New BTC and ETH ETFs share similarities, including holding crypto assets regarded as commodities.
Differences include the use cases of the underlying assets, and leadership around those assets.
When spot BTC ETFs went live in the US back in January, it wasn’t yet clear how they would perform, but there was a sense that their launch was an occurrence that–if not exactly inevitable–had been likely to occur at some point.
In the case, though, of spot ETH ETFs, which went into operation last Tuesday, it feels in some ways like a different story. Approval from the SEC came through in May, but that decision surprised many observers. It even prompted speculation that there could have been political motivations at work, since presidential candidate Donald Trump was at that time in the process of establishing a publicly pro-crypto campaign stance.
From there, it didn’t take long to get to launch. 2024 is becoming a year that will be remembered for its crypto ETF developments (don’t forget that two firms–VanEck and 21Shares–have also filed applications with the SEC for spot SOL ETFs). However, it’s becoming apparent that along with similarities between the BTC and ETF products, there are also some key differences.
With that in mind, let’s take a look at the comparable and differentiating aspects. Let's also examine the implications for the products, their underlying assets, and the rest of the crypto space.
How Are the BTC and ETH ETFs Similar?
In the US, there have been ongoing disagreements, mainly between the SEC and almost the entire crypto industry, about whether or not the majority of crypto tokens can be classified as securities and therefore fall under the purview of the SEC. What’s notable is that the SEC appears to want crypto tokens within its remit, and often argues the case for coins as securities, with a few exceptions.
Most obviously, the commission accepts that BTC is best placed in the commodities category, and–although Chair Gary Gensler has been equivocal on the matter–the widespread consensus appears now to be that ETH also can be accepted as a commodity.
In fact, as far back as 2018, then-director of the SEC’s Commission of Corporate Finance William Hinman expressed the opinion that ETH, like BTC, was decentralized enough to be treated as a commodity rather than a security.
Also, in 2023, CFTC Chair Rostin Behnam explained about ETH futures funds, “We would not have allowed the Ether futures product to be listed on a CFTC exchange if we did not feel strongly that it was a commodity asset.”
Another similarity between the BTC and ETH funds lies in how they are affected by Grayscale. In short, prior to spot BTC and ETH ETFs, Grayscale already ran BTC and ETH trusts, both of which have now been converted to ETFs.
However, neither of the converted funds has fees set to be competitive with newcomer ETFs from other firms. Moreover, significant outflows have occurred from the BTC product, and the same process appears to be happening with the ETH product.
The new BTC ETFs had such strong, sustained inflows that they have been able to thrive despite the Grayscale overhang. However, it remains to be seen whether the ETH products can also produce the demand necessary to immediately offset any short-term Grayscale outflows, should they continue to occur.
Data from Farside Investors showing asset loss from Grayscale funds since conversion to spot ETFs
Another similarity lies in the way Bitcoin is being publicly praised by BlackRock CEO Larry Fink. At the same time BlackRock’s tokenized treasuries fund, BUIDL, runs on the Ethereum blockchain. To long-term crypto users–who have weathered countless criticisms and dismissals through the years from establishment sources–this is a rapid turn of events. Nevertheless, it’s telling that Fink and BlackRock currently reserve the lengths of their crypto-asset adoption to BTC and ETH.
How Are the BTC and ETH ETFs Different?
One area in which the ETFs differ from one another is around the narratives driving interest in their respective underlying assets. Bitcoin, at the moment, is frequently promoted as a store of value that can be regarded–as Larry Fink has stated–as digital gold, and which also, for example in El Salvador, can be a working currency.
Ethereum, on the other hand, was described in a recent BlackRock ETH ETF promotional video as “a global platform for applications that run without decentralized intermediaries”. The same video directly contrasts BTC’s “scarcity” with ETH’s “utility”.
Finally, one more notable difference stems from the fact that Bitcoin has no identifiable founder. As such, its most prominent advocates operate as adopters leading by example rather than as technicians. That means persuasive individuals such as MicroStrategy Executive Chairman Michael Saylor, President of El Salvador Nayib Bukele, and now also BlackRock’s Larry Fink, make the public case for BTC. This makes it a little more like gold again, which, after all, has no CEO explaining his invention in the media circuit.
