Trading and investing platform eToro has expanded its local offering for users in Denmark by adding support for deposits and trading in Danish kroner, alongside US dollars.
The company said Danish users can now deposit, hold, withdraw, and invest directly in DKK. Users can choose whether to fund trades from their DKK or USD balance instead of converting to USD by default. When trading Copenhagen-listed stocks, users can avoid currency conversion fees by using DKK.
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The update follows eToro’s expansion last year of its partnership with Nasdaq. The move gave users access to real-time data for more than 210 additional Nordic-listed stocks across Copenhagen, Helsinki, and Stockholm. At the time, eToro said it was the first non-Nordic platform to provide complimentary real-time access to Nasdaq Nordic market data globally.
DKK Accounts Help Reduce Trading Costs
eToro said Danish users will also receive discounted currency conversion rates when trading USD-listed assets. Conversion fees between DKK and USD start at 0.75 percent and can fall to 0.15 percent depending on the user’s eToro Club tier.
Doron Rosenblum, Executive Vice President for Business Solutions at eToro, said the company aims to combine global market access with local features. He said DKK accounts allow users to “reduce costs” and “manage their currency exposure more effectively.”
Open Banking Enables Instant Deposits Soon
The company also said it plans to allow Danish users to deposit BTC, ETH, USDC, and XRP from external wallets. These assets can be converted into DKK and then reinvested, withdrawn, or spent on the platform.
In addition, eToro announced upcoming changes to its funding process in Denmark. An Open Banking solution is expected to enable instant bank transfers directly within the eToro app.
eToro Expands European Presence Through Sports Sponsorships
Alongside product and market developments in Denmark, eToro is expanding its presence across Europe through sports sponsorships. The firm has signed multi-year agreements with four French Ligue 1 clubs—AS Monaco, LOSC Lille, Olympique Marseille, and Olympique Lyonnais—starting with the 2025/26 season.
These deals include branding on jerseys, pitch-side displays, and digital platforms. In parallel, eToro will become the exclusive trading and investment partner of the BWT Alpine Formula One Team for the 2026 season. Financial terms were not disclosed.