Elad Lavi, Executive Vice President of Corporate Development, reveals that 74% of the company's users were profitable in 2024, fighting the stereotype that retail traders are “clueless.”
Moreover, retail investors play an increasingly significant role in global capital markets, managing 52% of global AUM.
For years,
retail investors have been brushed off as impulsive, emotional, or just plain
clueless. The stereotype hit a fever pitch during the meme stock craze of 2021 when names like GameStop and AMC became symbols of chaotic, amateur trading.
But Elad
Lavi, Executive Vice President of Corporate Development and Strategy at eToro, argues it’s time to ditch that tired narrative for good. Especially since retailers account for an increasingly larger piece of the global assets under management cake each year.
Retail Investors Are Busting
the “Dumb Money” Myth in 2024
eToro has
released an analysis challenging the notion that individual investors are
prone to impulsive and emotionally driven trading decisions. The company's
findings suggest that retail investors are becoming increasingly sophisticated
and are playing a growing role in global capital markets, fighting the “dumb
money” myth.
According
to eToro's data, 74% of its users were profitable in 2024, with that figure
rising to 80% for members of its premium “Club” tier. These results
appear consistent with the platform's 2023 performance, where 79% of users and
85% of Club members reported profits.
Elad Lavi, Executive Vice President of Corporate Development & Strategy at eToro
“Technology
has leveled the playing field, and today's retail investors have access to the
tools and knowledge they need to succeed,” wrote Lavi on the company's website. “Our
platform shows that users are not just learning about investing, they are
applying that knowledge to successfully meet their long-term financial
goals.”
Not Just the U.S.
The
importance of retail investors in global markets is growing. They accounted for
52% of global assets under management in 2021, a figure expected to rise to
over 61% by 2030. Additionally, younger generations are entering the market
earlier, with Gen Z investors starting at an average age of 19, compared to 32
for Gen X and 35 for Baby Boomers.
But it’s
not just Americans jumping in. Europe, where retail participation has lagged,
is catching up fast. In 2023, just 7% of E.U. adults had stock market exposure,
and in the U.K., it was 20%. Yet experts at Oliver Wyman predict a boom: by
2028, Europe could see 22 million new brokerage accounts, boosting penetration
from 6.8% to 11.7%.
Meanwhile,
a massive generational shift is underway. Gen Z is investing at 19, far younger
than Gen X (32) or Baby Boomers (35), fueled by a staggering $83.5 trillion
wealth transfer expected over the next two decades, per UBS.
The
investment preferences of retail investors also evolved in 2024. On eToro's
platform, Nvidia displaced Tesla as the most widely held stock, while Advanced
Micro Devices entered the top ten. This shift reflects a growing retail interest
in artificial intelligence and semiconductor stocks.
“The
rise of the retail investor is challenging old models of market behavior,” Lavi
added. “Markets now reflect not just fundamentals, but also collective belief.
Retail investors play an increasingly large part in that belief system.”
Beyond U.S.
borders, eToro users are diversifying globally. Names like ASML Holding
(semiconductors), LVMH (luxury goods), and Rolls-Royce (aerospace) dominate the
top ten non-U.S. stocks, showing a sophisticated grasp of industries driving
the future.
As the
global wealth transfer continues, with an estimated $83.5 trillion in assets
expected to be passed to younger generations over the next two to two and a
half decades, the influence of retail investors on market dynamics is likely to
grow further.
“Understanding
the behavior of retail investors is now vital to understanding how markets
move,” Lavi concluded.
The retail
investor of 2025 is connected, clued-in, and calling the shots. With their
influence only set to grow, one thing’s certain: the “dumb money” label is
officially dead. Welcome to a new era of investing—one where the little guy
isn’t so little anymore.
For years,
retail investors have been brushed off as impulsive, emotional, or just plain
clueless. The stereotype hit a fever pitch during the meme stock craze of 2021 when names like GameStop and AMC became symbols of chaotic, amateur trading.
