HotForex, the international financial trading broker, has announced that they are sponsoring racing driver Tio Ellinas for the second time in two years. Tio Ellinas is currently competing in the Formula Renault 3.5 Series Championship with the Strakka Racing team and the HotForex logo will be displayed prominently on his race car and suit throughout the racing season.
HotForex, regulated by the Cyprus Securities and Exchange Commission under the name HF Markets (Europe) Ltd., offers binary options trading at its OptionTrade brand. OptionTrade is one of the first brokers to start supporting the ZuluTrade binary options social trading solution, employing SpotOption’s technology.
A spokesperson from HotForex commented on the deal: “We are thrilled to sponsor and support Tio. The sponsorship is part of HotForex’s ongoing commitment to support professional athletes who share our commitment to excellence. We are all looking forward to seeing him drive to victory at upcoming races this year and beyond.”
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Tio Ellinas started racing at the age of seven and won nine karting championships in his home country, Cyprus. He participated in the GP3 Series in 2012 and 2013 where he was placed 7th and 4th respectively. Key career highlights for Tio include: Formula 1 Young Drivers testing at Silverstone with Marussia F1 Team, and winning the Grand Prix Shootout in 2009 competing against 50 other top young drivers from all over the world.
The young racing car driver was also voted ‘Man of the Year’ and ‘Athlete of the Year’ of 2013 by Man Magazine in his native country, Cyprus. Brokers often sponsor successful athletes to increase their brand visibility and signal clients that they are financially sound.