Bitget has updated its brand identity, vision and visuals.
In addition to a new logo, it also intends to redesign its trading apps.
Cryptocurrencies
are a dynamically changing market, which also applies to companies operating
directly within it. Bitget, one of the popular digital asset exchanges, has
decided to rebrand, aiming to reflect better the pace of ongoing changes,
including those in its offerings. Therefore, it has unveiled a new logo and
vision for further development, built around the 'Trade smarter' slogan.
According
to the press release viewed by Finance Magnates, this is supposed to reflect
Bitget's commitment to providing users with "intuitive, secure, and
efficient tools for a more manageable financial future."
Bitget Announces Rebranding,
Presents New Logo
The
upcoming tools from Bitget, powered by artificial intelligence, alongside copy
trading features, have resulted in the need to change the company's existing
vision. Due to the new offerings, the company aims to cause a paradigm shift in
the sector, crafting a mutually beneficial environment for diverse categories
of traders.
Bitget also
plans a transformation of its visual identity to simplify and streamline the
trading process. The reimagined aesthetic will adopt a 'subtractive' method,
which will first affect the 'tails' in the platform's arrow logo. This visual
simplification is intended to guide users in finding a trading path that aligns
with their financial aspirations. Bitget's mobile and desktop interfaces are
set to undergo a complete redesign within the next six months.
Old vs new logo. Source: Bitget
"Bitget's
5-year journey has been a testament to our continuous technological
transformation, and I am proud of the progress the platform has achieved since
2018," Gracy Chen, the Managing Director of Bitget, commented on the
rebranding.
The
company's recent moves form part of its 'Trade smarter' ethos. Bitget tries to maintain
high transparency and user security standards by publishing monthly audits of
the status of its reserves, with the 'Proof of Reserves' reaching 223% in July.
Furthermore, the User Protection Fund has surpassed $300 million in stored
value.
The
platform has recently celebrated reaching the 20 million users milestone,
having integrated with Bitget Wallet (formerly Bitkeep). Since its inception in
2018, Bitget has welcomed over 110,000 strategy-sharing traders. The
introduction of copy trading has significantly attracted 29,700 new traders,
leading to profits north of $74 million.
"Today,
as we unveil our new brand identity, vision and visuals, we reaffirm our
dedication to shaping a smarter digital future," Chen added.
Bitget Joins Dubai Crypto
Push
The Middle
East is openly voicing its ambition to become a prominent cryptocurrency hub,
spearheaded by crypto-friendly nations like the United Arab Emirates (UAE) and
Bahrain. This growing interest has led to an influx of exchanges entering the
local market, with Bitget being the latest addition.
Bitget has
taken the initiative to commence its operations in the heart of Dubai, where it
has recruited 60 new employees to fill various mid and back-office positions.
It is worth
noting that Bitget is not alone in its decision to establish a physical
presence and launch operations in the UAE. Just a month ago, another cryptocurrency
exchange, Bybit, disclosed its acquisition of local licenses in Dubai for
operating in digital assets. Prior to that, Bybit had already relocated its
global headquarters to this dynamic emirate.
Cryptocurrencies
are a dynamically changing market, which also applies to companies operating
directly within it. Bitget, one of the popular digital asset exchanges, has
decided to rebrand, aiming to reflect better the pace of ongoing changes,
including those in its offerings. Therefore, it has unveiled a new logo and
vision for further development, built around the 'Trade smarter' slogan.
According
to the press release viewed by Finance Magnates, this is supposed to reflect
Bitget's commitment to providing users with "intuitive, secure, and
efficient tools for a more manageable financial future."
Bitget Announces Rebranding,
Presents New Logo
The
upcoming tools from Bitget, powered by artificial intelligence, alongside copy
trading features, have resulted in the need to change the company's existing
vision. Due to the new offerings, the company aims to cause a paradigm shift in
the sector, crafting a mutually beneficial environment for diverse categories
of traders.
Bitget also
plans a transformation of its visual identity to simplify and streamline the
trading process. The reimagined aesthetic will adopt a 'subtractive' method,
which will first affect the 'tails' in the platform's arrow logo. This visual
simplification is intended to guide users in finding a trading path that aligns
with their financial aspirations. Bitget's mobile and desktop interfaces are
set to undergo a complete redesign within the next six months.
Old vs new logo. Source: Bitget
"Bitget's
5-year journey has been a testament to our continuous technological
transformation, and I am proud of the progress the platform has achieved since
2018," Gracy Chen, the Managing Director of Bitget, commented on the
rebranding.
