investment app based in the US.
Both of these instances represent the latest points in the continuum that exists in relation to celebrities and investing: on one end of the spectrum, there are cases like Seagal' s--celebrities who, knowingly or unknowingly, are paid to promote illegal securities offerings and end up running afoul of the law.
Though these celebrities may initially believe in the products they are promoting in these scenarios, in the end, nobody wins: the companies are disgraced, and the associated celebs have to pay fines and face possible public embarrassment.
On the other hand of the spectrum, however, are cases like the birth of Will Smith's Dreamers VC: well-structured, professional investment organizations that just happen to have celebrities involved, and just happen to have celebrity figures as backers, investors, and creators.
How have these two trends developed? And how are they helping (or hurting) the industries that they support?
The crypto industry's sordid relationship with celebrity endorsements
Unfortunately, cases like Steven Seagal's are far from unique, particularly within the crypto space, and particularly in 2017.
Indeed, 2017 saw celebrity backings of cryptocurrency projects left and right: American boxing star Floyd Mayweather made his way into the crypto scene in July of 2017 with an endorsement of the Stox ICO: "I'm gonna make a $hit t$n of money on August 2nd on the Stox.com ICO," he wrote on Instagram, alongside a photo of himself sitting with piles of cash. Mayweather also backed several other projects, including an ICO held by Centra Tech.
American music producer DJ Khaled also backed Centra Tech, which he touted on his social media accounts as a "Game Changer."
Argentinian football (or "soccer" if you're American dear reader) star Lionel Messi was recruited as a brand ambassador for Sirin Labs, developer of the SOLARIN ultra-secure mobile phone, in December of 2017.
Even Paris Hilton, Hollywood socialite and co-star of The Simple Life--managed to find her way into the crypto space. In September 2017, Hilton began posting on social media to promote Lydian, a project that touted itself as the "first marketing cloud for blockchain."
Not so fast...
However, like the unfortunate conclusion to Steven Seagall's crypto misadventure, none of these stories have happy endings.
Both Floyd Mayweather and DJ Khaled were fined by the United States SEC for their apparent failure to disclose that they were paid ambassadors of the Centra Tech ICO.
According to a press release from the Commission, "Mayweather and Khaled agreed to pay disgorgement, penalties and interest. Mayweather agreed to pay $300,000 in disgorgement, a $300,000 penalty, and $14,775 in prejudgment interest. Khaled agreed to pay $50,000 in disgorgement, a $100,000 penalty, and $2,725 in prejudgment interest.”
Jessica VerSteeg's company, Paragon, settled with the SEC, agreeing "to return funds to harmed investors, register the tokens as securities, file periodic reports with the Commission, and pay penalties." There were also announcements regarding the class-action multi-million dollar lawsuit against The Game for helping market the ParagonCoins.
According to The Blast, The Game also found himself mired in legal trouble regarding his involvement in ParagonCoin: "[The Game was] roped into a multi-million dollar lawsuit over a cryptocurrency company that promised to revolutionize the cannabis industry, only to find out the company was allegedly blowing smoke about their intentions with marijuana," the publication said.
More troubles
And again, the list goes on: while Lionel Messi didn't face any fines or legal troubles personally as a result of his involvement with Sirin Labs, he may have considered taking distance from the company after a series of unfortunate events.
Paris Hilton also managed to extricate herself from the ICO she endorsed without finding herself in any legal trouble, but the endorsement of Lydian may have made a dent in her reputation. Hilton's social media following quickly pointed out that Lydian's founder, Gurbaksh Chahal, pleaded guilty to assault several years ago after police say he punched and kicked his girlfriend 117 times. Hilton deleted her social media posts related to Lydian shortly after the revelation.
"The credibility of public people inspires confidence in the consumer."
As a result of this series of unfortunate events, it seems that the popularity of celebrity endorsements has slowly deteriorated in the cryptocurrency space, although there is some evidence to suggest that YouTubers and Instagram influencers--individuals who don't have celebrity status, but may have close connections with large groups of followers--were the new weapons of choice for crypto companies looking to advertise their products (at least, for a time.)
However, J.R. Forsyth, founder of blockchain project Onfo, said that while celebrity endorsements may have a bad smell in the crypto industry in the short term, they haven't necessarily lost their power in the longer-term sense.
"The credibility of public people inspires confidence in the consumer and their fame alone can be the reason for the success of the whole project," Forsyth told Finance Magnates. "The only important thing is whether the project itself deserves such approval or it is solely due to financial incentives."
JR Forsyth, founder of blockchain project Onfo.
But of course, there is an important difference between the cases listed above and cases like Will Smith's VC choosing to invest in an app: "The Securities Commission (SEC) carefully examines cases when public figures encourage other people to invest or advertise crowdfunding campaigns," Forsyth said.
Therefore, the SEC is unlikely to take an interest in Dreamer VC's decision to support Public (which falls firmly under the "fintech" umbrella but doesn't involve crypto at this time), even though, yes, he is a celebrity, and yes, his named was plastered all over financial sphere headlines this week in relation to the investment.
