United Way Worldwide now accepts bitcoin donations, thanks to Coinbase.
Coinbase says that the integration will help increase donation activity:
“For United Way, Coinbase attracts new donors who may not have donated in the past but are enticed to donate because of the convenience, opportunity to donate small amounts, and tax benefits that bitcoin provides.”
Coinbase also notes that users can be more confident donating online with bitcoin as no personal/financial information is submitted or stored.
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As a nonprofit organization, United Way will not be charged fees on transactions, ensuring that 100% of a donation amount will go to charitable use.
The organization has over 2.8 million volunteers, 9.7 million donors and raises $5 billion a year. They seek to improve education, help people achieve financial stability, and promote healthy lives through partnerships with major organizations. The become by far the biggest charitable organization to accept bitcoin.
They have opened an FAQ section on their website, explaining the implications of donating with bitcoin.