Seedrs announced that it has been added as a partner by Amazon for its Launchpad program. Launched earlier this year in the US, through the program, Amazon partners with crowdfunding platforms, venture capitalists, accelerators and incubators to help startups bring their products to market. By combining Amazon’s retail selling prowess with business experience from its partners, Amazon Launchpad aims to identify new and cutting-edge products for its customers.
The inclusion of Seedrs comes as Amazon announced yesterday that the program will reach the UK, with Seedrs part of its initial list of launch partners. With its participation, businesses listed on Seedrs’ equity crowdfunding platform will be given the ability to be chosen for Amazon Launchpad and benefit from the program’s marketing and operational assistance.
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Explaining the program on its blog, Seedrs stated several main benefits for companies chosen to be part of Amazon Launchpad. They include:
-Build brand by telling your brand story to Amazon customers everywhere through content-rich video.
-Get noticed fast with placements across Amazon.com and marketing support from its team.
-Grow by tapping into Amazon’s world-class fulfilment infrastructure, trusted customer service, and Prime’s fast and free shipping benefits.
-Plan for global expansion by leveraging Amazon’s presence in marketplaces around the world.