Gold-I Taps BetterWay FX Consulting to Assist in Its Growth Strategy

As part of its expansion strategy, technology provider Gold-i has announced the appointment of six new developers as well as

Financial technology provider, Gold-i, has announced that it has partnered with BetterWay FX Consulting, as well as appointing six new developers. The personnel expansion is being made as Gold-i is focusing on executing its growth model, which includes onboarding new clients in the Middle East and Far East, as well as providing additional services to existing customers.

BetterWay FX was launched earlier this year by industry veteran Juan Jutgla, and according to Gold-i the consulting group will be “advising Gold-i on its global sales and marketing strategy and helping the organisation to penetrate new markets”. According to Gold-i, the work will include Jutgla and BetterWay FX being involved with their marketing and development of a new website.

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Also being appointed is Martyn Smyth who will be taking the role of Senior Software Development Manager at Gold-i. According to the firm, responsibilities will include heading up the team of in-house developers and reporting directly to CEO, Tom Higgins.

Commenting publicly on the appointments, Tom Higgins, CEO of Gold-i stated, “The appointments of both Better Way FX Consulting as our strategic partner and Martyn as Senior Software Development Manager are key to accelerating our growth plans. As well as overseeing all product development, Martyn is focusing on our new Matrix product, another industry game changer, ensuring that it’s on track to launch by the end of the year.” In regards to BetterWay FX, Higgins added, “BetterWay FX Consulting brings a wealth of contacts and experience to us and we are already reaping the benefits of Juan Jugtla’s expertise, particularly in Europe and Asia. We have made a significant investment in people over the last few months and I am confident that we have the right skills in our team to drive the business forward.”

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