PrimaryBid, a fintech company from the capital markets industry, has appointed Fiona Richards as the new Chief Operating Officer (COO). She brings over 25 years of financial markets experience gained from the biggest investment banking brands in the world.

PrimaryBid Appoints new COO

Before joining PrimaryBid, Richards was associated with Rowan Dartington, where she also served as COO. Her career in finance began in 1997, when she joined Accenture, and then moved to UBS. In the following years, she worked at HSBC and Deutsche Bank, where she first proved herself in the role of Chief Operating Officer in 2017-2018.

"I have joined a company with a very exciting future. PrimaryBid's track record to this point speaks for itself, and I look forward to supporting the continued build-out of the company as we expand geographically and across a deeper product set," she commented in the written statement.

Richards will join PrimaryBid's executive team in London, reporting directly to Anand Sambasivan, the company's CEO. Her responsibilities will primarily include strategic planning and global business operations.

"We are thrilled to welcome Fiona to PrimaryBid. She is an industry veteran, bringing highly relevant experience at an exciting time in our company's growth," Sambasivan said.

Check the recent FMLS22 session on creating real access to the capital markets.

PrimaryBid Bets on Strengthening its Team

PrimaryBid was founded in 2016 in London as a platform that facilitates private investors' access to public companies' fundraisings. The company seeks to ensure that individual investors get access to deals at the same time and at the same price as institutional investors.

In 2019, the company signed an agreement with the London Stock Exchange Stock Exchange A stock exchange, also known as a securities exchange or bourse represents is a facility where stockbrokers and traders can buy and sell securities.This includes shares of stock, bonds, exchange-traded funds (ETFs), or other financial instruments. By extension, stock exchanges can also provide facilities for the issue and redemption of such securities and instruments and capital events including the payment of income and dividendsStock exchanges have developed into a permanent fixture in the fin A stock exchange, also known as a securities exchange or bourse represents is a facility where stockbrokers and traders can buy and sell securities.This includes shares of stock, bonds, exchange-traded funds (ETFs), or other financial instruments. By extension, stock exchanges can also provide facilities for the issue and redemption of such securities and instruments and capital events including the payment of income and dividendsStock exchanges have developed into a permanent fixture in the fin Read this Term and created an infrastructure that expands access to IPOs, follow-on equity capital increases and secondary block sales.

The company has focused on strengthening its team around key areas of its business in recent months, responding to increasing regulatory scrutiny of the industry and worse financing for startups and companies in late 2022.

Fintech Fintech Financial Technology (fintech) is defined as ay technology that is geared towards automating and enhancing the delivery and application of financial services. The origin of the term fintechs can be traced back to the 1990s where it was primarily used as a back-end system technology for renowned financial institutions. However, it has since grown outside the business sector with an increased focus upon consumer services.What Purpose Do Fintechs Serve?The main purpose of fintechs would be to suppl Financial Technology (fintech) is defined as ay technology that is geared towards automating and enhancing the delivery and application of financial services. The origin of the term fintechs can be traced back to the 1990s where it was primarily used as a back-end system technology for renowned financial institutions. However, it has since grown outside the business sector with an increased focus upon consumer services.What Purpose Do Fintechs Serve?The main purpose of fintechs would be to suppl Read this Term funding across Europe and Asia slumped visibly in 2022, according to the newest industry data from Innovative finance. According to the data, global support for the industry shrank by about 30% to $95 billion.