Oscar Nieboer Joins Paysafe Executive Team as Chief Marketing Officer

Paysafe Group, a UK-based Payments Payments One of the bases of mediums of exchange in the modern world, a payment constitutes the transfer of a legal currency or equivalent from one party in exchange for goods or services to another entity. The payments industry has become a fixture of modern commerce, though the players involved and means of exchange have dramatically shifted over time.In particular, a party making a payment is referred to as a payer, with the payee reflecting the individual or entity receiving the payment. Most commonl One of the bases of mediums of exchange in the modern world, a payment constitutes the transfer of a legal currency or equivalent from one party in exchange for goods or services to another entity. The payments industry has become a fixture of modern commerce, though the players involved and means of exchange have dramatically shifted over time.In particular, a party making a payment is referred to as a payer, with the payee reflecting the individual or entity receiving the payment. Most commonl Read this Term provider, money transfer service and solutions provider, has announced that Oscar Nieboer has been appointed as its first Chief Marketing Officer (CMO), joining the executive leadership team and reporting to Paysafe President and CEO Joel Leonoff.

To unlock the Asian market, register now to the iFX EXPO in Hong Kong.

Leonoff commented: “While our business with its growing portfolio of payment products and services has been at the forefront of change and innovation for many years, 2016 marked the first full year under our new Paysafe brand identity. With our ongoing growth and bold ambitions in the payments space, we welcome Oscar to the team with great enthusiasm and anticipation as we take our business and brand to the next level.”

Before joining Paysafe, Nieboer was CMO at Amazon Instant Video, an internet video on demand service developed, owned and operated by Amazon. Prior to that, he was CMO at PayPal EMEA, responsible for the company’s EMEA marketing function and driving its B2B, B2C, Analytics Analytics Analytics may be defined as the detection, analysis, and relay of consequential patterns in data. Analytics also seeks to explain or accurately reflect the relationship between data and effective decision making. In the trading space, analytics are applied in a predictive manner in an attempt to more accurately forecast the price. This predictive model of analytics generally involves the analysis of historical price patterns that are used in an attempt to determine certain price outcomes. Analyt Analytics may be defined as the detection, analysis, and relay of consequential patterns in data. Analytics also seeks to explain or accurately reflect the relationship between data and effective decision making. In the trading space, analytics are applied in a predictive manner in an attempt to more accurately forecast the price. This predictive model of analytics generally involves the analysis of historical price patterns that are used in an attempt to determine certain price outcomes. Analyt Read this Term and insights capabilities. Nieboer was previously Global Marketing and Brand Director for five years at Betfair, a leading global sports betting and gaming group, and also served as Managing Director of Virgin Games.

Nieboer said: “This is an extremely exciting time for Paysafe and the wider payments industry, which is rapidly growing and changing. I am joining such a talented team on the back of an exceptional year for the business. Paysafe has such a great culture of innovation in payments and I look forward to driving the brand’s growth as we continue to help our customers and consumers benefit from faster and simpler ways to send and receive money internationally.”