From Chatbots to Custom Portfolios: How AI Guides Smart Spending and Investing

Wednesday, 11/03/2026 | 14:23 GMT by Dmytro Spilka
  • AI automates credit scoring, fraud detection, and onboarding, reducing barriers for risky or underserved clients.
  • Fintech users gain confidence and better money management through AI-supported financial literacy tools.
Ai

Fintech is in the midst of an artificial intelligence revolution, and the technology has the potential to transform financial literacy on a global scale.

AI and generative tools are already shaping up to be a major disruptor in fintech, and McKinsey data suggests that the emergence of generative AI in the banking sector could be responsible for $200 billion to $340 billion in increased annual revenue—around 2.8% to 4.7% of total industry revenue globally.

Fintech Access Grows, Literacy Concerns Rise

Fintech has helped make financial services more accessible than ever to individuals around the world, but this ease of access to borrowing and online payments has raised new concerns over financial literacy and users’ ability to make positive decisions with their money.

Data suggests that around three-quarters of UK adults consider themselves financially literate, but 29% are unable to describe how a savings account works, suggesting the nation is susceptible to widespread misunderstandings about the services available.

AI Breaks Barriers to Financial Access

Fortunately, AI is evolving to provide unprecedented support to individuals, helping democratize fintech services and opening the door to better financial management and more confident decision-making. With this in mind, let’s explore AI’s ability to transform financial literacy in open banking:

Because AI is an excellent problem solver, the technology can be an extremely powerful component in boosting financial inclusivity.

Artificial intelligence can expand access by breaking down infrastructure and literacy barriers, with mobile-based solutions like chatbots guiding users in local languages and offering financial education and assistance even in regions that lack a physical banking infrastructure.

Ai

For example, AI-powered savings apps can teach users budgeting essentials in areas where visiting a local branch may be extremely difficult or impossible.

Because AI can automate core processes like credit scoring, fraud detection, and customer onboarding, it can also help fintech firms serve populations that might otherwise be considered too risky.

Critically, AI can help build trust among underserved populations, with predictive analytics and real-time fraud detection boosting confidence and supporting the use of services in areas where financial fraud is more common.

Intelligent Content Delivery

AI is also reshaping how content is created and delivered, with fintech using AI tools to generate tailored educational content and product messaging for different user segments, keeping materials relevant and engaging.

This allows education modules to be curated to match a user’s browsing history or spending behavior. Given that generative AI can deliver thousands of content variations to match user habits, expectations, and even literacy levels, nobody is left out when encouraging good habits around spending and investing.

Tailored Services

With AI algorithms, it’s possible not only to deliver tailored content but also financial services that align with users’ habits and behaviors. Product recommendations can be curated based on data such as spending patterns, income, and financial goals, helping users identify the most effective services for their needs.

For instance, AI can create custom investment portfolios based on an individual’s risk appetite, goals, and current market conditions. Platforms can then provide around-the-clock analysis of performance and make adjustments to maintain consistency.

By offering bespoke financial solutions, AI can help financial institutions build stronger client relationships, driving retention and growth.

Caring for Investor Ethics

Investors often seek portfolios that reflect not just their risk appetite but also their ethics.

AI can automate research, including ESG and impact investment metrics, and adapt holdings based on emerging information, accurately reflecting users’ values at all times.

“Ethical investing—sometimes known as Environmental, Social & Governance Investing (ESG)—is the natural bridge between the desire to grow your wealth and stay true to your guiding principles,” highlights a Wealthify explainer. “After all, money and ethics have never existed in isolation. And that goes not just for making money—but how we spend it.”

“76% of consumers will stop buying from companies that treat the environment poorly, while 88% will be more loyal to companies that support social and environmental initiatives. It makes sense, then, that it also matters to us where our money is directed when investing.”

This means AI can boost investors’ financial literacy by enabling more bespoke solutions that reflect their values.

Smarter Decisions Through AI-Powered Fintech Guidance

As the fintech ecosystem evolves rapidly, so does the need to empower users with the financial literacy to make intelligent decisions.

Artificial intelligence is a tool that can significantly enhance users’ understanding of fintech services, supporting more individuals in reaching their financial goals.

Fintech is in the midst of an artificial intelligence revolution, and the technology has the potential to transform financial literacy on a global scale.

