New Survey Finds 24% of UK Adults Are Prepared to Invest in Tokens in 2022

by Matti Williamson
  • The ease of buying tokes online or via an app appeals to 53% of young crypto investors.
  • The survey reveals that Britons found real estate riskier to invest than tokens.
UK
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According to a survey conducted by OnePoll, almost 25% of Britons will consider investing in crypto tokens or non-fungible tokens (NFTs) in 2022.

The survey, commissioned by Tokenise, asked 2,000 people on their views on cryptocurrencies . Asked to classify which type of investment carries a greater risk, 41% answered that Bitcoin is the riskiest investment.

It was followed by shares (27%), crude oil (19%), real estate (17%), gold (16%) and only 11% view investing in tokens have a higher risk.

The younger audience sees the ease of investing in tokens as one of the main drives for their interest. 53% of 18 to 24 years olds said the ability to buy tokens online or via an app is what appeals to them the most regarding tokens.

The research discovered that individuals that are already involved in tokens or NFTs see heavy PR as the key drivers for investing (55%). The ability to buy online or via an app is favored by 49% of the seasoned individuals.

Fractional ownership and royalty tokens have the greatest appeal. Royalty tokens may include assets that generate revenue and distribute income to the token holders.

BAYC for example have distributed 10,000 tokens to some of their NFT holders.

Crypto Tokens Appeal to Londoners

30% of the surveyed individuals were unaware of the existence of crypto assets such as NFTs, fractional ownership, cryptocurrencies and tokens.

In addition, Geographical locations in the UK had an impact on the results of the survey. In London, 27% of the individuals in the Northeast and 24% in the Southwest are willing to buy, trade or make use of tokens in 2022.

However, in the Northwest, only 4% have heard of tokens, while in the East Midlands only 5% were aware of tokens or NFTs.

Additionally, the results show UK investors seek promises of high returns as well as credibility. Firm regulation and access to buy tokens via financial institutions are desired by potential investors.

Individuals that have already invested did so as they either heard about the token issuer in the media, have easy access to purchase the token online or are connected to the digital asset.

Regulations and Genders

17% out of the 24% of those that participated in the survey invested in tokens to generate higher returns. Moreover, 15% of future investors seek regulatory protection for their invested capital.

When it comes to gender, 29% of men were aware of tokens and NFTs. Only 18% of women heard about these digital assets. 20% of men have invested in tokens or NFTs while only 12% of women have made an investment in crypto-related products.

59% of women invested in tokens due to a connection to the asset such as art NFT. This is opposed to men who primarily invest for better returns.

Both men and woman do care about online availability such as an app.

Mike Kessler, the Tokenise Founder and Chief Executive Officer, said: “Our survey pinpoints shifting attitudes towards newer digital assets. We believe that tokens are close to a critical tipping point: the ideal climate for a fully regulated exchange for security tokens to emerge.

“Crucially, this also marks the start of an exciting new era for investors who can own a piece of what they love and stand to potentially benefit financially. That’s democratising a world, of art, wine, property, that few previously had access to.”

According to a survey conducted by OnePoll, almost 25% of Britons will consider investing in crypto tokens or non-fungible tokens (NFTs) in 2022.

The survey, commissioned by Tokenise, asked 2,000 people on their views on cryptocurrencies . Asked to classify which type of investment carries a greater risk, 41% answered that Bitcoin is the riskiest investment.

It was followed by shares (27%), crude oil (19%), real estate (17%), gold (16%) and only 11% view investing in tokens have a higher risk.

The younger audience sees the ease of investing in tokens as one of the main drives for their interest. 53% of 18 to 24 years olds said the ability to buy tokens online or via an app is what appeals to them the most regarding tokens.

The research discovered that individuals that are already involved in tokens or NFTs see heavy PR as the key drivers for investing (55%). The ability to buy online or via an app is favored by 49% of the seasoned individuals.

Fractional ownership and royalty tokens have the greatest appeal. Royalty tokens may include assets that generate revenue and distribute income to the token holders.

BAYC for example have distributed 10,000 tokens to some of their NFT holders.

Crypto Tokens Appeal to Londoners

30% of the surveyed individuals were unaware of the existence of crypto assets such as NFTs, fractional ownership, cryptocurrencies and tokens.

In addition, Geographical locations in the UK had an impact on the results of the survey. In London, 27% of the individuals in the Northeast and 24% in the Southwest are willing to buy, trade or make use of tokens in 2022.

However, in the Northwest, only 4% have heard of tokens, while in the East Midlands only 5% were aware of tokens or NFTs.

Additionally, the results show UK investors seek promises of high returns as well as credibility. Firm regulation and access to buy tokens via financial institutions are desired by potential investors.

Individuals that have already invested did so as they either heard about the token issuer in the media, have easy access to purchase the token online or are connected to the digital asset.

Regulations and Genders

17% out of the 24% of those that participated in the survey invested in tokens to generate higher returns. Moreover, 15% of future investors seek regulatory protection for their invested capital.

When it comes to gender, 29% of men were aware of tokens and NFTs. Only 18% of women heard about these digital assets. 20% of men have invested in tokens or NFTs while only 12% of women have made an investment in crypto-related products.

59% of women invested in tokens due to a connection to the asset such as art NFT. This is opposed to men who primarily invest for better returns.

Both men and woman do care about online availability such as an app.

Mike Kessler, the Tokenise Founder and Chief Executive Officer, said: “Our survey pinpoints shifting attitudes towards newer digital assets. We believe that tokens are close to a critical tipping point: the ideal climate for a fully regulated exchange for security tokens to emerge.

“Crucially, this also marks the start of an exciting new era for investors who can own a piece of what they love and stand to potentially benefit financially. That’s democratising a world, of art, wine, property, that few previously had access to.”

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