3 Reasons to Buy Bitcoin Right Now

Bitcoin plunged below $19,000 on 18 June amid a huge sell-off across the crypto market. BTC, once known as a strong contender for the title of ‘digital safe haven asset’, has now crashed by more than 70% in the past 7 months.

The Bitcoin crash is nothing new. Investors witnessed similar corrections throughout the last decade. Most recently in 2018 and 2020. However, BTC’s correlation with S&P 500 and Nasdaq indicates that the crypto asset is also vulnerable to macroeconomic events.

BTC reached an all-time high of approximately $69,000 in November 2021, since then, the digital asset has been in a consistent decline mainly due to a dip in retail interest. But, the Bitcoin story is not over yet. The main difference between the previous BTC crashes and the recent bearish cycle is that the adoption of Bitcoin has increased rapidly in the past few years. According to a report from Crypto.com, there are more than 300 million cryptocurrency users around the world.

Due to rising adoption and growing institutional interest, leading voices across the crypto market believe that the world’s most dominant digital asset is currently trading at a discounted price.

70% Discount

Johnny McCamley, the Founder and CEO of CryptoClear, said that BTC’s current price level provides an opportunity of a lifetime.

“Bitcoin is cheap right now (70% discount) as the all-time high was $69,000 only last November. We are still early in the Bitcoin lifecycle and this is a buying opportunity of a lifetime right now,” McCamley said.

“Taking into consideration the global economic situation, the current price can be considered part of the maturing process of the crypto industry, and a considerable opportunity to join the trend especially if you are looking at the long term,” Martin Noam Slutzky, the Co-Founder of InvestingNFT and a Founder of Alef & Sky, commented.

Institutional Interest

Since the crash of 2018, many institutional investors have entered the Bitcoin market and started accumulating BTC in large amounts. From Tesla to MicroStrategy, most of the public listed companies purchased BTC at different price levels. Even countries like El Salvador bought the dip on different occasions. Rising institutional interest has made Bitcoin almost ‘too big to fail’.

“BTC is extremely undervalued, especially after adoption from big institutions. Corporates have started treating Bitcoin as an alternative asset and some of them are even accepting the crypto asset as a mode for payments,” Joaquim Matinero Tor, a Blockchain Associate at Roca Junyent, said.

Regulatory Clarity

Regulatory authorities around the world have increased their efforts to draft and implement clear crypto regulations to facilitate innovation in the crypto sector. For instance, UAE recently adopted the Digital Asset Law and witnessed a jump in crypto activities in the region. Digital exchanges like Kraken and Crypto.com expanded their operations in the region due to UAE's clear approach to crypto regulations. The recent acquisition of licenses in Italy and France by Binance shows that Europe is also planning to open its doors for crypto innovation.

“Regulation will help crypto adoption. Several big institutions are planning to enter the Bitcoin market and are just waiting for the elimination of regulatory hurdles,” McCamley said.

After the Terra (LUNA) crash, whales started parking money in cash to wait for the right opportunity to enter the crypto market. Bitcoin’s current fundamentals, including retail adoption, the growing number of addresses, mining rate and accumulation trend, show that BTC has the potential to hit another all-time high in the coming years.