eToro has established a French subsidiary and partnered with Generali to offer retirement and insurance products.
The fintech follows competitor XTB's recent entry into the local long-term investment market with PEA accounts.
Both trading platforms are expanding beyond active trading to capture the much larger market of passive, long-term investors.
Israeli
fintech eToro has established a local subsidiary in France, following a similar
strategy to competitor XTB which recently expanded into the local long-term
investment market. The move confirms the industry-wide shift toward capturing
passive investors beyond traditional trading services.
eToro Moves to France, Opens
Subsidiary Called “Wealth”
eToro
announced that it has opened a physical office in France. This move coincides
with the establishment of a local subsidiary, eToro Patrimoine, which can be
translated as “eToro Wealth,” located on Boulevard Malesherbes in
Paris. The new entity has its own website
and was created to provide French retail investors with access to retirement
savings plans, Plan d'Épargne Retraite (PER), and life insurance contracts
developed in collaboration with Generali, a major player in the French
insurance market with €19.2 billion in revenue last year.
Julien Nebenzahl, President of eToro Patrimoine
“Introducing
saving solutions for eToro's users in France and opening a local subsidiary
underscore our commitment to strengthen our footprint in a key market for the
business,” said Julien Nebenzahl, President of eToro Patrimoine.
The new
offerings allow users to choose between managed portfolios with varying risk
profiles or self-directed options where investors can build their own
allocations from over 500 investment vehicles including euro funds, mutual
funds, ETFs, stocks, and dated bond funds.
“We
are delighted to support eToro, a globally recognized investment player, in the
launch of its subsidiary in France and its savings offering,” Corentin
Favennec, Partnerships Director at Generali Patrimoine, added.
Industry Expands Beyond
Active Trading
This move
represents eToro's continued push into more passive, long-term investment
products across Europe. In
March 2023, the company partnered with Moneyfarm to provide UK clients with
tax-efficient Individual Savings Accounts (ISAs), targeting the same segment of
retail investors seeking long-term wealth building options.
The
strategy mirrors that of competitor XTB, which
recently launched French PEA (Plan d'Épargne en Actions) accounts in April
2025, following similar tax-advantaged account offerings in
the UK and Poland.
The PEA market in France is substantial, with over 7 million active accounts as
of late 2023, compared to fewer than 30,000 active CFD traders in the country.
Although
eToro offers a different product than XTB (PER vs. PEA), they are very similar.
The goal is to support retirement savings, with differences in tax benefits,
investment options, withdrawal conditions, and contribution limits.
The launch
follows several recent product updates for eToro users in France. Last year,
the platform enabled trading in local currency for eToro Money EUR accounts and
expanded its offering of French-listed stocks from Euronext Paris. French users
also received access to a French IBAN for more localized service.
For both
the PER and life insurance products, initial investments start at €300, with
scheduled payment options available. As part of a launch promotion, management
fees (normally 0.5-0.8% for PER and 0.75% for life insurance) will be waived
for 2025.
eToro,
founded in 2007, currently serves 40 million registered users across 75
countries. The company debuted on the U.S. stock exchange last week and
was met with a warm reception from investors. According to analysts, it has
sparked hope that the IPO market can still be active.
Israeli
fintech eToro has established a local subsidiary in France, following a similar
strategy to competitor XTB which recently expanded into the local long-term
investment market. The move confirms the industry-wide shift toward capturing
passive investors beyond traditional trading services.
eToro Moves to France, Opens
Subsidiary Called “Wealth”
eToro
announced that it has opened a physical office in France. This move coincides
with the establishment of a local subsidiary, eToro Patrimoine, which can be
translated as “eToro Wealth,” located on Boulevard Malesherbes in
Paris. The new entity has its own website
and was created to provide French retail investors with access to retirement
savings plans, Plan d'Épargne Retraite (PER), and life insurance contracts
developed in collaboration with Generali, a major player in the French
insurance market with €19.2 billion in revenue last year.
Julien Nebenzahl, President of eToro Patrimoine
“Introducing
saving solutions for eToro's users in France and opening a local subsidiary
underscore our commitment to strengthen our footprint in a key market for the
business,” said Julien Nebenzahl, President of eToro Patrimoine.
The new
offerings allow users to choose between managed portfolios with varying risk
profiles or self-directed options where investors can build their own
allocations from over 500 investment vehicles including euro funds, mutual
funds, ETFs, stocks, and dated bond funds.
“We
are delighted to support eToro, a globally recognized investment player, in the
launch of its subsidiary in France and its savings offering,” Corentin
Favennec, Partnerships Director at Generali Patrimoine, added.
Industry Expands Beyond
Active Trading
This move
represents eToro's continued push into more passive, long-term investment
products across Europe. In
March 2023, the company partnered with Moneyfarm to provide UK clients with
tax-efficient Individual Savings Accounts (ISAs), targeting the same segment of
retail investors seeking long-term wealth building options.
The
strategy mirrors that of competitor XTB, which
recently launched French PEA (Plan d'Épargne en Actions) accounts in April
2025, following similar tax-advantaged account offerings in
the UK and Poland.
The PEA market in France is substantial, with over 7 million active accounts as
of late 2023, compared to fewer than 30,000 active CFD traders in the country.
Although
eToro offers a different product than XTB (PER vs. PEA), they are very similar.
The goal is to support retirement savings, with differences in tax benefits,
investment options, withdrawal conditions, and contribution limits.
The launch
follows several recent product updates for eToro users in France. Last year,
the platform enabled trading in local currency for eToro Money EUR accounts and
expanded its offering of French-listed stocks from Euronext Paris. French users
also received access to a French IBAN for more localized service.