In fact, Will Smith hasn't even publicly commented on Dreamer VC's decision to invest in Public. However, hypothetically speaking, "if Will Smith says that Public is a good service and he invested in it but does not encourage other people to invest too and only offers them to try a new application, then the commission is unlikely to be interested in this," Forsyth explained.
The "celebrity investment bug" is spreading
Still, celebrity investors can--perhaps unintentionally--bring the spotlight onto the companies they choose to put their money into.
"Today, the promotion of goods and services through influencers is a common practice, and investment rounds are no exception," Forsyth told Finance Magnates. "Hollywood stars and world-class athletes have great financial opportunities and are an object to follow. If they trust their money to a particular company, then I can trust it too - this is how an average person thinks."
If all goes well, the participation of celebrity investors can be a win-win situation: the company benefits from the publicity that the celebrity investor brings to the table; as a result, the celebrity investor may receive a higher return on their investment.
And indeed, the film business seems to be so profitable these days that the bridge between Hollywood and Silicon Valley seems to be shorter than ever: Will Smith's Dreamers VC is just one example of a growing number of Hollywood celebrities who have made the crossover into venture capitalist-land.
Indeed, Forbes reported that although Ashton Kutcher was "patient zero" of the "celebrity investing bug", the trend had actually developed much sooner.
"Celebrities have acted as minority partners in brands, businesses, and startups for decades prior," the article said.
But that doesn't mean the trend hasn't picked up speed: in addition to Kutcher, who took a risk on Uber and turned a $30 million fund into $250 million, Investopedia has also named Justin Timberlake, Kim Kardashian, and Lady Gaga as some of the world's "top celebrity investors."
Additionally, according to a study published by UK-based fintech firm "Tide", celebrity investors have "participated in" $12 billion in startup investments since 2010, though, as the Wall Street Journalpointed out, "Tide's head-spinning numbers conflate the value of funding rounds with the dollar value of celebrities' own contributions."
"What categories of investment do celebrities participate in?" (Source: Tide)
Interestingly, however, Tide's findings did seem to suggest that software did seem to be the most popular investment category for celebrity investors: "the celebrities on our list have participated in over £4bn-worth of investments into software companies," the firm reports, compared to £2.42 billion in e-commerce, £1.58 billion in retail, and so on (though Tide mentions that "the same investment may appear in more than one category.")
But, if software is, indeed, the most popular category for this particular brand of celebrity investor, it's likely that these investors are following the trends of the rest of the investment world, which has been heavily tech-focused for the last several years--and, more recently, on fintech.
Indeed, Finance Magnates reported last month that NY-based software firm CB Insights had found that financial services industry startups raised $33.9 billion in 2019.
Although it may initially appear as though there was a significant decrease in fintech funding from the prior year (which saw a sum of $40.8 billion in funding) when Ant Financial's massive $14 billion round is excluded from 2018's sum, there is actually a significant increase between the two years: without Ant Financial, funding rose from $26.8 billion to $34.5 billion year-over-year, an increase of nearly 30 percent.
This suggests that fintech is growing rapidly--and will likely continue to grow. Therefore, if celebrity investors haven't already caught on, it's possible that they will sometime soon; it's also possible that some of these fintech investments could be directed toward crypto and blockchain companies.
As such, we may see the world of "celebrity investors" come full circle--though the ties between celebs and crypto haven't been great in the past, a bright future could be blossoming ahead.
Rachel is a self-taught crypto geek and a passionate writer. She believes in the power that the written word has to educate, connect and empower individuals to make positive and powerful financial choices. She is the Podcast Host and a Cryptocurrency Editor at Finance Magnates.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
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#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
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#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
Exness CMO Alfonso Cardalda on Cape Town office launch, Africa growth, and marketing strategy
Exness CMO Alfonso Cardalda on Cape Town office launch, Africa growth, and marketing strategy
Exness CMO Alfonso Cardalda on Cape Town office launch, Africa growth, and marketing strategy
Exness CMO Alfonso Cardalda on Cape Town office launch, Africa growth, and marketing strategy
Exness CMO Alfonso Cardalda on Cape Town office launch, Africa growth, and marketing strategy
Exness CMO Alfonso Cardalda on Cape Town office launch, Africa growth, and marketing strategy
Exness is expanding its presence in Africa, and in this exclusive interview, CMO Alfonso Cardalda shares how.
Filmed during the grand opening of Exness’s new Cape Town office, Alfonso sits down with Andrea Badiola Mateos from Finance Magnates to discuss:
- Exness’s marketing approach in South Africa
- What makes their trading product stand out
- Customer retention vs. acquisition strategies
- The role of local influencers
- Managing growth across emerging markets
👉 Watch the full interview for fundamental insights into the future of trading in Africa.
#Exness #Forex #Trading #SouthAfrica #CapeTown #Finance #FinanceMagnates
Exness is expanding its presence in Africa, and in this exclusive interview, CMO Alfonso Cardalda shares how.