AI and generative tools are already shaping up to be a major disruptor in fintech, and McKinsey data suggests that the emergence of generative AI in the banking sector could be responsible for $200 billion to $340 billion in increased annual revenue—around 2.8% to 4.7% of total industry revenue globally.

Fintech Access Grows, Literacy Concerns Rise

Fintech has helped make financial services more accessible than ever to individuals around the world, but this ease of access to borrowing and online payments has raised new concerns over financial literacy and users’ ability to make positive decisions with their money.

Data suggests that around three-quarters of UK adults consider themselves financially literate, but 29% are unable to describe how a savings account works, suggesting the nation is susceptible to widespread misunderstandings about the services available.

AI Breaks Barriers to Financial Access

Fortunately, AI is evolving to provide unprecedented support to individuals, helping democratize fintech services and opening the door to better financial management and more confident decision-making. With this in mind, let’s explore AI’s ability to transform financial literacy in open banking:

Because AI is an excellent problem solver, the technology can be an extremely powerful component in boosting financial inclusivity.

Artificial intelligence can expand access by breaking down infrastructure and literacy barriers, with mobile-based solutions like chatbots guiding users in local languages and offering financial education and assistance even in regions that lack a physical banking infrastructure.

Ai

For example, AI-powered savings apps can teach users budgeting essentials in areas where visiting a local branch may be extremely difficult or impossible.

Because AI can automate core processes like credit scoring, fraud detection, and customer onboarding, it can also help fintech firms serve populations that might otherwise be considered too risky.

Critically, AI can help build trust among underserved populations, with predictive analytics and real-time fraud detection boosting confidence and supporting the use of services in areas where financial fraud is more common.

Intelligent Content Delivery

AI is also reshaping how content is created and delivered, with fintech using AI tools to generate tailored educational content and product messaging for different user segments, keeping materials relevant and engaging.

This allows education modules to be curated to match a user’s browsing history or spending behavior. Given that generative AI can deliver thousands of content variations to match user habits, expectations, and even literacy levels, nobody is left out when encouraging good habits around spending and investing.

Tailored Services

With AI algorithms, it’s possible not only to deliver tailored content but also financial services that align with users’ habits and behaviors. Product recommendations can be curated based on data such as spending patterns, income, and financial goals, helping users identify the most effective services for their needs.

For instance, AI can create custom investment portfolios based on an individual’s risk appetite, goals, and current market conditions. Platforms can then provide around-the-clock analysis of performance and make adjustments to maintain consistency.

By offering bespoke financial solutions, AI can help financial institutions build stronger client relationships, driving retention and growth.

Caring for Investor Ethics

Investors often seek portfolios that reflect not just their risk appetite but also their ethics.

AI can automate research, including ESG and impact investment metrics, and adapt holdings based on emerging information, accurately reflecting users’ values at all times.

“Ethical investing—sometimes known as Environmental, Social & Governance Investing (ESG)—is the natural bridge between the desire to grow your wealth and stay true to your guiding principles,” highlights a Wealthify explainer. “After all, money and ethics have never existed in isolation. And that goes not just for making money—but how we spend it.”

“76% of consumers will stop buying from companies that treat the environment poorly, while 88% will be more loyal to companies that support social and environmental initiatives. It makes sense, then, that it also matters to us where our money is directed when investing.”

This means AI can boost investors’ financial literacy by enabling more bespoke solutions that reflect their values.

Smarter Decisions Through AI-Powered Fintech Guidance

As the fintech ecosystem evolves rapidly, so does the need to empower users with the financial literacy to make intelligent decisions.

Artificial intelligence is a tool that can significantly enhance users’ understanding of fintech services, supporting more individuals in reaching their financial goals.

About the Author: Dmytro Spilka
Dmytro Spilka
  • 7 Articles
  • 12 Followers
About the Author: Dmytro Spilka
Dmytro is an experienced finance, crypto, forex and investing writer based in London. Founder of Solvid, Pridicto and Coinprompter. His work has been published in Nasdaq, Kiplinger, FXStreet, Entrepreneur, VentureBeat, Financial Express, InvestmentWeek, Finextra, and The Diplomat. He recently completed an ebook for Make Use Of on "Introduction to Cryptocurrencies". Dmytro is also a retail investor with open positions in NuBank, Duolingo, Disney, Verizon, HSBC and more.
  • 7 Articles
  • 12 Followers

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