Crypto.com Inks First NBA Deal, Sponsoring Philadelphia 76ers
- The crypto exchange also inked a few other major sports sponsorship deals earlier.

Crypto.com has further strengthened its brand presence in the sports field with the latest sponsorship deal with the professional US basketball team, Philadelphia 76ers, the crypto Exchange Exchange An exchange is known as a marketplace that supports the trading of derivatives, commodities, securities, and other financial instruments.Generally, an exchange is accessible through a digital platform or sometimes at a tangible address where investors organize to perform trading. Among the chief responsibilities of an exchange would be to uphold honest and fair-trading practices. These are instrumental in making sure that the distribution of supported security rates on that exchange are effectiv An exchange is known as a marketplace that supports the trading of derivatives, commodities, securities, and other financial instruments.Generally, an exchange is accessible through a digital platform or sometimes at a tangible address where investors organize to perform trading. Among the chief responsibilities of an exchange would be to uphold honest and fair-trading practices. These are instrumental in making sure that the distribution of supported security rates on that exchange are effectiv Read this Term announced on Wednesday.
Under the agreement between the two, Crypto.com has become the official jersey patch partner of the basketball team, and its logo will be featured on all four versions of the 76ers jersey this upcoming season.
Additionally, the sports team will launch non-fungible tokens (NFTs) that will be available to be purchased on the NFT marketplace of Cypto.com.
Moreover, the crypto exchange will receive additional promotional rights to advertise on the baseline apron of the basketball arena and courtside LED screens. Furthermore, Crypto.com will have a substantial presence across all 76ers platforms, including regional, national and global television broadcasts, along with the team’s digital channels.
“Crypto.com will be woven into the fabric of our identity, and together, we will change the landscape for how crypto is integrated in sports,” said Chris Heck, 76ers President of Business Operations.
“We will also Leverage Leverage In financial trading, leverage is a loan supplied by a broker, which facilitates a trader in being able to control a relatively large amount of money with a significantly lesser initial investment. Leverage therefore allows traders to make a much greater return on investment compared to trading without any leverage. Traders seek to make a profit from movements in financial markets, such as stocks and currencies.Trading without any leverage would greatly diminish the potential rewards, so traders In financial trading, leverage is a loan supplied by a broker, which facilitates a trader in being able to control a relatively large amount of money with a significantly lesser initial investment. Leverage therefore allows traders to make a much greater return on investment compared to trading without any leverage. Traders seek to make a profit from movements in financial markets, such as stocks and currencies.Trading without any leverage would greatly diminish the potential rewards, so traders Read this Term Crypto.com’s forward-thinking, global expertise to unveil our first-ever NFT program. These are the types of creative, innovative partnerships that we crave, and we’re thrilled to share this with our fans in Philadelphia and around the world for years to come.”
Strengthening Brand Value
Meanwhile, Crypto.com has already inked some of the major sports sponsorship deals over the past few months. It is sponsoring popular the European football club, Paris Saint-Germain, Ultimate Fighting Championship, and a Formula 1 team, among many other deals.
Commenting on the latest deal, Crypto.com Co-Founder and CEO, Kris Marszalek, said: “The NBA is one of the most popular leagues in the world, and the 76ers were an obvious choice. Together we’re going to create integrated experiences for fans everywhere; our patch and court integrations are just the beginning.”
Crypto.com has further strengthened its brand presence in the sports field with the latest sponsorship deal with the professional US basketball team, Philadelphia 76ers, the crypto Exchange Exchange An exchange is known as a marketplace that supports the trading of derivatives, commodities, securities, and other financial instruments.Generally, an exchange is accessible through a digital platform or sometimes at a tangible address where investors organize to perform trading. Among the chief responsibilities of an exchange would be to uphold honest and fair-trading practices. These are instrumental in making sure that the distribution of supported security rates on that exchange are effectiv An exchange is known as a marketplace that supports the trading of derivatives, commodities, securities, and other financial instruments.Generally, an exchange is accessible through a digital platform or sometimes at a tangible address where investors organize to perform trading. Among the chief responsibilities of an exchange would be to uphold honest and fair-trading practices. These are instrumental in making sure that the distribution of supported security rates on that exchange are effectiv Read this Term announced on Wednesday.
Under the agreement between the two, Crypto.com has become the official jersey patch partner of the basketball team, and its logo will be featured on all four versions of the 76ers jersey this upcoming season.
Additionally, the sports team will launch non-fungible tokens (NFTs) that will be available to be purchased on the NFT marketplace of Cypto.com.
Moreover, the crypto exchange will receive additional promotional rights to advertise on the baseline apron of the basketball arena and courtside LED screens. Furthermore, Crypto.com will have a substantial presence across all 76ers platforms, including regional, national and global television broadcasts, along with the team’s digital channels.
“Crypto.com will be woven into the fabric of our identity, and together, we will change the landscape for how crypto is integrated in sports,” said Chris Heck, 76ers President of Business Operations.
“We will also Leverage Leverage In financial trading, leverage is a loan supplied by a broker, which facilitates a trader in being able to control a relatively large amount of money with a significantly lesser initial investment. Leverage therefore allows traders to make a much greater return on investment compared to trading without any leverage. Traders seek to make a profit from movements in financial markets, such as stocks and currencies.Trading without any leverage would greatly diminish the potential rewards, so traders In financial trading, leverage is a loan supplied by a broker, which facilitates a trader in being able to control a relatively large amount of money with a significantly lesser initial investment. Leverage therefore allows traders to make a much greater return on investment compared to trading without any leverage. Traders seek to make a profit from movements in financial markets, such as stocks and currencies.Trading without any leverage would greatly diminish the potential rewards, so traders Read this Term Crypto.com’s forward-thinking, global expertise to unveil our first-ever NFT program. These are the types of creative, innovative partnerships that we crave, and we’re thrilled to share this with our fans in Philadelphia and around the world for years to come.”
Strengthening Brand Value
Meanwhile, Crypto.com has already inked some of the major sports sponsorship deals over the past few months. It is sponsoring popular the European football club, Paris Saint-Germain, Ultimate Fighting Championship, and a Formula 1 team, among many other deals.
Commenting on the latest deal, Crypto.com Co-Founder and CEO, Kris Marszalek, said: “The NBA is one of the most popular leagues in the world, and the 76ers were an obvious choice. Together we’re going to create integrated experiences for fans everywhere; our patch and court integrations are just the beginning.”