Whether it’s dynamically responding liquidity aggregator solutions, election polls, or baseball stats, it’s a data-driven world. Following that path, Steve Brett, a former Director of Business Development at OANDA, has launched Clarissimus. The company aims to provide subscribers with aggregated FX market data, such as monthly volumes, marketing expenses and per client revenue figures. The information is collected based on a shared system, where subscribing brokers report figures to the Clarissimus database, followed by them receiving access to the aggregated totals. Speaking to Forex Magnates, Brett explained that, “Our innovative approach means executives can, for the first time, see how they are performing against the market as a whole, and against their competitors whilst maintaining the confidentiality of their own information.”
Brett explained to Forex Magnates that the impetus to found Clarissimus was based on his personal experiences while working for brokers, as he found lots of industry data to be limited and often inaccurate, “These data deficiencies made it impossible to understand how the business was performing. For example, we could not tell whether volume increases were due to market share gains, or because the market had grown.” He added, that by creating Clarissimus, “We wanted to find a better way of giving executives valuable, accurate and timely insights into the market.”
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In terms of the firm’s target audience, Brett stated that, “Our initial target markets are OTC trading industries, where there is no central clearing mechanism or exchange – and limited data available .”
Clarissimus will be presenting at the Forex Magnates’ London Summit Elevator Pitch Presentation.
Presentation spots are still open – for more information and to apply to present