Amidst the growing importance of video calls during the coronavirus pandemic, Panda Trading Systems (Panda TS) has revealed exclusively to Finance Magnates that it has launched Video Chat features from within the Panda CRM.
With many staff now working remotely amid lockdown measures because of coronavirus and general safety precautions, video conferences and online communication has become even more necessary.
As part of this, Panda has seen a vast increase in the usage of its Team Chat, and its newly-launched Video Chat features. Before COVID-19 the company’s CRM already allowed for notes, tasks, internal chats, and internal conference meetings.
However, the technology and services provider for the global online trading industry has recently expanded this to now allow its clients to launch internal Video Chats from within the CRM. This means users can now have ZOOM, Skype or Hangouts from within the team working area in the CRM.
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Commenting on the new features Samuel Gutman, CEO of Panda TS said in the statement: “Our communications tools within the CRM have always been powerful and in good use by brokers. It is no surprise that recently we have seen a huge rise in use of them.
“I believe that not only is it convenient as the users never leave the CRM platform and therefore share, collaborate and work while they are communicating, it is also perceived as safe in terms of cyber security as well. No information can be accidentally leaked out or shared over a 3rd party chat or conference service. System Administrators can also keep control over permissions and access levels. These are very important to our clients.”
Panda TS: COVID-19 has pushed brokers to adopt new habits
Since the onset of COVID-19, Panda TS has seen an unprecedented upsurge in the use of the chat, and the Slack style communication, the company said, with demand particularly increasing in the past few weeks. Although the addition of Video is particularly useful during the current pandemic, the technology provider believes it will remain a key component beyond the current crisis.
“For every cloud there is a silver lining. Some Brokers have been pushed into adopting new habits and operations during the COVID-19 epidemic. These habits will simply enhance their businesses long after we have all returned to normality,” Gutman added.