ParFX has announced the appointment of Rob Parr as its first Global Head of Business Development. Reporting to ParFX COO, Roger Rutherford, Parr will be responsible for spearheading the nascent platform’s global sales effort among tier 1 and 2 banks, as well as providing market feedback on future ParFX developments.

Parr joins ParFX from Bloomberg, where he was Head of EMEA Sales, responsible for the Tradebook FX Platform. Prior to that, he spent 11 years at EBS (ICAP Electronic Broking), most latterly as Senior Sales Manager and Global Head of Commonwealth Currencies, where his responsibilities included growing non-core currencies volumes.

ParFX has announced the appointment of Rob Parr as its first Global Head of Business Development. Reporting to ParFX COO, Roger Rutherford, Parr will be responsible for spearheading the nascent platform’s global sales effort among tier 1 and 2 banks, as well as providing market feedback on future ParFX developments.

Parr joins ParFX from Bloomberg, where he was Head of EMEA Sales, responsible for the Tradebook FX Platform. Prior to that, he spent 11 years at EBS (ICAP Electronic Broking), most latterly as Senior Sales Manager and Global Head of Commonwealth Currencies, where his responsibilities included growing non-core currencies volumes.