The Financial Commission, a self-regulatory association dedicated to ensuring sound practices across the financial services industry, has turned to a former Gain Capital executive to take on the role of Chief Operating Officer (COO). The commission has picked Nikolai Isayev to assume a role that involves overseeing the regulator’s new divisions which were recently established to cater to emerging needs of its existing and new members.
During his 13 years in the financial industry space, Mr. Isayev has acquired a wide range of skills and experience working with several key providers in the areas of marketing and clients service, mainly across Russia and the CIS region. He has formed and enhanced strong collaborative partnerships with various levels of market participants and industry stakeholders.
Most recently, as Senior Marketing Manager at Gain Capital, Nikolai led the development, execution and optimization of marketing campaigns and programs for its retail brand FOREX.com globally, including US, UK, Canada and ROW.
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He originally joined the US listed broker back in 2006 where he acted as a client services associate with a primary focus on retail sales of forex and OTC financial products to Russian speaking investors worldwide. He subsequently continued to lead the Russian language retail offering for FOREX.com.
During his 11-year tenure with Gain Capital, Mr. Isayev was responsible for significant growth in its RU assets and revenue, as he successfully conducted local media buying and digital acquisition, including mobile, social, in-language email marketing and client promotions.
Elsewhere, Mr. Isayev has recently founded a New York-based boutique advisory firm named Dartek Consulting, which provides marketing and consulting services to several industries including venture capital firms, crypto companies and online brokerages.
Commenting on the appointment, Financial Commission Chairman Peter Tatarnikov said: “Nikolai is a seasoned industry executive with a strong skill-set in marketing-related operations across a number of important regions where Financial Commission’s members are focused. Nikolai’s consulting background and prior positions made him a perfect candidate to help lead our operations and we are delighted to welcome Nikolai as Financial Commission’s COO.”