Mercuryo Becomes a Sponsor of Swansea City AFC

European Fintech Fintech Financial Technology (fintech) is defined as ay technology that is geared towards automating and enhancing the delivery and application of financial services. The origin of the term fintechs can be traced back to the 1990s where it was primarily used as a back-end system technology for renowned financial institutions. However, it has since grown outside the business sector with an increased focus upon consumer services.What Purpose Do Fintechs Serve?The main purpose of fintechs would be to suppl Financial Technology (fintech) is defined as ay technology that is geared towards automating and enhancing the delivery and application of financial services. The origin of the term fintechs can be traced back to the 1990s where it was primarily used as a back-end system technology for renowned financial institutions. However, it has since grown outside the business sector with an increased focus upon consumer services.What Purpose Do Fintechs Serve?The main purpose of fintechs would be to suppl Read this Term, Mercuryo.io has become the official cryptocurrency sponsor of Wales football club, Swansea City to promote its brand among the lucrative sports fans.

The sponsorship deal contract has been signed for the 2020-21 season under which the fintech company gained rights to sponsor the home matches of the football club.

Mercuryo will receive many promotional slots, including brand advertisements placed on the club’s official TV channel SwansTV and promotional posts on the club’s social media. The sponsor can additionally place its logo on LED boards around the perimeter of the field during each home match and will get a partnership match, along with several other benefits.

Commenting on the sponsorship deal, Mercuryo Co-founder and CBDO, Petr Kozyakov said: “This is our first sponsorship deal with an internationally renowned brand, which is a crucial step for Mercuryo's international recognition.”

“By sharing similar values – determination, teamwork, and performance – we aim to connect the innovative world of technology and Cryptocurrencies Cryptocurrencies By using cryptography, virtual currencies, known as cryptocurrencies, are nearly counterfeit-proof digital currencies that are built on blockchain technology. Comprised of decentralized networks, blockchain technology is not overseen by a central authority.Therefore, cryptocurrencies function in a decentralized nature which theoretically makes them immune to government interference. The term, cryptocurrency derives from the origin of the encryption techniques that are employed to secure the netw By using cryptography, virtual currencies, known as cryptocurrencies, are nearly counterfeit-proof digital currencies that are built on blockchain technology. Comprised of decentralized networks, blockchain technology is not overseen by a central authority.Therefore, cryptocurrencies function in a decentralized nature which theoretically makes them immune to government interference. The term, cryptocurrency derives from the origin of the encryption techniques that are employed to secure the netw Read this Term with the enthusiasm of sports. Swansea is a brilliant football club, and we are thrilled to achieve our goals together as the team's exclusive digital asset partner.”

Sports Sponsorship - the Prefered Way of Brand Marketing

Mercuryo was established in 2018 as a cross-border payments network using cryptocurrencies for business. According to the company, its user base grew to over 600,000 users. The sports sponsorship came when the company is expanding its international presence and launched its services in the United States earlier this month.

In the last few years, demand for sports sponsorships ballooned as many brokerages inked major deals with sports clubs. Now with the Swansea deal, Mercuryo has jumped into the same wagon.

“We are delighted to have Mercuryo as Swansea City's first official cryptocurrency partner in the 2020-21 season. In a move that connects the fans of two passionate scenes, we are thrilled to work together with our new sponsor in the upcoming months,” Swansea City’s Head of Commercial, Rebecca Edwards-Symmons said.