Swissquote’s Yuh App Turns Profitable as Accounts Surge 48%

Yuh, the mobile-focused finance app developed by Swissquote and PostFinance, reported a profit of CHF 1.7 million in 2024—its first profitable year since launching in May 2021. The announcement today (Tuesday) also highlighted the app’s continued growth.

“We originally planned to break even by 2025—proof that a well-thought-out strategy, decisive action, and an unwavering focus on our customers can achieve great things,” said Markus Schwab, CEO of Yuh.

Growing Popularity

In just under four years, Yuh has surpassed 300,000 users, with the number of accounts increasing by 48% in 2024. Additionally, customer assets doubled to CHF 3 billion.

Developed jointly by Swissquote and PostFinance, the Yuh app integrates payments, savings, and investments into a single platform, simplifying financial management for users. It provides access to over 100 popular stocks, cryptocurrencies, thematic investments, and exchange-traded funds (ETFs).

“Yuh's success demonstrates that we are well-positioned to continue growing and driving innovation,” said Marc Bürki, CEO of Swissquote. “Our focus is on sustainable growth and continuous development. With a clear strategy and the right drive, we will keep setting new standards in the financial world.”

Swissquote’s Strong Performance

Swissquote also ended 2024 with “better than anticipated” financial results, generating revenue of approximately CHF 655 million and a pre-tax profit expected to exceed CHF 345 million. This marks a significant increase from 2023, when the broker recorded CHF 530 million in revenue and CHF 255 million in pre-tax profit—reflecting growth of 23.5% in revenue and 35.3% in pre-tax earnings.

Additionally, Swissquote disclosed that client assets on its platform reached CHF 76 billion by the end of 2024, with net new inflows totalling CHF 8.3 billion.