For both
the PER and life insurance products, initial investments start at €300, with
scheduled payment options available. As part of a launch promotion, management
fees (normally 0.5-0.8% for PER and 0.75% for life insurance) will be waived
for 2025.
eToro,
founded in 2007, currently serves 40 million registered users across 75
countries. The company debuted on the U.S. stock exchange last week and
was met with a warm reception from investors. According to analysts, it has
sparked hope that the IPO market can still be active.
Damian's adventure with financial markets began at the Cracow University of Economics, where he obtained his MA in finance and accounting. Starting from the retail trader perspective, he collaborated with brokerage houses and financial portals in Poland as an independent editor and content manager. His adventure with Finance Magnates began in 2016, where he is working as a business intelligence analyst.
Retail Trading & Prop Firms in 2025: Five Defining Trends - And One Prediction for 2026
Executive Interview | Charlotte Bullock | Chief Product Officer, Bank of London | FMLS:25
Executive Interview | Charlotte Bullock | Chief Product Officer, Bank of London | FMLS:25
In this interview, we sat down with Charlotte Bullock, Head of Product at The Bank of London, previously at SAP and now shaping product at one of the sector’s most ambitious new banking players.
Charlotte reflects on the Summit so far and talks about the culture inside fintech banks today. We look at the pressures that come with scaling, and how firms can hold onto the nimble approach that made them stand out early on.
We also cover the state of payments ahead of her appearance on the payments roundtable: the blockages financial firms face, the areas that still need fixing, and what a realistic solution looks like in 2026.
In this interview, we sat down with Charlotte Bullock, Head of Product at The Bank of London, previously at SAP and now shaping product at one of the sector’s most ambitious new banking players.
Charlotte reflects on the Summit so far and talks about the culture inside fintech banks today. We look at the pressures that come with scaling, and how firms can hold onto the nimble approach that made them stand out early on.
We also cover the state of payments ahead of her appearance on the payments roundtable: the blockages financial firms face, the areas that still need fixing, and what a realistic solution looks like in 2026.
In this conversation, we sit down with Drew Niv, CSO at ATFX Connect and one of the most influential figures in modern FX.
We speak about market structure, the institutional view on liquidity, and the sharp rise of prop trading, a sector Drew has been commenting on in recent months. Drew explains why he once dismissed prop trading, why his view changed, and what he now thinks the model means for brokers, clients and risk managers.
We explore subscription-fee dependency, the high reneging rate, and the long-term challenge: how brokers can build a more stable and honest version of the model. Drew also talks about the traffic advantage standalone prop firms have built and why brokers may still win in the long run if they take the right approach.
In this conversation, we sit down with Drew Niv, CSO at ATFX Connect and one of the most influential figures in modern FX.
We speak about market structure, the institutional view on liquidity, and the sharp rise of prop trading, a sector Drew has been commenting on in recent months. Drew explains why he once dismissed prop trading, why his view changed, and what he now thinks the model means for brokers, clients and risk managers.
We explore subscription-fee dependency, the high reneging rate, and the long-term challenge: how brokers can build a more stable and honest version of the model. Drew also talks about the traffic advantage standalone prop firms have built and why brokers may still win in the long run if they take the right approach.
Executive Interview | Remonda Z. Kirketerp Møller| CEO & Founder Muinmos | FMLS:25
Executive Interview | Remonda Z. Kirketerp Møller| CEO & Founder Muinmos | FMLS:25
In this interview, Remonda Z. Kirketerp Møller, founder of Muinmos, breaks down the state of AI in regtech and what responsible adoption really looks like for brokers. We talk about rising fragmentation, the pressures around compliance accuracy, and why most firms are still in the early stages of AI maturity.
Ramanda also shares insights on regulator sandboxes, shifting expectations around accountability, and the current reality of MiCA licensing and passporting in Europe.
A concise look at where compliance, onboarding, and AI-driven processes are heading next.
In this interview, Remonda Z. Kirketerp Møller, founder of Muinmos, breaks down the state of AI in regtech and what responsible adoption really looks like for brokers. We talk about rising fragmentation, the pressures around compliance accuracy, and why most firms are still in the early stages of AI maturity.
Ramanda also shares insights on regulator sandboxes, shifting expectations around accountability, and the current reality of MiCA licensing and passporting in Europe.
A concise look at where compliance, onboarding, and AI-driven processes are heading next.
In this conversation, we speak with Aydin Bonabi, CEO and co-founder of Surveill, a firm focused on fraud detection and AI-driven compliance tools for financial institutions.
We start with Aydin’s view of the Summit and the challenges brokers face as fraud tactics grow more complex. He explains how firms can stay ahead through real-time signals, data patterns, and early-stage detection.
We also talk about AI training and why compliance teams often struggle to keep models accurate, fair, and aligned with regulatory expectations. Aydin breaks down what “good” AI training looks like inside a financial environment, including the importance of clean data, domain expertise, and human oversight.
He closes with a clear message: fraud is scaling, and so must the tools that stop it.
In this conversation, we speak with Aydin Bonabi, CEO and co-founder of Surveill, a firm focused on fraud detection and AI-driven compliance tools for financial institutions.
We start with Aydin’s view of the Summit and the challenges brokers face as fraud tactics grow more complex. He explains how firms can stay ahead through real-time signals, data patterns, and early-stage detection.
We also talk about AI training and why compliance teams often struggle to keep models accurate, fair, and aligned with regulatory expectations. Aydin breaks down what “good” AI training looks like inside a financial environment, including the importance of clean data, domain expertise, and human oversight.
He closes with a clear message: fraud is scaling, and so must the tools that stop it.
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
