I started out as an FX and options trader over 20 years ago in a US bank, and have since moved into more managerial roles by heading sales trading and sales teams.
I have been at CFH for nearly 2 years now, based in our London office.
Describe a typical work day.
I’m pleased to say that each day varies quite a bit which keeps it interesting, sometimes challenging, but also very rewarding. As I mentioned earlier, when I was a trader I would pretty much know day to day what to expect, maybe different risks and decisions to make but the pattern would not change that much.
Nowadays, as CFH is an international company offering multiple products and services, no one day is ever the same.
That said, I do have my own daily routine starting with a strong morning coffee, catching up on news and emails on my commute into London. I try to plan ahead as best I can by; organizing meetings, prioritizing projects, attending to clients and staff, and managing general day to day tasks.
Paul Jackson at the office
How is what you do important for the trading industry?
I’m not that egotistical to think my role itself affects the industry, but I would say that CFH Clearing as a company is very client-focused and strives to deliver an honest, transparent and professional service to clients through our advanced technology and under strict regulatory guidelines.
By doing so, we give clients the opportunity to develop their own product offering through tried and tested systems, build out their value proposition and optimize revenue streams.
What do you love about your work?
The people. At CFH I’m surrounded by talented staff that understand this industry well and are always looking to improve our products and services. Technology is at the heart of CFH and we offer a multitude of trading platforms. It makes it far more interesting for me to have a diverse array of products to offer rather than a one dimensional conversation about the spread of EUR/USD for example.
Although CFH is now well established, we’ve managed to maintain a real family feel within the company, where each department works in cohesion and few conflicts ever arise.
What is the quintessential experience of working in the trading industry?
I don't think there's another industry quite like ours that can be so directly and immediately influenced by external factors.
You can prepare for most eventualities but you never know 100% what twist or turn might be lurking round the corner. Whether it's a political or economical event as we all faced last January, or new regulatory requirement, there's always something that can throw up a fresh new challenge. It can be a very volatile environment to establish and build a sustainable business model, but when you get it right the rewards can also be fantastic.
I guess this is part of what keeps this market interesting and dynamic.
Who do you admire?
My parents. They’ve always played a huge part in my life and I admire them both equally. Still going strong after 46 years of marriage!
I’m also a big sports fan and admire anyone that has the determination, persona and technical ability to play at the highest level, people like David Beckham, Lionel Messi, Michael Jordan to name a few.
Please share an anecdote that is unique to our industry.
In 1996 I joined one of the first ever online margin FX trading companies in the world. Back then, there was no such thing as streaming price feeds, everything had to be updated manually using a mouse, by listening to a voice broker on a Squawk box and eyeballing a news terminal. All trades would be written onto a ticket pad, timestamped, booked and then verified into a back office system. On top of this, clients would trade on the phone, sometimes in big amounts and at the same time as updating prices I would be hedging the risk with a bank.
It was hard at times to juggle updating prices accurately, dealing with clients on the phone, hedging with counterparties and booking trades….but I loved it and have really fond memories of those early days. There was no better way for me to get a feel for price action and pivotal levels, than by following the market so intently.
In a few words, what advice would you like to share here that has been important to you?
I started out as an FX and options trader over 20 years ago in a US bank, and have since moved into more managerial roles by heading sales trading and sales teams.
I have been at CFH for nearly 2 years now, based in our London office.
Describe a typical work day.
I’m pleased to say that each day varies quite a bit which keeps it interesting, sometimes challenging, but also very rewarding. As I mentioned earlier, when I was a trader I would pretty much know day to day what to expect, maybe different risks and decisions to make but the pattern would not change that much.
Nowadays, as CFH is an international company offering multiple products and services, no one day is ever the same.
That said, I do have my own daily routine starting with a strong morning coffee, catching up on news and emails on my commute into London. I try to plan ahead as best I can by; organizing meetings, prioritizing projects, attending to clients and staff, and managing general day to day tasks.
Paul Jackson at the office
How is what you do important for the trading industry?
