Japanese crypto exchange bitFlyer and San Francisco-headquartered Brave Software, Inc., maker of the Internet browser, Brave, today announced a partnership between bitFlyer and Brave Software International SEZC, a subsidiary of Brave Software which performs token operations, to provide a service for both company’s users. bitFlyer will be Brave’s first partner in the crypto asset wallet space in Japan, according to the announcement.
In April, bitFlyer listed Basic Attention Token, a utility token integrated with the Brave browser. To further strengthen its cooperation, the firm said it will start developing a crypto asset wallet for Brave browser users.
bitFlyer will also launch a joint marketing campaign to expand the recognition of cryptocurrencies and blockchain technology among our customers and to improve customer convenience.
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bitFlyer was established in 2014 with a mission of “Simplify the world with blockchain.” The company is licensed to operate in Japan, the US, and the EU.
The firm’s privacy-oriented browser, combined with its blockchain-based digital advertising platform, offer users a private, speedier web experience with much longer battery life, it says.
Publishers increase their revenue share, and advertisers achieve better conversion. Users can opt into privacy-respecting ads that reward them with a frequent flyer-like token they can redeem or use to tip or contribute to publishers and other content creators.