Filmed during the grand opening of Exness’s new Cape Town office, Alfonso sits down with Andrea Badiola Mateos from Finance Magnates to discuss:
- Exness’s marketing approach in South Africa
- What makes their trading product stand out
- Customer retention vs. acquisition strategies
- The role of local influencers
- Managing growth across emerging markets
👉 Watch the full interview for fundamental insights into the future of trading in Africa.
#Exness #Forex #Trading #SouthAfrica #CapeTown #Finance #FinanceMagnates
Exness is expanding its presence in Africa, and in this exclusive interview, CMO Alfonso Cardalda shares how.
Filmed during the grand opening of Exness’s new Cape Town office, Alfonso sits down with Andrea Badiola Mateos from Finance Magnates to discuss:
- Exness’s marketing approach in South Africa
- What makes their trading product stand out
- Customer retention vs. acquisition strategies
- The role of local influencers
- Managing growth across emerging markets
👉 Watch the full interview for fundamental insights into the future of trading in Africa.
#Exness #Forex #Trading #SouthAfrica #CapeTown #Finance #FinanceMagnates
Exness is expanding its presence in Africa, and in this exclusive interview, CMO Alfonso Cardalda shares how.
Filmed during the grand opening of Exness’s new Cape Town office, Alfonso sits down with Andrea Badiola Mateos from Finance Magnates to discuss:
- Exness’s marketing approach in South Africa
- What makes their trading product stand out
- Customer retention vs. acquisition strategies
- The role of local influencers
- Managing growth across emerging markets
👉 Watch the full interview for fundamental insights into the future of trading in Africa.
#Exness #Forex #Trading #SouthAfrica #CapeTown #Finance #FinanceMagnates
Exness is expanding its presence in Africa, and in this exclusive interview, CMO Alfonso Cardalda shares how.
Filmed during the grand opening of Exness’s new Cape Town office, Alfonso sits down with Andrea Badiola Mateos from Finance Magnates to discuss:
- Exness’s marketing approach in South Africa
- What makes their trading product stand out
- Customer retention vs. acquisition strategies
- The role of local influencers
- Managing growth across emerging markets
👉 Watch the full interview for fundamental insights into the future of trading in Africa.
#Exness #Forex #Trading #SouthAfrica #CapeTown #Finance #FinanceMagnates
Exness is expanding its presence in Africa, and in this exclusive interview, CMO Alfonso Cardalda shares how.
Filmed during the grand opening of Exness’s new Cape Town office, Alfonso sits down with Andrea Badiola Mateos from Finance Magnates to discuss:
- Exness’s marketing approach in South Africa
- What makes their trading product stand out
- Customer retention vs. acquisition strategies
- The role of local influencers
- Managing growth across emerging markets
👉 Watch the full interview for fundamental insights into the future of trading in Africa.
#Exness #Forex #Trading #SouthAfrica #CapeTown #Finance #FinanceMagnates
How does the Finance Magnates newsroom handle sensitive updates that may affect a brand?
How does the Finance Magnates newsroom handle sensitive updates that may affect a brand?
How does the Finance Magnates newsroom handle sensitive updates that may affect a brand?
How does the Finance Magnates newsroom handle sensitive updates that may affect a brand?
How does the Finance Magnates newsroom handle sensitive updates that may affect a brand?
How does the Finance Magnates newsroom handle sensitive updates that may affect a brand?
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the approach: reaching out before publication, hearing all sides, and making careful, case-by-case decisions with balance and responsibility.
⚖ Balanced reporting
📞 Right of response
📰 Responsible journalism
#FinanceMagnates #FinancialJournalism #ResponsibleReporting #FinanceNews #EditorialStandards
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the approach: reaching out before publication, hearing all sides, and making careful, case-by-case decisions with balance and responsibility.
⚖ Balanced reporting
📞 Right of response
📰 Responsible journalism
#FinanceMagnates #FinancialJournalism #ResponsibleReporting #FinanceNews #EditorialStandards
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the approach: reaching out before publication, hearing all sides, and making careful, case-by-case decisions with balance and responsibility.
⚖ Balanced reporting
📞 Right of response
📰 Responsible journalism
#FinanceMagnates #FinancialJournalism #ResponsibleReporting #FinanceNews #EditorialStandards
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the approach: reaching out before publication, hearing all sides, and making careful, case-by-case decisions with balance and responsibility.
⚖ Balanced reporting
📞 Right of response
📰 Responsible journalism
#FinanceMagnates #FinancialJournalism #ResponsibleReporting #FinanceNews #EditorialStandards
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the approach: reaching out before publication, hearing all sides, and making careful, case-by-case decisions with balance and responsibility.
⚖ Balanced reporting
📞 Right of response
📰 Responsible journalism
#FinanceMagnates #FinancialJournalism #ResponsibleReporting #FinanceNews #EditorialStandards
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the approach: reaching out before publication, hearing all sides, and making careful, case-by-case decisions with balance and responsibility.
⚖ Balanced reporting
📞 Right of response
📰 Responsible journalism
#FinanceMagnates #FinancialJournalism #ResponsibleReporting #FinanceNews #EditorialStandards
