In a move to leverage its ubiquitous distribution and robust functionality across multiple asset classes, Bloomberg has announced the launch of Bloomberg App Portal, a new platform that gives Bloomberg subscribers access to an offering of applications powered by data and news from the Bloomberg Professional service.
With this launch, there are more than 45 applications available on the Bloomberg App Portal covering areas such as, data analysis, news and research, portfolio management and risk analysis, valuation and pricing, data visualization and technical analysis. Institutional clients can also use the Bloomberg App Portal to distribute proprietary software tools to their own employees and clients.
From the company’s release, “Cultivating the third-party developer community is critical to enhancing the user experience and growing the value of the Bloomberg Professional service,” said Tom Secunda, co-founder and Global Head of Bloomberg’s Financial Products and Services group. “The Bloomberg App Portal extends our commitment to embrace innovation and fuel creativity in the financial marketplace.”“Software developers with a great idea, but limited global reach, can work with Bloomberg to get in front of financial professionals around the world virtually overnight,” said Stanley Young, chief executive officer of Bloomberg’s Enterprise Products and Solutions business. “Our intention is to complement Bloomberg’s existing functionality with third-party applications that enable our clients to achieve success.”
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Bloomberg App Portal, a division of Bloomberg’s Enterprise Products and Solutions group, employs a formal application review and selection protocol. Upon selection, application developers receive technical and business support from the Bloomberg team as part of an on-boarding and software quality assurance process.
License fees for applications on the Bloomberg App Portal are separate from the Bloomberg professional service subscription. Users can currently download and review applications for a preview period before purchase is required.