The
company's recent moves form part of its 'Trade smarter' ethos. Bitget tries to maintain
high transparency and user security standards by publishing monthly audits of
the status of its reserves, with the 'Proof of Reserves' reaching 223% in July.
Furthermore, the User Protection Fund has surpassed $300 million in stored
value.
The
platform has recently celebrated reaching the 20 million users milestone,
having integrated with Bitget Wallet (formerly Bitkeep). Since its inception in
2018, Bitget has welcomed over 110,000 strategy-sharing traders. The
introduction of copy trading has significantly attracted 29,700 new traders,
leading to profits north of $74 million.
"Today,
as we unveil our new brand identity, vision and visuals, we reaffirm our
dedication to shaping a smarter digital future," Chen added.
Bitget Joins Dubai Crypto
Push
The Middle
East is openly voicing its ambition to become a prominent cryptocurrency hub,
spearheaded by crypto-friendly nations like the United Arab Emirates (UAE) and
Bahrain. This growing interest has led to an influx of exchanges entering the
local market, with Bitget being the latest addition.
Bitget has
taken the initiative to commence its operations in the heart of Dubai, where it
has recruited 60 new employees to fill various mid and back-office positions.
It is worth
noting that Bitget is not alone in its decision to establish a physical
presence and launch operations in the UAE. Just a month ago, another cryptocurrency
exchange, Bybit, disclosed its acquisition of local licenses in Dubai for
operating in digital assets. Prior to that, Bybit had already relocated its
global headquarters to this dynamic emirate.
Damian's adventure with financial markets began at the Cracow University of Economics, where he obtained his MA in finance and accounting. Starting from the retail trader perspective, he collaborated with brokerage houses and financial portals in Poland as an independent editor and content manager. His adventure with Finance Magnates began in 2016, where he is working as a business intelligence analyst.
Coinbase Enters Prediction Markets as the Amazonification of Financial Platforms Gathers Pace
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Executive Interview | Charlotte Bullock | Chief Product Officer, Bank of London | FMLS:25
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We also cover the state of payments ahead of her appearance on the payments roundtable: the blockages financial firms face, the areas that still need fixing, and what a realistic solution looks like in 2026.
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Charlotte reflects on the Summit so far and talks about the culture inside fintech banks today. We look at the pressures that come with scaling, and how firms can hold onto the nimble approach that made them stand out early on.
We also cover the state of payments ahead of her appearance on the payments roundtable: the blockages financial firms face, the areas that still need fixing, and what a realistic solution looks like in 2026.
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Charlotte reflects on the Summit so far and talks about the culture inside fintech banks today. We look at the pressures that come with scaling, and how firms can hold onto the nimble approach that made them stand out early on.
We also cover the state of payments ahead of her appearance on the payments roundtable: the blockages financial firms face, the areas that still need fixing, and what a realistic solution looks like in 2026.
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We explore subscription-fee dependency, the high reneging rate, and the long-term challenge: how brokers can build a more stable and honest version of the model. Drew also talks about the traffic advantage standalone prop firms have built and why brokers may still win in the long run if they take the right approach.
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We speak about market structure, the institutional view on liquidity, and the sharp rise of prop trading, a sector Drew has been commenting on in recent months. Drew explains why he once dismissed prop trading, why his view changed, and what he now thinks the model means for brokers, clients and risk managers.
We explore subscription-fee dependency, the high reneging rate, and the long-term challenge: how brokers can build a more stable and honest version of the model. Drew also talks about the traffic advantage standalone prop firms have built and why brokers may still win in the long run if they take the right approach.
In this conversation, we sit down with Drew Niv, CSO at ATFX Connect and one of the most influential figures in modern FX.
We speak about market structure, the institutional view on liquidity, and the sharp rise of prop trading, a sector Drew has been commenting on in recent months. Drew explains why he once dismissed prop trading, why his view changed, and what he now thinks the model means for brokers, clients and risk managers.
We explore subscription-fee dependency, the high reneging rate, and the long-term challenge: how brokers can build a more stable and honest version of the model. Drew also talks about the traffic advantage standalone prop firms have built and why brokers may still win in the long run if they take the right approach.
In this conversation, we sit down with Drew Niv, CSO at ATFX Connect and one of the most influential figures in modern FX.
We speak about market structure, the institutional view on liquidity, and the sharp rise of prop trading, a sector Drew has been commenting on in recent months. Drew explains why he once dismissed prop trading, why his view changed, and what he now thinks the model means for brokers, clients and risk managers.
