EZTrader Inc has signed a sponsorship deal with the English football club Tottenham Hotspur, which named the provider as its official binary options trading partner for the next two and a half seasons, according to an EZTrader statement.
The new sponsorship is slated to begin with immediate effect and will run until the end of the 2017/2018 football season. As a result of the accord, EZTrader will also be receiving exclusive advertising rights at the Spurs’ White Hart Lane stadium at all events during the UK’s Premier League, FA Cup and Europa League matches – additionally, EZTrader will garner access to the club’s communication channels, matchday programs, and their official website.
Lastly, Carlsberg will also be retaining Tottenham Hotspur FC pourage rights despite the new accord with EZTrader. The full financial details of the deal are currently not disclosed.
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EZTrader is a provider of several asset classes, most notably binary options. Furthermore the group also deals with such tradable instruments as commodities, equities, foreign exchange (FX), and indices.
According to Stephen Pearson, a well known agent that helped facilitate a deal between Liverpool FC and Banc de Binary last September, in an exclusive statement to Finance Magnates: “Premier League clubs are already being quick in the New Year to capitalise on the expiry of the Barclays title sponsorship in May 2016 by snapping up partnerships with FX and Binary brands deals that now offer high profile brand exposure at Premier League games for the first time. We expect several more to follow suit.”
“EZTrader is building a strong presence in football with several partnerships across Europe and we are delighted to be coming on board. We look forward to working closely with them over the next two and a half years,” added Fran Jones, Head of Partnerships at Tottenham Hotspur, in an accompanying statement on the sponsorship deal.
Back in late November, the Cyprus Securities and Exchange Commission (CySEC) imposed a fine of €340,000 on EZTrader –WGM Services Ltd. According to the regulator, the company had violated five different regulations, including two concerning money laundering and terrorist financing, and three others relating to the laws governing the provision of investment and trading services by Cyprus Investment Firms (CIFs).