Octa is discontinuing the use of its existing brand and will launch a new international trading brand on February 9. The move will end the current brand‑sharing model under which multiple independent legal entities have operated using the Octa name.

New Brand and Migration Plan

A source close to the broker told Finance Magnates that Octa has been working “for months” on a new international brand and has now decided to fully shift its focus to the launch and rollout of that identity.

The industry source mentioned that the rebrand is a strategic decision aimed at building a resilient platform for every trader and at delivering a secure, reliable and sustainable trading experience.

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While the brand identity and the visual design of its app and website will change, the source said its underlying trading infrastructure will remain in place.

Read more: Octa breaks down its legal structure

The group will continue to operate under its existing licenses in Mauritius and Comoros, and all clients currently on‑boarded under these licenses will be automatically migrated to the new broker entity once the brand is live.

Of importance to note, Octa recently publicly detailed its brand and legal structure, directly addressing the controversy and mixed commentary that has emerged around the group in recent days.

Octa Clarifies Multi-Entity Brand Model

The broker framed this explanation as a clarification for market participants and media, emphasizing that several lesser-known aspects of its setup may have contributed to misunderstanding.

According to the company, none of the Octa-linked companies are publicly listed, so they have not been legally obliged to publish detailed group-structure disclosures.

It further stressed that there is no single global “Octa company” but an umbrella brand used by several separate e-brokerage entities, including Octa Markets Inc. and Octa Markets Cyprus Ltd.

Each operates independently, holding its own license, maintaining its own regulator relationships and bearing full responsibility for compliance in its jurisdiction, even though they share the same Octa name, visual identity and marketing under a brand‑sharing framework.