But Elad
Lavi, Executive Vice President of Corporate Development and Strategy at eToro, argues it’s time to ditch that tired narrative for good. Especially since retailers account for an increasingly larger piece of the global assets under management cake each year.
Retail Investors Are Busting
the “Dumb Money” Myth in 2024
eToro has
released an analysis challenging the notion that individual investors are
prone to impulsive and emotionally driven trading decisions. The company's
findings suggest that retail investors are becoming increasingly sophisticated
and are playing a growing role in global capital markets, fighting the “dumb
money” myth.
According
to eToro's data, 74% of its users were profitable in 2024, with that figure
rising to 80% for members of its premium “Club” tier. These results
appear consistent with the platform's 2023 performance, where 79% of users and
85% of Club members reported profits.
Elad Lavi, Executive Vice President of Corporate Development & Strategy at eToro
“Technology
has leveled the playing field, and today's retail investors have access to the
tools and knowledge they need to succeed,” wrote Lavi on the company's website. “Our
platform shows that users are not just learning about investing, they are
applying that knowledge to successfully meet their long-term financial
goals.”
Not Just the U.S.
The
importance of retail investors in global markets is growing. They accounted for
52% of global assets under management in 2021, a figure expected to rise to
over 61% by 2030. Additionally, younger generations are entering the market
earlier, with Gen Z investors starting at an average age of 19, compared to 32
for Gen X and 35 for Baby Boomers.
But it’s
not just Americans jumping in. Europe, where retail participation has lagged,
is catching up fast. In 2023, just 7% of E.U. adults had stock market exposure,
and in the U.K., it was 20%. Yet experts at Oliver Wyman predict a boom: by
2028, Europe could see 22 million new brokerage accounts, boosting penetration
from 6.8% to 11.7%.
Meanwhile,
a massive generational shift is underway. Gen Z is investing at 19, far younger
than Gen X (32) or Baby Boomers (35), fueled by a staggering $83.5 trillion
wealth transfer expected over the next two decades, per UBS.
The
investment preferences of retail investors also evolved in 2024. On eToro's
platform, Nvidia displaced Tesla as the most widely held stock, while Advanced
Micro Devices entered the top ten. This shift reflects a growing retail interest
in artificial intelligence and semiconductor stocks.
“The
rise of the retail investor is challenging old models of market behavior,” Lavi
added. “Markets now reflect not just fundamentals, but also collective belief.
Retail investors play an increasingly large part in that belief system.”
Beyond U.S.
borders, eToro users are diversifying globally. Names like ASML Holding
(semiconductors), LVMH (luxury goods), and Rolls-Royce (aerospace) dominate the
top ten non-U.S. stocks, showing a sophisticated grasp of industries driving
the future.
As the
global wealth transfer continues, with an estimated $83.5 trillion in assets
expected to be passed to younger generations over the next two to two and a
half decades, the influence of retail investors on market dynamics is likely to
grow further.
“Understanding
the behavior of retail investors is now vital to understanding how markets
move,” Lavi concluded.
The retail
investor of 2025 is connected, clued-in, and calling the shots. With their
influence only set to grow, one thing’s certain: the “dumb money” label is
officially dead. Welcome to a new era of investing—one where the little guy
isn’t so little anymore.
Damian's adventure with financial markets began at the Cracow University of Economics, where he obtained his MA in finance and accounting. Starting from the retail trader perspective, he collaborated with brokerage houses and financial portals in Poland as an independent editor and content manager. His adventure with Finance Magnates began in 2016, where he is working as a business intelligence analyst.
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
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🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
Exness CMO Alfonso Cardalda on Cape Town office launch, Africa growth, and marketing strategy
Exness CMO Alfonso Cardalda on Cape Town office launch, Africa growth, and marketing strategy
Exness is expanding its presence in Africa, and in this exclusive interview, CMO Alfonso Cardalda shares how.