I’m not that egotistical to think my role itself affects the industry, but I would say that CFH Clearing as a company is very client-focused and strives to deliver an honest, transparent and professional service to clients through our advanced technology and under strict regulatory guidelines.
By doing so, we give clients the opportunity to develop their own product offering through tried and tested systems, build out their value proposition and optimize revenue streams.
What do you love about your work?
The people. At CFH I’m surrounded by talented staff that understand this industry well and are always looking to improve our products and services. Technology is at the heart of CFH and we offer a multitude of trading platforms. It makes it far more interesting for me to have a diverse array of products to offer rather than a one dimensional conversation about the spread of EUR/USD for example.
Although CFH is now well established, we’ve managed to maintain a real family feel within the company, where each department works in cohesion and few conflicts ever arise.
What is the quintessential experience of working in the trading industry?
I don't think there's another industry quite like ours that can be so directly and immediately influenced by external factors.
You can prepare for most eventualities but you never know 100% what twist or turn might be lurking round the corner. Whether it's a political or economical event as we all faced last January, or new regulatory requirement, there's always something that can throw up a fresh new challenge. It can be a very volatile environment to establish and build a sustainable business model, but when you get it right the rewards can also be fantastic.
I guess this is part of what keeps this market interesting and dynamic.
Who do you admire?
My parents. They’ve always played a huge part in my life and I admire them both equally. Still going strong after 46 years of marriage!
I’m also a big sports fan and admire anyone that has the determination, persona and technical ability to play at the highest level, people like David Beckham, Lionel Messi, Michael Jordan to name a few.
Please share an anecdote that is unique to our industry.
In 1996 I joined one of the first ever online margin FX trading companies in the world. Back then, there was no such thing as streaming price feeds, everything had to be updated manually using a mouse, by listening to a voice broker on a Squawk box and eyeballing a news terminal. All trades would be written onto a ticket pad, timestamped, booked and then verified into a back office system. On top of this, clients would trade on the phone, sometimes in big amounts and at the same time as updating prices I would be hedging the risk with a bank.
It was hard at times to juggle updating prices accurately, dealing with clients on the phone, hedging with counterparties and booking trades….but I loved it and have really fond memories of those early days. There was no better way for me to get a feel for price action and pivotal levels, than by following the market so intently.
In a few words, what advice would you like to share here that has been important to you?
My name is Leah Grantz and I am the UGC Editor at Finance Magnates - which basically means that I work with guest bloggers. If you want to become a guest blogger, contact me! UGC Editor & Community Manager
Trade Republic Wants to Give You Access to Private Equity. Here's Why That Worries Experts
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Paytiko CEO Razi Salih on Why Payment Orchestration is a MUST-HAVE for Brokers in 2026
Paytiko CEO Razi Salih on Why Payment Orchestration is a MUST-HAVE for Brokers in 2026
Paytiko CEO Razi Salih on Why Payment Orchestration is a MUST-HAVE for Brokers in 2026
At iFX Expo Dubai, Finance Magnates spoke with Razi Salih, CEO at Paytiko, about the evolution of the payments ecosystem and why payment orchestration has shifted from an option to a necessity for brokers, prop firms, and exchanges.
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#PaymentOrchestration #Fintech #Brokerage #TradingPayments #RaziSalih #Paytiko #iFXExpoDubai #Stablecoins #AIinFintech
At iFX Expo Dubai, Finance Magnates spoke with Razi Salih, CEO at Paytiko, about the evolution of the payments ecosystem and why payment orchestration has shifted from an option to a necessity for brokers, prop firms, and exchanges.
Mr. Salih explains how global expansion, the need for deep localisation, and the sheer number of new payment methods, from instant banking to stablecoins, are driving this critical infrastructure shift.
#PaymentOrchestration #Fintech #Brokerage #TradingPayments #RaziSalih #Paytiko #iFXExpoDubai #Stablecoins #AIinFintech
At iFX Expo Dubai, Finance Magnates spoke with Razi Salih, CEO at Paytiko, about the evolution of the payments ecosystem and why payment orchestration has shifted from an option to a necessity for brokers, prop firms, and exchanges.
