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Rebranding
Europe's Economic Crossroads: Recession Fears and S&P Global's
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Institutional FX
Horizon Software Reveals Horizon Trading Solutions Rebrand
The company presents a new visual identity and redesigned website.
The rebranding initiative comes as Horizon experiences accelerated growth.
Wednesday, 27/03/2024 | 10:42 GMT
by
Damian Chmiel
Retail FX
Exclusive: TeleTrade Europe Rebrands as Earn in Strategic Shift
TeleTrade website in Europe redirects users to a new domain.
It seems the trading company rebranded, but the information has not yet been made public.
Thursday, 15/02/2024 | 11:52 GMT
by
Damian Chmiel
Retail FX
Rakuten Securities Australia Rebrands to AT Global Markets by ATFX
The firm has planned to relocate to a larger Sydney office in Q2 this year as part of its expansion strategy.
The firm is introducing an automatic KYC onboarding system to enhance the trading experience.
Tuesday, 23/01/2024 | 12:36 GMT
by
Tareq Sikder
Retail FX
Vantage Revamps Website in "New Year, New Look" Move
The broker rebrands its website for mobile optimization.
Moreover, it introduces the new "Vantage Academy."
Monday, 15/01/2024 | 10:32 GMT
by
Damian Chmiel
Retail FX
Rebranded CFDs Brokers: The Daunting Task of Rebuilding SEO
The second part of the series discusses the challenges of web traffic, reputation and how to measure a rebranding's success.
Nick Cooke, CEO of Taurex: "we surpassed numbers in a month and saw a substantial increase in deposits"
Wednesday, 20/12/2023 | 10:00 GMT
by
Arnab Shome
Retail FX
Rebranding of CFDs Brokers: “It Was Costly, but We Have More than Made Up for It"
26 Degrees, Taurex, Admirals and Vantage Markets: Finance Magnates talked to CFDs firms that underwent rebranding.
The first part of the series discusses strategy, customer trust, cost and "opportunity cost".
Monday, 18/12/2023 | 13:40 GMT
by
Arnab Shome
Retail FX
FXCM’s UK and Cyprus Subsidiaries Undergo Name Change to Stratos
Yesterday, FXCM UK officially changed its name to Stratos Markets.
In the meantime, the Cypriot branch had changed its name to Stratos Europe.
Monday, 11/09/2023 | 07:47 GMT
by
Damian Chmiel
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CryptoCurrency
From BitKeep to Bitget: Popular Crypto Wallet Rebrands, Launches Swap Offering
Bitget Wallet emerges as the new face of BitKeep after its acquisition.
The rebrand introduces Bitget Swap, enhancing multi-chain trading capabilities.
Thursday, 10/08/2023 | 10:00 GMT
by
Damian Chmiel
CryptoCurrency
Bitget Unveils New Logo, Announces Apps Redesigning within 6 Months
Bitget has updated its brand identity, vision and visuals.
In addition to a new logo, it also intends to redesign its trading apps.
Tuesday, 25/07/2023 | 10:00 GMT
by
Damian Chmiel
Institutional FX
BGC Partners Rebrands as BGC Group and Transforms to C-Corp
BGC Partners has announced its transformation into a C-Corporation.
The company changed its Nasdaq ticker symbol to 'BGC' and updated its websites.
Monday, 03/07/2023 | 11:24 GMT
by
Damian Chmiel
Institutional FX
From the Ashes of SVB UK, HSBC Gives Birth to New Innovation Banking Unit
HSBC UK bought former SVB UK, establishing specialized innovation teams in the US, HK, and Israel.
HSBC Innovation Banking is aimed at expanding the reach of its global innovation economy.
Monday, 12/06/2023 | 10:08 GMT
by
Damian Chmiel
Retail FX
Online Broker Tastyworks Rebrands to Tastytrade
The brokerage started adopting the new name on Tuesday.
IG Group acquired Tastytrade (now Tastylive) for $1 billion in June 2021.
Wednesday, 22/02/2023 | 18:28 GMT
by
Solomon Oladipupo
FinTech
Paytechs of Canada Rebrands, Gains Mastercard, Square and Wise Support
After three years, Paytechs of Canada changed its name to Fintechs Canada.
Payment giants like Mastercard have joined the initiative to support the local fintech industry.
Tuesday, 29/11/2022 | 11:01 GMT
by
Damian Chmiel
CryptoCurrency
Huobi Global Rebrands to Huobi, Aims for a Caribbean Office
The crypto exchange was purchased last month by About Capital.
The refreshed brand responds to global expansion plans.
Wednesday, 23/11/2022 | 08:16 GMT
by
Damian Chmiel
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Institutional FX
BGC Partners Rebrands as BGC Group, Converts Corporate Structure
The company wants to simplify its organizational structure.
In addition to rebranding, it wants to become a 'Full C-Corporation'.
Thursday, 17/11/2022 | 06:05 GMT
by
Damian Chmiel
Retail FX
Greek Broker Ardu Prime Rebrands, Launches Crypto Service
The broker offers more than 150 CFD products and specialty instruments.
It has secured VASP registration from Greece's financial market supervisor.
Monday, 03/10/2022 | 21:44 GMT
by
Solomon Oladipupo
Thought Leaders
OctaFX Marks 11 Years as a Broker with Rebranding – Here’s How it Changed
11 years of providing brokerage services mark an important milestone for OctaFX.
Wednesday, 17/08/2022 | 15:16 GMT
by
FM
News
Solarisbank Announces Rebrand, Expands Operations
The company now has more than 750 employees.
Last year, the fintech firm raised EUR 190 million in its Series D funding round.
Tuesday, 26/07/2022 | 11:15 GMT
by
Bilal Jafar
Brokers
BUX Rebrands CFDs Trading Platform to ‘Stryk’
BUX wants to differentiate the brands of its CFDs platform and zero-fee trading platform.
The CFDs platform is now available in 13 countries.
Monday, 11/07/2022 | 07:21 GMT
by
Arnab Shome
Institutional FX
BREAKING: HotForex Rebrands to HFM to Reflect Broad Offerings
The broker says rebranding is part of its 'next era' business move.
The move should motivate clients, HotForex adds.
Monday, 02/05/2022 | 14:17 GMT
by
Solomon Oladipupo
Brokers
Exclusive: FXPRIMUS Rebrands after 12 Years of Its Operations
The rebranding better showcases its “greater speed, faster loading and quicker execution.”
It is a part of the its broader 2022 mission to bolster its digital and mobile presence.
Friday, 08/04/2022 | 11:00 GMT
by
Arnab Shome
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Brokers
City Index Boosts Presence in Australia, Announces Rebrand
The online trading services provider termed Australia is a ‘key market’.
The company is planning to facilitate traders through a broad range of services.
Monday, 28/03/2022 | 11:05 GMT
by
Bilal Jafar
News
FeeX Changes Name to Pontera, Receives $80 Million in New Investment
The company has raised the investment across three recent funding rounds.
The rounds were led by Lightspeed Ventures.
Wednesday, 23/02/2022 | 13:20 GMT
by
Bilal Jafar
FinTech
OKEx Changes Its Company Name to OKX in Major Rebrand
OKEx has changed its company’s name to OKX.
The new corporate name reflects the company’s shift behind the exchange.
Wednesday, 19/01/2022 | 19:59 GMT
by
Nicholas Otieno
Retail FX
Fingenom Group Rebrands to FinYX
The company unveiled its new logo.
It went through structural changes last year.
Thursday, 13/01/2022 | 10:35 GMT
by
Arnab Shome
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