In advance of the iFXEXPO, there was a huge slew of new product launches and announcments from firms exhibiting at the conference. In addition to those firms the event featured various firms displaying new products as well as releasing products at the show. We reported on Wednesday about MetaQuotes launching a third party marketplace, but they were hardly the only firm generating a buzz at the event. Below are three products that we encountered.
New Leverate Sirix WebTrader
Along with promoting their services, broker technology provider, Leverate, was displaying their new Sirix WebTrader which will be available to their broker clients later this year. The platform is a complete overhaul of their existing product. From a user interface and display point of view, it was impressive and marked a huge improvement from their current product. It includes HTML5 charting technology from ChartIQ as well as integrating Leverate’s social trading product in a more easy to use fashion. We will soon be posting a fuller update of the product. Speaking to broker clients of Leverate’s they were impressed, using words such as “professional”, “faster”, and “organized” when describing it.
NetDania Front End Trading Platform
Known for their trading and charting tools, NetDania was also on site displaying their new trading platform, NetStation. To be honest, among my list of firms to investigate, NetDania wasn’t on my short list, as I belived them to be a ‘tools’ provider and wanted to pay attention to new trading platforms and brokers. However, when other exhibitors are excited about another firm’s product and asking “what do you think”, you got to take a look yourself.
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On display was their new front end trading platform. It is a web and mobile based platform that syncs between devices. Meaning, users who for example add a trendline on the webtrader will see it on their mobile trading platform. The product merges NetDania’s charting, technical analysis, and economic data, with the ability for brokers to connect their liquidity and offer it to their clients. Forex Magnates spoke to Stig Brylle, CEO of NetDania to learn what led to NetStation’s development. He explained that for him, NetStation was a return to the company’s roots of creating trading products for his own proprietary trading. After creating products for personal trading, Brylle received demand for trading tools and algorithmic product which led to the creation of NetDania. As such, NetStation is the culmination of pulling popular products of NetDania’s that traders are using, and putting them together in one.
NetStation is currently available on its website to demo. According to NetDania, they are currently in advanced discussions with several brokers about launching the platform to their clients.
Panda Trading Systems Launches Index Based Managed Accounts
During the Financial Innovation presentation, Maor Lahav, COO of Panda Trading Systems took the stage and launched a new index based managed trading account product. Rather than following and copying traders, this product creates an index price for each trader. Therefore, just like seeing the EURUSD or Gold on your screen, you’ll see Trader123. Based on their performance, the index price rises or declines. To follow the trader, clients buy the instrument just like they would for any other trading product. Spreads of the index are set based on the spreads of the trader’s holdings. When purchasing the index, the broker can STP the flow, by buying or selling the underlying holdings of the trader. Lahav explained that the benefits of attributing an index price to each trader is that it allows clients to set stops or limits when handling what is an essence a managed account.