Mr. Salih explains how global expansion, the need for deep localisation, and the sheer number of new payment methods, from instant banking to stablecoins, are driving this critical infrastructure shift.
#PaymentOrchestration #Fintech #Brokerage #TradingPayments #RaziSalih #Paytiko #iFXExpoDubai #Stablecoins #AIinFintech
At iFX Expo Dubai, Finance Magnates spoke with Razi Salih, CEO at Paytiko, about the evolution of the payments ecosystem and why payment orchestration has shifted from an option to a necessity for brokers, prop firms, and exchanges.
Mr. Salih explains how global expansion, the need for deep localisation, and the sheer number of new payment methods, from instant banking to stablecoins, are driving this critical infrastructure shift.
#PaymentOrchestration #Fintech #Brokerage #TradingPayments #RaziSalih #Paytiko #iFXExpoDubai #Stablecoins #AIinFintech
Altima CTO Sunil Jadhav: Solving Data Fragmentation & Lag for Brokers & Prop Firms
Altima CTO Sunil Jadhav: Solving Data Fragmentation & Lag for Brokers & Prop Firms
Altima CTO Sunil Jadhav: Solving Data Fragmentation & Lag for Brokers & Prop Firms
Altima CTO Sunil Jadhav: Solving Data Fragmentation & Lag for Brokers & Prop Firms
Altima CTO Sunil Jadhav: Solving Data Fragmentation & Lag for Brokers & Prop Firms
Altima CTO Sunil Jadhav: Solving Data Fragmentation & Lag for Brokers & Prop Firms
Altima CTO Sunil Jadhav sits down with Finance Magnates to discuss the core technology challenges facing CFD brokers and proprietary trading firms today.
Jadhav explains how the industry's reliance on batch processing and fragmented systems (where CRMs, risk tools, and trading platforms operate with separate 'sources of truth') leads to delayed data and inconsistent operational decisions. He argues that real-time event processing is essential for managing fast-moving trading activity and risk.
Learn how Altima's unified, event-driven architecture, connecting Altima CRM, Altima Prop, IB systems, and risk management through a single backbone, is designed to provide synchronous data and better operational coordination for modern brokerage and prop firm stacks.
Key Topics:
- Broker and Prop Firm Data Challenges
- The problem of delayed data processing (batch processing vs. real-time events)
- Fragmented systems and conflicting data sources
- Altima's unified, event-driven solution architecture
- The concept of a "risk-aware CRM"
- Built-in risk management in Altima Prop
#Altima #financemagnates #iFXDubai #FinTech #BrokerTech #PropFirm #CFDBroker #TradingTechnology #RealTimeData #RiskManagement #CRM #FinancialMarkets #EventDrivenArchitecture
Altima CTO Sunil Jadhav sits down with Finance Magnates to discuss the core technology challenges facing CFD brokers and proprietary trading firms today.
Jadhav explains how the industry's reliance on batch processing and fragmented systems (where CRMs, risk tools, and trading platforms operate with separate 'sources of truth') leads to delayed data and inconsistent operational decisions. He argues that real-time event processing is essential for managing fast-moving trading activity and risk.
Learn how Altima's unified, event-driven architecture, connecting Altima CRM, Altima Prop, IB systems, and risk management through a single backbone, is designed to provide synchronous data and better operational coordination for modern brokerage and prop firm stacks.
Key Topics:
- Broker and Prop Firm Data Challenges
- The problem of delayed data processing (batch processing vs. real-time events)
- Fragmented systems and conflicting data sources
- Altima's unified, event-driven solution architecture
- The concept of a "risk-aware CRM"
- Built-in risk management in Altima Prop
#Altima #financemagnates #iFXDubai #FinTech #BrokerTech #PropFirm #CFDBroker #TradingTechnology #RealTimeData #RiskManagement #CRM #FinancialMarkets #EventDrivenArchitecture
Altima CTO Sunil Jadhav sits down with Finance Magnates to discuss the core technology challenges facing CFD brokers and proprietary trading firms today.