We explore subscription-fee dependency, the high reneging rate, and the long-term challenge: how brokers can build a more stable and honest version of the model. Drew also talks about the traffic advantage standalone prop firms have built and why brokers may still win in the long run if they take the right approach.
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We speak about market structure, the institutional view on liquidity, and the sharp rise of prop trading, a sector Drew has been commenting on in recent months. Drew explains why he once dismissed prop trading, why his view changed, and what he now thinks the model means for brokers, clients and risk managers.
We explore subscription-fee dependency, the high reneging rate, and the long-term challenge: how brokers can build a more stable and honest version of the model. Drew also talks about the traffic advantage standalone prop firms have built and why brokers may still win in the long run if they take the right approach.
In this conversation, we sit down with Drew Niv, CSO at ATFX Connect and one of the most influential figures in modern FX.
We speak about market structure, the institutional view on liquidity, and the sharp rise of prop trading, a sector Drew has been commenting on in recent months. Drew explains why he once dismissed prop trading, why his view changed, and what he now thinks the model means for brokers, clients and risk managers.
We explore subscription-fee dependency, the high reneging rate, and the long-term challenge: how brokers can build a more stable and honest version of the model. Drew also talks about the traffic advantage standalone prop firms have built and why brokers may still win in the long run if they take the right approach.
Executive Interview | Remonda Z. Kirketerp Møller| CEO & Founder Muinmos | FMLS:25
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A concise look at where compliance, onboarding, and AI-driven processes are heading next.
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Ramanda also shares insights on regulator sandboxes, shifting expectations around accountability, and the current reality of MiCA licensing and passporting in Europe.
A concise look at where compliance, onboarding, and AI-driven processes are heading next.
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Ramanda also shares insights on regulator sandboxes, shifting expectations around accountability, and the current reality of MiCA licensing and passporting in Europe.
A concise look at where compliance, onboarding, and AI-driven processes are heading next.
In this interview, Remonda Z. Kirketerp Møller, founder of Muinmos, breaks down the state of AI in regtech and what responsible adoption really looks like for brokers. We talk about rising fragmentation, the pressures around compliance accuracy, and why most firms are still in the early stages of AI maturity.
Ramanda also shares insights on regulator sandboxes, shifting expectations around accountability, and the current reality of MiCA licensing and passporting in Europe.
A concise look at where compliance, onboarding, and AI-driven processes are heading next.
In this interview, Remonda Z. Kirketerp Møller, founder of Muinmos, breaks down the state of AI in regtech and what responsible adoption really looks like for brokers. We talk about rising fragmentation, the pressures around compliance accuracy, and why most firms are still in the early stages of AI maturity.
Ramanda also shares insights on regulator sandboxes, shifting expectations around accountability, and the current reality of MiCA licensing and passporting in Europe.
A concise look at where compliance, onboarding, and AI-driven processes are heading next.
In this interview, Remonda Z. Kirketerp Møller, founder of Muinmos, breaks down the state of AI in regtech and what responsible adoption really looks like for brokers. We talk about rising fragmentation, the pressures around compliance accuracy, and why most firms are still in the early stages of AI maturity.
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We start with Aydin’s view of the Summit and the challenges brokers face as fraud tactics grow more complex. He explains how firms can stay ahead through real-time signals, data patterns, and early-stage detection.
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We start with Aydin’s view of the Summit and the challenges brokers face as fraud tactics grow more complex. He explains how firms can stay ahead through real-time signals, data patterns, and early-stage detection.
We also talk about AI training and why compliance teams often struggle to keep models accurate, fair, and aligned with regulatory expectations. Aydin breaks down what “good” AI training looks like inside a financial environment, including the importance of clean data, domain expertise, and human oversight.
He closes with a clear message: fraud is scaling, and so must the tools that stop it.
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We start with Aydin’s view of the Summit and the challenges brokers face as fraud tactics grow more complex. He explains how firms can stay ahead through real-time signals, data patterns, and early-stage detection.
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He closes with a clear message: fraud is scaling, and so must the tools that stop it.
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We start with Aydin’s view of the Summit and the challenges brokers face as fraud tactics grow more complex. He explains how firms can stay ahead through real-time signals, data patterns, and early-stage detection.
We also talk about AI training and why compliance teams often struggle to keep models accurate, fair, and aligned with regulatory expectations. Aydin breaks down what “good” AI training looks like inside a financial environment, including the importance of clean data, domain expertise, and human oversight.
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Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
