Gearing up for London Summit 2014 with the Latest on Marketing & New Products

Forex Magnates’ London Summit is near and the time has come to reveal some of its choice panels, hosting the

London summit_LogoAs the Forex Magnates’ London Summit 2014 draws near and the panels are set, it is time to take a look at some of the events happening at the industry’s top gathering place.

Once again, Forex Magnates will be targeting the most burning issues in forex and beyond. This year on the agenda are the latest developments in various market aspects, in light of a challenging H1 marked by record low volatility and troubling trading volumes from which the industry is gradually recovering.

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The Way to the London Summit Starts Here

AsafYigal
Asaf Yigal, VP, OANDA

A key theme at this year’s summit is technological innovation, which will be addressed chiefly in a designated session spotlighting the newest and cutting-edge forex products and services.

The panel will include some of the key players on the industry’s technological frontier, such as Asaf Yigal, Vice President of OANDA and co-founder of Currensee; Sarel Tal, Algocharge’s CEO and founder and NetDania’s CEO & founder Stig Brylle.

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The Marketing Arena

Another area which will be highlighted at the summit is marketing. From major sponsorship deals with sports clubs to the rise of social marketing, the industry is constantly seeking the optimal brand builder as well as client draw and retention. The dedicated session, dubbed “Marketing of FX Products in an Evolving Environment”, brings leading sector figures to the forefront.

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Bart Burggraaf, MD & Partner, MediaGroup London

Kasper Elbjørn, Head of Communications at Saxo Bank, will provide the broker perspective, while Bart Burggraaf, a popular Forex Magnates Experts’ marketing specialist, will contribute insights from his professional experience as partner at MediaGroup London, a full-service financial marketing agency which is part of MediaGroupWorldWide.

Another indispensable aspect is education, which will be addressed by Erez Shifron, CMO at MTE-Media, the world’s leading provider of education-based marketing solutions. Another prominent speaker bringing a fascinating angle to the round table is China Search Asia’s (Baidu) General Manager, Frankie Ho.

Industry’s Top Event

Forex Magnates’ London 2014 Summit will take place on November 18-19, at the prestigious Grange St Paul’s Hotel, a perfect venue for the industry’s leading event. Located in the financial hub of London city, the Summit offers a unique opportunity to meet cross-industry executives and professionals, and to seek the next best thing. Alongside our hallmark Summit features, we have some exciting new surprises in store, so be sure to secure your seat.

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