Jadhav explains how the industry's reliance on batch processing and fragmented systems (where CRMs, risk tools, and trading platforms operate with separate 'sources of truth') leads to delayed data and inconsistent operational decisions. He argues that real-time event processing is essential for managing fast-moving trading activity and risk.
Learn how Altima's unified, event-driven architecture, connecting Altima CRM, Altima Prop, IB systems, and risk management through a single backbone, is designed to provide synchronous data and better operational coordination for modern brokerage and prop firm stacks.
Key Topics:
- Broker and Prop Firm Data Challenges
- The problem of delayed data processing (batch processing vs. real-time events)
- Fragmented systems and conflicting data sources
- Altima's unified, event-driven solution architecture
- The concept of a "risk-aware CRM"
- Built-in risk management in Altima Prop
#Altima #financemagnates #iFXDubai #FinTech #BrokerTech #PropFirm #CFDBroker #TradingTechnology #RealTimeData #RiskManagement #CRM #FinancialMarkets #EventDrivenArchitecture
Altima CTO Sunil Jadhav sits down with Finance Magnates to discuss the core technology challenges facing CFD brokers and proprietary trading firms today.
Jadhav explains how the industry's reliance on batch processing and fragmented systems (where CRMs, risk tools, and trading platforms operate with separate 'sources of truth') leads to delayed data and inconsistent operational decisions. He argues that real-time event processing is essential for managing fast-moving trading activity and risk.
Learn how Altima's unified, event-driven architecture, connecting Altima CRM, Altima Prop, IB systems, and risk management through a single backbone, is designed to provide synchronous data and better operational coordination for modern brokerage and prop firm stacks.
Key Topics:
- Broker and Prop Firm Data Challenges
- The problem of delayed data processing (batch processing vs. real-time events)
- Fragmented systems and conflicting data sources
- Altima's unified, event-driven solution architecture
- The concept of a "risk-aware CRM"
- Built-in risk management in Altima Prop
#Altima #financemagnates #iFXDubai #FinTech #BrokerTech #PropFirm #CFDBroker #TradingTechnology #RealTimeData #RiskManagement #CRM #FinancialMarkets #EventDrivenArchitecture
Altima CTO Sunil Jadhav sits down with Finance Magnates to discuss the core technology challenges facing CFD brokers and proprietary trading firms today.
Jadhav explains how the industry's reliance on batch processing and fragmented systems (where CRMs, risk tools, and trading platforms operate with separate 'sources of truth') leads to delayed data and inconsistent operational decisions. He argues that real-time event processing is essential for managing fast-moving trading activity and risk.
Learn how Altima's unified, event-driven architecture, connecting Altima CRM, Altima Prop, IB systems, and risk management through a single backbone, is designed to provide synchronous data and better operational coordination for modern brokerage and prop firm stacks.
Key Topics:
- Broker and Prop Firm Data Challenges
- The problem of delayed data processing (batch processing vs. real-time events)
- Fragmented systems and conflicting data sources
- Altima's unified, event-driven solution architecture
- The concept of a "risk-aware CRM"
- Built-in risk management in Altima Prop
#Altima #financemagnates #iFXDubai #FinTech #BrokerTech #PropFirm #CFDBroker #TradingTechnology #RealTimeData #RiskManagement #CRM #FinancialMarkets #EventDrivenArchitecture
Altima CTO Sunil Jadhav sits down with Finance Magnates to discuss the core technology challenges facing CFD brokers and proprietary trading firms today.
Jadhav explains how the industry's reliance on batch processing and fragmented systems (where CRMs, risk tools, and trading platforms operate with separate 'sources of truth') leads to delayed data and inconsistent operational decisions. He argues that real-time event processing is essential for managing fast-moving trading activity and risk.
Learn how Altima's unified, event-driven architecture, connecting Altima CRM, Altima Prop, IB systems, and risk management through a single backbone, is designed to provide synchronous data and better operational coordination for modern brokerage and prop firm stacks.
