Binary options and forex brokerage technology developer Leverate has announced today it has selected the Cellxpert solutions team to provide premium replication-based affiliate integration for their Forex brokers. Cellxpert is a provider of customized affiliate system and tracking solutions for online businesses, this relationship simplifies for brokers their affiliate network management through streamlined campaign tracking and payment capabilities.
The pre-established broker affinity for Cellxpert was one of the reasons Leverate chose their inaugural Operator Open House to announce the new pairing. According to LXCRM Product Manager Erez Shilon, “Several of our clients already worked with Cellxpert, due to their reputation as the forerunner in affiliate management for the financial services industry.”
Affiliates are also aware of the benefits of working with Cellxpert. “Success in the Forex and Binary verticals relies substantially on affiliate trust” said Assaf Dor, Cellxpert’s CEO “We invested in creating a solid integration structure that will allow Leverate’s clients to enjoy our extensive feature set. This will provide them with a strong advantage in this competitive market.”
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The developer’s top brokers participated in an invitation-only seminar in Leverate’s offices, featuring presentations by the Product Management and Customer Relations teams on how to run a successful brokerage business.
“We decided that a more informal environment leads to better dialogue,” said Mariano Obludzyner, Leverate’s Head of Customer Relations. “We gathered together a select group of brokers and covered everything from trading platforms to best practices. Product Managers and Account Managers were also on hand as part of an effort to encourage strong relationships between our clients and our staff.”
Leverate’s new Professional Services department was also introduced during the Open House. This team will serve as a resource for the developer’s brokers, assisting with marketing and sales, advanced training, and risk management. Mariano Obludzyner, Head of Customer Relations at Leverate, said that the support offered by the program would give participating brokers a crucial edge in a competitive market.