Scope Markets, a global forex and CFDs broker, has redesigned its brand and launched a new logo to fit with its growing ambitions in the brokerage industry.
“It’s here, new branding, new image, new Scope!” the broker wrote across its social media channels revealing the new logo.
— Scope Markets (@Scope_Markets) July 15, 2021
The broker already revealed a week before that it will be launching a new logo, but did not post it until now.
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In addition, Scope Markets is a sleeve sponsor of the British football team West Ham United and the new logo was strategically launched just ahead of the new Europa League.
Commenting on the new logo, Scope Markets’ CEO, Jacob Plattner said: “This season is set to be an exciting one for West Ham as they enter the Europa League Group stage for the very first time. With our new logo on display on the sleeves of each shirt, we know this will be a powerful tool in building further awareness of Scope Markets both amongst the passionate, global West Ham fan base and indeed many other football supporters.”
A New Chapter
Moreover, the broker detailed that the redesigning of its brand reflects a ‘new chapter for the company’ as it wants to promote itself as a modern brokerage platform.
Meanwhile, a few other brokers, including Admirals (previously Admiral Markets), also rebranded to be in line with changing product offerings.
Scope Markets is a multi-regulated broker with operations across the globe. It is one of the four brokers to be licensed by the Capital Markets Authority (CMA), Kenya’s government regulator for the FX space.
“We take trading seriously, but at the same time appreciate who our clients are and will always work to ensure they are comfortable, rather than bamboozling them with jargon or risk making them feel out of their depth. We don’t just want to talk about honesty and integrity, but always show that we are an extension of our clients,” Plattner added.