Key Topics:
- Broker and Prop Firm Data Challenges
- The problem of delayed data processing (batch processing vs. real-time events)
- Fragmented systems and conflicting data sources
- Altima's unified, event-driven solution architecture
- The concept of a "risk-aware CRM"
- Built-in risk management in Altima Prop
#Altima #financemagnates #iFXDubai #FinTech #BrokerTech #PropFirm #CFDBroker #TradingTechnology #RealTimeData #RiskManagement #CRM #FinancialMarkets #EventDrivenArchitecture
Why Brokers Choose Modular Platforms: Scale Trade on Fast Launch & 'Control Without Complexity'
Why Brokers Choose Modular Platforms: Scale Trade on Fast Launch & 'Control Without Complexity'
Why Brokers Choose Modular Platforms: Scale Trade on Fast Launch & 'Control Without Complexity'
Why Brokers Choose Modular Platforms: Scale Trade on Fast Launch & 'Control Without Complexity'
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At iFX Dubai, Scale Trade CEO Arutyun Iskandaryan and Senior Sales Manager Daniel Kovalenko break down why brokerages are ditching the "build-it-yourself" approach for modular, self-hosted trading platforms like ST Trader. @scaletrade2101
Discover what the fastest route to market looks like for new and established brokers seeking control without complexity.
In this executive interview, you'll learn:
- Why the demand for multi-asset trading and tighter regulation is forcing brokers to adopt flexible, scalable platforms.
- How Scale Trade ensures fast launch (1-2 weeks) and seamless migration without operational downtime.
- The key regional differences driving platform requirements (Compliance in Europe, Mobile in Asia, Payments in the Middle East).
- Scale Trade's four major trends shaping broker technology, including the role of AI in risk management.
Scale Trade's ready-made, self-hosted ecosystem delivers everything a broker needs—from price feeds and risk management to flexible liquidity, allowing them to focus on business growth, not becoming a software company.
#financemagnates #ScaleTrade #BrokerTechnology #TradingPlatform #FinTech #ModularPlatform #STTrader #GoToMarket
At iFX Dubai, Scale Trade CEO Arutyun Iskandaryan and Senior Sales Manager Daniel Kovalenko break down why brokerages are ditching the "build-it-yourself" approach for modular, self-hosted trading platforms like ST Trader. @scaletrade2101
Discover what the fastest route to market looks like for new and established brokers seeking control without complexity.
In this executive interview, you'll learn:
- Why the demand for multi-asset trading and tighter regulation is forcing brokers to adopt flexible, scalable platforms.
- How Scale Trade ensures fast launch (1-2 weeks) and seamless migration without operational downtime.
- The key regional differences driving platform requirements (Compliance in Europe, Mobile in Asia, Payments in the Middle East).
- Scale Trade's four major trends shaping broker technology, including the role of AI in risk management.
Scale Trade's ready-made, self-hosted ecosystem delivers everything a broker needs—from price feeds and risk management to flexible liquidity, allowing them to focus on business growth, not becoming a software company.
#financemagnates #ScaleTrade #BrokerTechnology #TradingPlatform #FinTech #ModularPlatform #STTrader #GoToMarket
At iFX Dubai, Scale Trade CEO Arutyun Iskandaryan and Senior Sales Manager Daniel Kovalenko break down why brokerages are ditching the "build-it-yourself" approach for modular, self-hosted trading platforms like ST Trader. @scaletrade2101
Discover what the fastest route to market looks like for new and established brokers seeking control without complexity.
In this executive interview, you'll learn:
- Why the demand for multi-asset trading and tighter regulation is forcing brokers to adopt flexible, scalable platforms.
- How Scale Trade ensures fast launch (1-2 weeks) and seamless migration without operational downtime.
- The key regional differences driving platform requirements (Compliance in Europe, Mobile in Asia, Payments in the Middle East).
- Scale Trade's four major trends shaping broker technology, including the role of AI in risk management.
Scale Trade's ready-made, self-hosted ecosystem delivers everything a broker needs—from price feeds and risk management to flexible liquidity, allowing them to focus on business growth, not becoming a software company.
