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$70M for AI.com Domain: Crypto.com Founder’s Record-Breaking Bet on Consumer AI

Friday, 06/02/2026 | 21:20 GMT by Jared Kirui
  • According to the FT, Kris Marszalek bought the domain in a deal paid entirely in crypto.
  • He plans to unveil the new website during a Super Bowl commercial
cryptodotcom
Crypto.com

Kris Marszalek, the co-founder and chief executive of Crypto.com, has bought the AI.com domain for about $70 million in cryptocurrency, in what is reportedly the largest publicly disclosed domain name sale to date.

He plans to introduce the new site during a Super Bowl commercial this weekend, positioning it as a fresh entrant in the fast-growing artificial intelligence market.

Record-Breaking Domain Purchase

According to the FT, the $70 million price tag, paid entirely in digital assets, was confirmed by broker Larry Fischer of GetYourDomain.com, who did not disclose the seller’s identity.

You may also like: Crypto.com Spins Out Standalone Prediction Markets Platform After 40x Growth Surge

"I purchased ai.com in April. Since that time, we created a team that has been steadily building. There are always twists and turns, but I’m excited with our first launch this Sunday during the Super Bowl," Marszalek mentioned on X.

Marszalek said he sees the acquisition as a long-term investment in what he expects to be one of the most significant technological waves over the next 10 to 20 years.

Kris Marszalek, CEO of Crypto.com
Kris Marszalek, CEO of Crypto.com, Source: LinkedIn

He added that he had already received what he called “an absolutely insane amount of money” in offers to buy the domain but intends to keep it to build a business and brand.

AI.com will offer a personal AI agent designed to help users send messages, use applications and trade stocks, with a focus on ease of use for non-technical consumers.

Super Bowl Debut for Consumer AI Agent

Marszalek said he wants the service to provide features similar to popular AI agents that have drawn attention in Silicon Valley in recent weeks, but with a simpler setup.

The entrepreneur links the purchase to a broader branding strategy, arguing that owning a prominent domain helps avoid commoditization in a crowded market.

Marszalek already controls Crypto.com, which he launched in 2016 and says generates about $1.5bn in annual revenue, supported by high-profile marketing deals including a $700mn naming-rights agreement for a Los Angeles sports arena and partnerships with Trump Media & Technology Group.

Kris Marszalek, the co-founder and chief executive of Crypto.com, has bought the AI.com domain for about $70 million in cryptocurrency, in what is reportedly the largest publicly disclosed domain name sale to date.

He plans to introduce the new site during a Super Bowl commercial this weekend, positioning it as a fresh entrant in the fast-growing artificial intelligence market.

Record-Breaking Domain Purchase

According to the FT, the $70 million price tag, paid entirely in digital assets, was confirmed by broker Larry Fischer of GetYourDomain.com, who did not disclose the seller’s identity.

You may also like: Crypto.com Spins Out Standalone Prediction Markets Platform After 40x Growth Surge

"I purchased ai.com in April. Since that time, we created a team that has been steadily building. There are always twists and turns, but I’m excited with our first launch this Sunday during the Super Bowl," Marszalek mentioned on X.

Marszalek said he sees the acquisition as a long-term investment in what he expects to be one of the most significant technological waves over the next 10 to 20 years.

Kris Marszalek, CEO of Crypto.com
Kris Marszalek, CEO of Crypto.com, Source: LinkedIn

He added that he had already received what he called “an absolutely insane amount of money” in offers to buy the domain but intends to keep it to build a business and brand.

AI.com will offer a personal AI agent designed to help users send messages, use applications and trade stocks, with a focus on ease of use for non-technical consumers.

Super Bowl Debut for Consumer AI Agent

Marszalek said he wants the service to provide features similar to popular AI agents that have drawn attention in Silicon Valley in recent weeks, but with a simpler setup.

The entrepreneur links the purchase to a broader branding strategy, arguing that owning a prominent domain helps avoid commoditization in a crowded market.

Marszalek already controls Crypto.com, which he launched in 2016 and says generates about $1.5bn in annual revenue, supported by high-profile marketing deals including a $700mn naming-rights agreement for a Los Angeles sports arena and partnerships with Trump Media & Technology Group.

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About the Author: Jared Kirui
Jared Kirui
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Jared is an experienced financial journalist passionate about all things forex and CFDs.

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