MasterCard Worldwide has reached out to US merchants and developers with their new product Simplify Commerce™, which makes it easier to e-commerce and mobile payments in minutes rather than traditional settlement times.
Merchants who deal with smaller markets are not always able to afford more powerful tools for their sites payment platform. Simplify Commerce is the developer-friendly platform which allows them to accept more convenient methods that consumers use and will allow them to tap into previously unreachable revenue streams.
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Simplify Commerce will offer APIs (Application Programming Interfaces) and SDKs (Software Development Kits) in a variety of programming languages such as Ruby, PHP, Python and Java to make the processes necessary for developers supporting merchants easier. Mobile SDKs for iOS and Android are available, as well as sample source code for pre-testing at www.simplify.com.
“As a technology company with a strong history of payments experience, MasterCard is always looking for ways to empower merchants to grow their businesses. We recognize the value that electronic payments bring to merchants, both large and small,” says Garry Lyons, Chief Innovation Officer for MasterCard. “By offering straightforward integration tools to developers and streamlining the process for businesses to get a merchant account, Simplify Commerce makes it easy for merchants to deliver online and mobile payments experiences to their customers.”
Simplify Commerce is a product that has been released by MasterCard’s Research and Development function internal in conjunction with their Incubation unit within MasterCard Labs, headed by Lyons.