#financemagnates #ScaleTrade #BrokerTechnology #TradingPlatform #FinTech #ModularPlatform #STTrader #GoToMarket
At iFX Dubai, Scale Trade CEO Arutyun Iskandaryan and Senior Sales Manager Daniel Kovalenko break down why brokerages are ditching the "build-it-yourself" approach for modular, self-hosted trading platforms like ST Trader. @scaletrade2101
Discover what the fastest route to market looks like for new and established brokers seeking control without complexity.
In this executive interview, you'll learn:
- Why the demand for multi-asset trading and tighter regulation is forcing brokers to adopt flexible, scalable platforms.
- How Scale Trade ensures fast launch (1-2 weeks) and seamless migration without operational downtime.
- The key regional differences driving platform requirements (Compliance in Europe, Mobile in Asia, Payments in the Middle East).
- Scale Trade's four major trends shaping broker technology, including the role of AI in risk management.
Scale Trade's ready-made, self-hosted ecosystem delivers everything a broker needs—from price feeds and risk management to flexible liquidity, allowing them to focus on business growth, not becoming a software company.
#financemagnates #ScaleTrade #BrokerTechnology #TradingPlatform #FinTech #ModularPlatform #STTrader #GoToMarket
At iFX Dubai, Scale Trade CEO Arutyun Iskandaryan and Senior Sales Manager Daniel Kovalenko break down why brokerages are ditching the "build-it-yourself" approach for modular, self-hosted trading platforms like ST Trader. @scaletrade2101
Discover what the fastest route to market looks like for new and established brokers seeking control without complexity.
In this executive interview, you'll learn:
- Why the demand for multi-asset trading and tighter regulation is forcing brokers to adopt flexible, scalable platforms.
- How Scale Trade ensures fast launch (1-2 weeks) and seamless migration without operational downtime.
- The key regional differences driving platform requirements (Compliance in Europe, Mobile in Asia, Payments in the Middle East).
- Scale Trade's four major trends shaping broker technology, including the role of AI in risk management.
Scale Trade's ready-made, self-hosted ecosystem delivers everything a broker needs—from price feeds and risk management to flexible liquidity, allowing them to focus on business growth, not becoming a software company.
#financemagnates #ScaleTrade #BrokerTechnology #TradingPlatform #FinTech #ModularPlatform #STTrader #GoToMarket
At iFX Dubai, Scale Trade CEO Arutyun Iskandaryan and Senior Sales Manager Daniel Kovalenko break down why brokerages are ditching the "build-it-yourself" approach for modular, self-hosted trading platforms like ST Trader. @scaletrade2101
Discover what the fastest route to market looks like for new and established brokers seeking control without complexity.
In this executive interview, you'll learn:
- Why the demand for multi-asset trading and tighter regulation is forcing brokers to adopt flexible, scalable platforms.
- How Scale Trade ensures fast launch (1-2 weeks) and seamless migration without operational downtime.
- The key regional differences driving platform requirements (Compliance in Europe, Mobile in Asia, Payments in the Middle East).
- Scale Trade's four major trends shaping broker technology, including the role of AI in risk management.
Scale Trade's ready-made, self-hosted ecosystem delivers everything a broker needs—from price feeds and risk management to flexible liquidity, allowing them to focus on business growth, not becoming a software company.
#financemagnates #ScaleTrade #BrokerTechnology #TradingPlatform #FinTech #ModularPlatform #STTrader #GoToMarket
How Prop Firms Scale Without Breaking Tech Stacks | Axcera Executive Interview
How Prop Firms Scale Without Breaking Tech Stacks | Axcera Executive Interview
How Prop Firms Scale Without Breaking Tech Stacks | Axcera Executive Interview
How Prop Firms Scale Without Breaking Tech Stacks | Axcera Executive Interview
How Prop Firms Scale Without Breaking Tech Stacks | Axcera Executive Interview
How Prop Firms Scale Without Breaking Tech Stacks | Axcera Executive Interview
In this Finance Magnates executive interview, Dora Christofi, Head of Marketing at Finance Magnates, speaks with Herman Shaho, Co-Founder & CPO at Axcera, about what prop firms often get wrong when scaling, and how the right CRM infrastructure can support growth.
