FXStreet Taps convrs to Deliver Market News Via Messaging Apps

FXStreet, a provider of news and analysis for the FX markets, is collaborating with convrs, a Fintech Fintech Financial Technology (fintech) is defined as ay technology that is geared towards automating and enhancing the delivery and application of financial services. The origin of the term fintechs can be traced back to the 1990s where it was primarily used as a back-end system technology for renowned financial institutions. However, it has since grown outside the business sector with an increased focus upon consumer services.What Purpose Do Fintechs Serve?The main purpose of fintechs would be to suppl Financial Technology (fintech) is defined as ay technology that is geared towards automating and enhancing the delivery and application of financial services. The origin of the term fintechs can be traced back to the 1990s where it was primarily used as a back-end system technology for renowned financial institutions. However, it has since grown outside the business sector with an increased focus upon consumer services.What Purpose Do Fintechs Serve?The main purpose of fintechs would be to suppl Read this Term company dedicated to helping businesses improve their communications with consumers via major messaging apps.

The Barcelona-based company will Leverage Leverage In financial trading, leverage is a loan supplied by a broker, which facilitates a trader in being able to control a relatively large amount of money with a significantly lesser initial investment. Leverage therefore allows traders to make a much greater return on investment compared to trading without any leverage. Traders seek to make a profit from movements in financial markets, such as stocks and currencies.Trading without any leverage would greatly diminish the potential rewards, so traders In financial trading, leverage is a loan supplied by a broker, which facilitates a trader in being able to control a relatively large amount of money with a significantly lesser initial investment. Leverage therefore allows traders to make a much greater return on investment compared to trading without any leverage. Traders seek to make a profit from movements in financial markets, such as stocks and currencies.Trading without any leverage would greatly diminish the potential rewards, so traders Read this Term the unique capabilities of convrs' solutions to improve the user experience, which is a key factor in acquiring and retaining readers/investors. The first stage of their collaboration will see FXStreet tapping into convrs' experience to help accelerate the distribution of its financial markets data and news feeds products. More specifically, this will enable FXStreet to deliver the economic calendar and other news over a range of messaging apps including, Telegram, LINE, and Facebook Messenger.

As an alternative or supplemental solution, conv.rs allows FXStreet readers to engage using their preferred messaging apps whilst enabling the company to simultaneously manage multiple conversations at once.

Higher engagement rates

The statement further explains that people at the present time tend to click more on the contents received via messaging apps than on those received by traditional marketing channels, such as emails. It added they could obtain an average of 80 percent open rate and a 30 percent click-through rate among messaging app users, which indicates the growing tendency to read communications while on the move. There is, therefore, a real chance of being able to reach a very large number of users through messenger apps.

Commenting on the news, Enis Mehmet, Partner Development at convrs, said: "There's no escaping the popularity of instant messaging apps. Last year, WhatsApp was consistently the most downloaded mobile app and consumers clearly now see messaging as their dominant method of communication."

Setxi Fernánez, CEO at FXStreet, added: "We are very pleased to have partnered with convrs and thus, be able to offer a new vehicle to our existing clients. We totally believe in the importance of messaging and social media and are delighted to be able to offer this new service."