Filmed during the grand opening of Exness’s new Cape Town office, Alfonso sits down with Andrea Badiola Mateos from Finance Magnates to discuss:
- Exness’s marketing approach in South Africa
- What makes their trading product stand out
- Customer retention vs. acquisition strategies
- The role of local influencers
- Managing growth across emerging markets
👉 Watch the full interview for fundamental insights into the future of trading in Africa.
#Exness #Forex #Trading #SouthAfrica #CapeTown #Finance #FinanceMagnates
Exness is expanding its presence in Africa, and in this exclusive interview, CMO Alfonso Cardalda shares how.
Filmed during the grand opening of Exness’s new Cape Town office, Alfonso sits down with Andrea Badiola Mateos from Finance Magnates to discuss:
- Exness’s marketing approach in South Africa
- What makes their trading product stand out
- Customer retention vs. acquisition strategies
- The role of local influencers
- Managing growth across emerging markets
👉 Watch the full interview for fundamental insights into the future of trading in Africa.
#Exness #Forex #Trading #SouthAfrica #CapeTown #Finance #FinanceMagnates
How does the Finance Magnates newsroom handle sensitive updates that may affect a brand?
How does the Finance Magnates newsroom handle sensitive updates that may affect a brand?
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the approach: reaching out before publication, hearing all sides, and making careful, case-by-case decisions with balance and responsibility.
⚖ Balanced reporting
📞 Right of response
📰 Responsible journalism
#FinanceMagnates #FinancialJournalism #ResponsibleReporting #FinanceNews #EditorialStandards
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the approach: reaching out before publication, hearing all sides, and making careful, case-by-case decisions with balance and responsibility.
⚖ Balanced reporting
📞 Right of response
📰 Responsible journalism
#FinanceMagnates #FinancialJournalism #ResponsibleReporting #FinanceNews #EditorialStandards
Executive Interview | Kieran Duff | Head of UK Growth & Business Development, Darwinex | FMLS:25
Executive Interview | Kieran Duff | Head of UK Growth & Business Development, Darwinex | FMLS:25
Here is our conversation with Kieran Duff, who brings a rare dual view of the market as both a broker and a trader at Darwinex.
We begin with his take on the Summit and then turn to broker growth. Kieran shares one quick, practical tip brokers can use right now to improve performance. We also cover the rising spotlight on prop trading and whether it is good or bad for the trading industry.
Kieran explains where Darwinex sits on the CFDs-broker-meets-funding spectrum, and how the model differs from the typical setups seen across the market.
We finish with a look at how he uses AI in his daily workflow — both inside the brokerage and in his own trading.
Here is our conversation with Kieran Duff, who brings a rare dual view of the market as both a broker and a trader at Darwinex.
We begin with his take on the Summit and then turn to broker growth. Kieran shares one quick, practical tip brokers can use right now to improve performance. We also cover the rising spotlight on prop trading and whether it is good or bad for the trading industry.
Kieran explains where Darwinex sits on the CFDs-broker-meets-funding spectrum, and how the model differs from the typical setups seen across the market.
We finish with a look at how he uses AI in his daily workflow — both inside the brokerage and in his own trading.
Why does trust matter in financial news? #TrustedNews #FinanceNews #CapitalMarkets
Why does trust matter in financial news? #TrustedNews #FinanceNews #CapitalMarkets
According to Yam Yehoshua, Editor-in-Chief at Finance Magnates, in a world flooded with information, the difference lies in rigorous cross-checking, human scrutiny, and a commitment to publishing only factual, trustworthy reporting.
📰 Verified reporting
🔎 Human-led scrutiny
✅ Facts over noise
According to Yam Yehoshua, Editor-in-Chief at Finance Magnates, in a world flooded with information, the difference lies in rigorous cross-checking, human scrutiny, and a commitment to publishing only factual, trustworthy reporting.
📰 Verified reporting
🔎 Human-led scrutiny
✅ Facts over noise
