AxiCorp, the Australian-owned FX and CFD trading provider, has onboarded Ivan Rojas as Head of Latin America and Spain in its quest to further the expansion of its global footprint.
The latest recruit follows the appointment of former OANDA executive Louis Cooper as its Global Head of Retail in September, as reported by Finance Magnates.
Rojas, who brings with him over 10 years of experience operating and developing businesses in the region, will be responsible for growing AxiCorp’s presence in the prospering Latin American market.
Commenting on the latest appointment, Rajesh Yohannan, CEO of AxiCorp, said: “Rojas’ appointment is vital as the company focuses on tapping new markets. Ivan has a solid track record in Latin America. As we tap into new markets we need someone like him who knows the landscape very well.”
Understanding the Gaps in Forex TradingGo to article >>
The Latin American market will give AxiCorp access to countries including Argentina, Brazil, Chile, Colombia, Costa Rica, Guatemala, Mexico and Peru where FX trading continues to grow at a rapid pace.
While FX trading in the Latin American region has in the main been at the institutional level, the availability of online trading has opened up the markets to retail and individual traders.
Rojas said: “Latin America must be one of the markets with the most potential for growth. And I’m keen to be part of AxiCorp’s expansion in this market. Latin America is also under serviced at this stage because most FX providers have been focused on the European and Asian markets. With my focus in this region, current AxiCorp clients will be assured of our world-class service and resources”.
Rojas pointed out that Latin American investors are becoming more savvy and open to new trading and investment instruments such as FX, commodities, and indices.
He added: “I have seen dramatic changes in this market over the past 10 years that I’ve been working here. It used to be a small market but now more people are getting to FX trading as they pick up more knowledge and education about FX trading.”