ETH, on the other hand, has Vitalik Buterin, a famous and still-active co-founder regarded as a figurehead for the blockchain. This sometimes results in misunderstandings. Investors from a traditional business and finance background may wonder why Buterin is not in the spotlight promoting ETH now that the ETFs are freshly launched. At the same time, to crypto-natives this sounds strange: Ethereum is a decentralized network and, according to a common kind of crypto ethos, should always be moving away from hierarchical leadership.
However, if it’s not Vitalik Buterin’s job to promote ETH (just as it’s not the job of the pseudonymous and long-absent Bitcoin creator Satoshi Nakamoto to promote BTC), then who, if anyone, should be doing that job? Does Ethereum need a Michael Saylor-type figure pushing its value proposition and taking the bet in real time?
That depends on who you ask. Perhaps ETF issuers–as through the above-mentioned BlackRock video–will take up the task. Alternatively, perhaps crypto will always operate by its novel conventions, and traditional finance will adapt accordingly.
When spot BTC ETFs went live in the US back in January, it wasn’t yet clear how they would perform, but there was a sense that their launch was an occurrence that–if not exactly inevitable–had been likely to occur at some point.
In the case, though, of spot ETH ETFs, which went into operation last Tuesday, it feels in some ways like a different story. Approval from the SEC came through in May, but that decision surprised many observers. It even prompted speculation that there could have been political motivations at work, since presidential candidate Donald Trump was at that time in the process of establishing a publicly pro-crypto campaign stance.
From there, it didn’t take long to get to launch. 2024 is becoming a year that will be remembered for its crypto ETF developments (don’t forget that two firms–VanEck and 21Shares–have also filed applications with the SEC for spot SOL ETFs). However, it’s becoming apparent that along with similarities between the BTC and ETF products, there are also some key differences.
With that in mind, let’s take a look at the comparable and differentiating aspects. Let's also examine the implications for the products, their underlying assets, and the rest of the crypto space.
How Are the BTC and ETH ETFs Similar?
In the US, there have been ongoing disagreements, mainly between the SEC and almost the entire crypto industry, about whether or not the majority of crypto tokens can be classified as securities and therefore fall under the purview of the SEC. What’s notable is that the SEC appears to want crypto tokens within its remit, and often argues the case for coins as securities, with a few exceptions.
Most obviously, the commission accepts that BTC is best placed in the commodities category, and–although Chair Gary Gensler has been equivocal on the matter–the widespread consensus appears now to be that ETH also can be accepted as a commodity.
In fact, as far back as 2018, then-director of the SEC’s Commission of Corporate Finance William Hinman expressed the opinion that ETH, like BTC, was decentralized enough to be treated as a commodity rather than a security.
Also, in 2023, CFTC Chair Rostin Behnam explained about ETH futures funds, “We would not have allowed the Ether futures product to be listed on a CFTC exchange if we did not feel strongly that it was a commodity asset.”
Another similarity between the BTC and ETH funds lies in how they are affected by Grayscale. In short, prior to spot BTC and ETH ETFs, Grayscale already ran BTC and ETH trusts, both of which have now been converted to ETFs.
However, neither of the converted funds has fees set to be competitive with newcomer ETFs from other firms. Moreover, significant outflows have occurred from the BTC product, and the same process appears to be happening with the ETH product.
The new BTC ETFs had such strong, sustained inflows that they have been able to thrive despite the Grayscale overhang. However, it remains to be seen whether the ETH products can also produce the demand necessary to immediately offset any short-term Grayscale outflows, should they continue to occur.
Data from Farside Investors showing asset loss from Grayscale funds since conversion to spot ETFs
Another similarity lies in the way Bitcoin is being publicly praised by BlackRock CEO Larry Fink. At the same time BlackRock’s tokenized treasuries fund, BUIDL, runs on the Ethereum blockchain. To long-term crypto users–who have weathered countless criticisms and dismissals through the years from establishment sources–this is a rapid turn of events. Nevertheless, it’s telling that Fink and BlackRock currently reserve the lengths of their crypto-asset adoption to BTC and ETH.
How Are the BTC and ETH ETFs Different?
One area in which the ETFs differ from one another is around the narratives driving interest in their respective underlying assets. Bitcoin, at the moment, is frequently promoted as a store of value that can be regarded–as Larry Fink has stated–as digital gold, and which also, for example in El Salvador, can be a working currency.
Ethereum, on the other hand, was described in a recent BlackRock ETH ETF promotional video as “a global platform for applications that run without decentralized intermediaries”. The same video directly contrasts BTC’s “scarcity” with ETH’s “utility”.
