Direct FX Becomes First Australian Broker To Partner With Currensee

Direct FX, and online retail Forex trading company that is licensed by the ASIC, announced today that it has partnered

Direct FX, and online retail Forex trading company that is licensed by the ASIC, announced today that it has partnered with alternative investment service Currensee. According to Robert Martin, Managing Director at Direct FX, they are the first ASIC licensed broker to partner with Currensee. This will enable them to offer Currensee’s Managed Account services that until now were unavailable in Australia.

SYDNEY, Australia (Aug. 16, 2012) – Leading online trading company Direct FX Trading Pty Ltd is partnering with Currensee, the industry’s first foreign exchange (Forex) alternative investment service, by offering the Currensee Trade Leaders™ Investment Program to Direct FX clients.

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The Currensee Trade Leaders Investment Program provides investors and financial institutions with innovative access to the world currency markets in a first-of-its-kind, transparent, convenient and trusted way. Using Currensee, investors can build their own “fund” of emerging Forex managers called Trade Leaders. Once the investor selects their Trade Leaders, when the Trade Leaders trade, those trades are automatically executed in the investor’s accounts. The program also provides robust risk management controls, real-time portfolios changes and unique diversification by leveraging the uncorrelated returns of the Forex market. Trade Leaders must pass a significant due diligence process in order to become part of the program and are reviewed on a regular basis once they are approved. Customers can allocate funds to whichever Trade Leaders they prefer, and trades are replicated using the Currensee Trade Replication™ technology. There are multiple traders and trading styles from which to choose, which provides a great deal of flexibility for investors and a new level of diversification within a single portfolio.

“Here at Direct FX, we are constantly looking for innovative products and services to offer our clients new ways to invest in the growing Forex market. Currensee delivers some of the top Forex managers in the world in an easy-to-use platform that gives investors full transparency and control,” said Director Nick Hammer. “The Trade Leaders program opens the world of Forex to people who may not know how to trade but who want to take advantage of the market. We are extremely pleased to be able to offer this investment service to our investors.”

Participating in the Currensee Trade Leader investment program gives Direct FX a turnkey way to offer foreign exchange investment services to their clients. The strategic partnership is important because it positions Direct FX to expand their offerings, add value and, ultimately, grow their business. It also provides the company with valuable access to Currensee’s Risk Management Control Center™, which includes professional-level risk control tools to help investors manage risk and exposure.

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Currensee is the leader in bringing the world currency markets to investors and financial institutions around the world as a viable alternative asset class. The company’s Trade Leaders Investment Program represents a select network of emerging foreign exchange managers recruited by Currensee through a rigorous due diligence process. By taking advantage of the Currensee advanced trade replication technology, an investor in New York automatically receives the trades of a Trade Leader based in China. This gives firms such as Direct FX the ability to capitalize on a diversified portfolio of managers and provides investors with new access to the $4T daily Forex market without having to know how to trade.

As an online trading firm, Direct FX is always striving to leverage technology for the benefit of its investors. The company recently contracted with First Derivatives bank software to provide competitive spreads. Direct FX also joined forces with LaZorne Informatics to create a streamlined online application process that enables customers to open accounts and be approved for trading in as little as five minutes. “We are strongly committed to offering our investors a diverse product offering,” Martin said.

In addition to implementing state-of-the-art software, Direct FX is concentrating on expanding its operations through business acquisitions. Earlier this year, Direct FX announced the completion of an all-cash deal to acquire ODL Australia Pty Ltd. The acquisition enabled Direct FX to procure its Australian Financial Services License and served to enhance the company’s growth strategy.

For more information about Direct FX, please visit www.directfx.com or contact Robert Martin at
612-9435-4401.

About Direct FX Pty Ltd
Based in Sydney, Australia, Direct FX is an online trading firm that specializes in spot Forex, metals and CFDs (Contracts for Difference). The company—which is distinguished by its very competitive spreads—caters to retail and institutional Forex traders worldwide and offers individual, joint, and corporate accounts. Direct FX is licensed (#305539) by the Australian Securities and Investment Commission, one of the most highly-respected regulatory agencies in the world. Founded in 2006, Direct FX is owned by six partners who each have more than 20 years of experience in the Forex and trading industry. They are members of the Chicago Mercantile Exchange, the Chicago Board of Trade and the Chicago Stock Exchange.

About Currensee
Currensee is the industry’s first Forex alternative investment service providing investors and financial institutions with access to the world currency markets in a first-of-its-kind, transparent, convenient and trusted way. Using Currensee, investors can build their own “fund” of emerging Forex managers, control risk, make real-time portfolios changes and achieve diversification by leveraging the uncorrelated returns of the Forex market. Currensee is funded by North Bridge Venture Partners, Egan-Managed Capital and Vernon & Park Capital. Currensee is registered with the Commodity Futures Trading Commission (CFTC) as an Introducing Broker (IB) and is a member of the National Futures Association (NFA) member number 0403251. Currensee is also authorized by the Financial Services Authority (FSA), firm reference number 518648, and registered in England and Wales, companies’ house number 07025997. For more information, visit Currensee at www.currensee.com.

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