Trading.com, Trading Point’s New Brand Goes Live

The broker began migrating clients to the new site following the launch

Finance Magnates learned on Monday that Trading.com has launched its website. Trading.com is a new brand of Trading Point Group, which also runs the retail broker XM.

As Finance Magnates reported in June, the broker began migrating clients from its UK-regulated entity on to the new site last month.

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“Existing XM UK customers will be the first to take advantage of the exciting new features described above,” said the broker in an email to affected clients. “[T]heir accounts will be transferred to Trading.com at the launch of the brand.”

Aside from a fresh URL, Trading.com clients will have access to a number of new features.

That includes a new trading platform, mobile application, and educational content. There is also an ‘investor zone’ which offers a number of different services to clients.

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Opening in the UK, heading to the US

Like XM, Trading.com is regulated by the Financial Conduct Authority, though the company also has regulatory licenses from financial authorities in Cyprus and Australia.

The new site is one element in a wider effort at expansion on the part of Trading Point, Trading.com’s owner.

Alongside the launch of a new website, the firm is also attempting to get regulatory approval in the US.

In January of this year, the National Futures Association updated its database of firms, indicating that Trading.com had applied for a license to act as a retail broker in America.

Almost seven months later, that application is still pending, but there doesn’t appear to be any reason as to why the firm will not eventually receive the license.

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