Fullerton Markets CEO, Mario Singh, recently released a Chinese-language version of his book “Unlocking the World’s Largest Financial Secret – 12 keys to forex freedom”, after publishing the original version in English. Fullerton Markets is an online brokerage regulated in New Zealand.
Finance Magnates had a chance to take a look at the English version of the book and follow up with Mr. Singh for comments on how the Chinese version progressed since launching at the end of the second quarter this year.
The book had endorsements from several prominent industry people including fund managers and senior executives, among others and was initially published and printed by him in Singapore. It contains several dozen illustrations throughout 12 chapters and over 300 pages.
When asked about the benefits of self-publishing versus going to a third-party publisher, Mr. Singh explained: “I felt it was the right move because most publishers would want to have their say in terms of sentence structure, syntax etc. By publishing the book myself, I retained 100% of ‘my voice’ which I felt was necessary to get my message across to traders worldwide.”
Chinese version of book launch
Mr. Singh shared that the launch in China of his latest book in June had led to subsequent coverage on 30 media publications, after a reporter from Tencent (a company that control WeChat) had covered the event in Dalian.
The first part of the book introduces foreign exchange, followed with chapters that talk about the FX opportunities globally, why to trade, and factors that move the market, including fx waves, candlestick and chart patterns and how to use a trading platform.
The second part of the book, starting with the seventh chapter, Mr. Singh writes about the law of strategies, and chapter eight dedicates 25-pages to the law of money management, before chapter nine which is titled the law of state (i.e. physical state) – a key attribute that Tony Robbins teaches as a success coach.
Traders are gripped every single day by basic emotions like Fear, Greed and Hope.
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Having attended at least four live Anthony Robbins seminars over the years, I was pleased to see the book opening with one of Robbins’ famous quotes: “It is in the moment of your decision that determines your destiny.”
In response to questions related to whether Anthony Robbins’ work helped inspire some of his viewpoints, Mr. Singh said: “That’s true. A trader’s psychology is more important than strategy or money management. Traders are gripped every single day by basic emotions like Fear, Greed and Hope. That’s the reason I devoted two chapters in the book which talk about ‘Habits’ and ‘Mastery’.”
Chapter ten transitions from state management into developing the right habits for traders, and the book wraps up with a focus on the pursuit of mastery, and then a focus on brokerages – including questions clients should ask and areas to research including regulation – before the final epilogue on page 320.
In response to questions asked by Finance Magnates, Mr. Singh explained regarding the book’s progress in China: “I’m pleasantly surprised that the book has done quite well. My publisher tells me that sales are particularly strong in Tier 1 cities like Shanghai, Shenzhen and of course Dalian, where I launched it. The book is published by China Machine Press, China’s leading multimedia publishing group. It is available on JD.com, China’s leading e-commerce site.”
The book follows Mr. Singh’s previously published work, “17 Proven Currency Trading Strategies: How to Profit in the Forex Market”, and a series of media appearances he has made on TV within the finance industry.
With regard to whether another book is in the works, Mr. Singh said that he is considering a number of titles and shared that he is working on two new books currently: “24 hours to Forex Trading Success”, and “Cracking the Forex Code: 501 burning questions answered!”