AxiCorp Financial Onboards Louis Cooper as its Global Head of Retail

AxiCorp Financial Services Pty Ltd has secured the services of former OANDA executive Louis Cooper, on-boarding the foreign Exchange Exchange An exchange is known as a marketplace that supports the trading of derivatives, commodities, securities, and other financial instruments.Generally, an exchange is accessible through a digital platform or sometimes at a tangible address where investors organize to perform trading. Among the chief responsibilities of an exchange would be to uphold honest and fair-trading practices. These are instrumental in making sure that the distribution of supported security rates on that exchange are effectiv An exchange is known as a marketplace that supports the trading of derivatives, commodities, securities, and other financial instruments.Generally, an exchange is accessible through a digital platform or sometimes at a tangible address where investors organize to perform trading. Among the chief responsibilities of an exchange would be to uphold honest and fair-trading practices. These are instrumental in making sure that the distribution of supported security rates on that exchange are effectiv Read this Term (FX) specialist as its newest Global Head of Retail with immediate effect, Finance Magnates has learned.

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In his new role Mr. Cooper will be responsible for leading its global retail strategy and operations across its sales, Marketing Marketing Marketing is defined as the business process of identifying, anticipating and satisfying customers' needs and wants.This is a crucial element of any operation or brokerage in the financial services space. Well-funded marketing campaigns are instrumental to the survival and longevity of these companies in an increasingly competitive industry.Within the forex space, marketers perform a wide range of functions to help procure, secure, or retain clients.In particular, newer forex brokers also have t Marketing is defined as the business process of identifying, anticipating and satisfying customers' needs and wants.This is a crucial element of any operation or brokerage in the financial services space. Well-funded marketing campaigns are instrumental to the survival and longevity of these companies in an increasingly competitive industry.Within the forex space, marketers perform a wide range of functions to help procure, secure, or retain clients.In particular, newer forex brokers also have t Read this Term and client services. In this capacity he will be based out of Sydney, focusing on Australia, Southeast Asia, China, as well as the UK, Europe, and the Middle East.

Mr. Cooper joins AxiCorp from OANDA, having worked at the broker for over two years as its Managing Director of Australia and New Zealand. During his tenure with OANDA, he focused on both antipodean markets, helping build out the broker’s operations in the Asia-Pacific (APAC) region.

Prior to this role, he also served in a similar position at CMC Markets for over thirteen years, dating back to 1999, according to information made public on his Linkedin profile.