Finally, one more notable difference stems from the fact that Bitcoin has no identifiable founder. As such, its most prominent advocates operate as adopters leading by example rather than as technicians. That means persuasive individuals such as MicroStrategy Executive Chairman Michael Saylor, President of El Salvador Nayib Bukele, and now also BlackRock’s Larry Fink, make the public case for BTC. This makes it a little more like gold again, which, after all, has no CEO explaining his invention in the media circuit.
ETH, on the other hand, has Vitalik Buterin, a famous and still-active co-founder regarded as a figurehead for the blockchain. This sometimes results in misunderstandings. Investors from a traditional business and finance background may wonder why Buterin is not in the spotlight promoting ETH now that the ETFs are freshly launched. At the same time, to crypto-natives this sounds strange: Ethereum is a decentralized network and, according to a common kind of crypto ethos, should always be moving away from hierarchical leadership.
However, if it’s not Vitalik Buterin’s job to promote ETH (just as it’s not the job of the pseudonymous and long-absent Bitcoin creator Satoshi Nakamoto to promote BTC), then who, if anyone, should be doing that job? Does Ethereum need a Michael Saylor-type figure pushing its value proposition and taking the bet in real time?
That depends on who you ask. Perhaps ETF issuers–as through the above-mentioned BlackRock video–will take up the task. Alternatively, perhaps crypto will always operate by its novel conventions, and traditional finance will adapt accordingly.
Sam White is a writer and journalist from the UK who covers cryptocurrencies and web3, with a particular interest in NFTs and the crossover between art and finance. His work, on a wide variety of topics, has appeared on platforms including The Spectator, Vice and Hacker Noon.
Stablecoins Are Becoming a Settlement Tool - And Brokers Need to Adapt
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In this session, Jonathan Fine form Ultimate Group speaks with Dor Eligula from Bridgewise, a fast-growing AI-powered research and analytics firm supporting brokers and exchanges worldwide.
We start with Dor’s reaction to the Summit and then move to broker growth and the quick wins brokers often overlook. Dor shares where he sees “blue ocean” growth across Asian markets and how local client behaviour shapes demand.
We also discuss the rollout of AI across investment research. Dor gives real examples of how automation and human judgment meet at Bridgewise — including moments when analysts corrected AI output, and times when AI prevented an error.
We close with a practical question: how retail investors can actually use AI without falling into common traps.
In this session, Jonathan Fine form Ultimate Group speaks with Dor Eligula from Bridgewise, a fast-growing AI-powered research and analytics firm supporting brokers and exchanges worldwide.
We start with Dor’s reaction to the Summit and then move to broker growth and the quick wins brokers often overlook. Dor shares where he sees “blue ocean” growth across Asian markets and how local client behaviour shapes demand.
We also discuss the rollout of AI across investment research. Dor gives real examples of how automation and human judgment meet at Bridgewise — including moments when analysts corrected AI output, and times when AI prevented an error.
We close with a practical question: how retail investors can actually use AI without falling into common traps.
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We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
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Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
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You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
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▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
Exness CMO Alfonso Cardalda on Cape Town office launch, Africa growth, and marketing strategy
Exness CMO Alfonso Cardalda on Cape Town office launch, Africa growth, and marketing strategy
Exness is expanding its presence in Africa, and in this exclusive interview, CMO Alfonso Cardalda shares how.
Filmed during the grand opening of Exness’s new Cape Town office, Alfonso sits down with Andrea Badiola Mateos from Finance Magnates to discuss:
- Exness’s marketing approach in South Africa
- What makes their trading product stand out
- Customer retention vs. acquisition strategies
- The role of local influencers
- Managing growth across emerging markets
👉 Watch the full interview for fundamental insights into the future of trading in Africa.
#Exness #Forex #Trading #SouthAfrica #CapeTown #Finance #FinanceMagnates
Exness is expanding its presence in Africa, and in this exclusive interview, CMO Alfonso Cardalda shares how.
Filmed during the grand opening of Exness’s new Cape Town office, Alfonso sits down with Andrea Badiola Mateos from Finance Magnates to discuss:
- Exness’s marketing approach in South Africa
- What makes their trading product stand out
- Customer retention vs. acquisition strategies
- The role of local influencers
- Managing growth across emerging markets
👉 Watch the full interview for fundamental insights into the future of trading in Africa.
#Exness #Forex #Trading #SouthAfrica #CapeTown #Finance #FinanceMagnates