Shaho explains why many prop firms break once they grow beyond the early stage, after stacking too many disconnected tools. He also shares how Axcera approaches customisation, with technology that fits the firm’s needs rather than forcing the firm to fit a template.
“The firm doesn’t need to adapt to the software, our software adapts to the firm,” Shaho says.
The interview follows Axcera’s recognition at the Finance Magnates Awards 2025, where the company won Best Prop Trading Technology Provider.
#FinanceMagnates #axcera #PropTrading #ProprietaryTrading #PropFirms #Fintech #TradingTechnology #CRM #Brokerage #WhiteLabel #Automation #AIinFintech #RiskManagement #DubaiFintech #CyprusFintech
In this Finance Magnates executive interview, Dora Christofi, Head of Marketing at Finance Magnates, speaks with Herman Shaho, Co-Founder & CPO at Axcera, about what prop firms often get wrong when scaling, and how the right CRM infrastructure can support growth.
Shaho explains why many prop firms break once they grow beyond the early stage, after stacking too many disconnected tools. He also shares how Axcera approaches customisation, with technology that fits the firm’s needs rather than forcing the firm to fit a template.
“The firm doesn’t need to adapt to the software, our software adapts to the firm,” Shaho says.
The interview follows Axcera’s recognition at the Finance Magnates Awards 2025, where the company won Best Prop Trading Technology Provider.
#FinanceMagnates #axcera #PropTrading #ProprietaryTrading #PropFirms #Fintech #TradingTechnology #CRM #Brokerage #WhiteLabel #Automation #AIinFintech #RiskManagement #DubaiFintech #CyprusFintech
In this Finance Magnates executive interview, Dora Christofi, Head of Marketing at Finance Magnates, speaks with Herman Shaho, Co-Founder & CPO at Axcera, about what prop firms often get wrong when scaling, and how the right CRM infrastructure can support growth.
Shaho explains why many prop firms break once they grow beyond the early stage, after stacking too many disconnected tools. He also shares how Axcera approaches customisation, with technology that fits the firm’s needs rather than forcing the firm to fit a template.
“The firm doesn’t need to adapt to the software, our software adapts to the firm,” Shaho says.
The interview follows Axcera’s recognition at the Finance Magnates Awards 2025, where the company won Best Prop Trading Technology Provider.
#FinanceMagnates #axcera #PropTrading #ProprietaryTrading #PropFirms #Fintech #TradingTechnology #CRM #Brokerage #WhiteLabel #Automation #AIinFintech #RiskManagement #DubaiFintech #CyprusFintech
In this Finance Magnates executive interview, Dora Christofi, Head of Marketing at Finance Magnates, speaks with Herman Shaho, Co-Founder & CPO at Axcera, about what prop firms often get wrong when scaling, and how the right CRM infrastructure can support growth.
Shaho explains why many prop firms break once they grow beyond the early stage, after stacking too many disconnected tools. He also shares how Axcera approaches customisation, with technology that fits the firm’s needs rather than forcing the firm to fit a template.
“The firm doesn’t need to adapt to the software, our software adapts to the firm,” Shaho says.
The interview follows Axcera’s recognition at the Finance Magnates Awards 2025, where the company won Best Prop Trading Technology Provider.
#FinanceMagnates #axcera #PropTrading #ProprietaryTrading #PropFirms #Fintech #TradingTechnology #CRM #Brokerage #WhiteLabel #Automation #AIinFintech #RiskManagement #DubaiFintech #CyprusFintech
In this Finance Magnates executive interview, Dora Christofi, Head of Marketing at Finance Magnates, speaks with Herman Shaho, Co-Founder & CPO at Axcera, about what prop firms often get wrong when scaling, and how the right CRM infrastructure can support growth.
Shaho explains why many prop firms break once they grow beyond the early stage, after stacking too many disconnected tools. He also shares how Axcera approaches customisation, with technology that fits the firm’s needs rather than forcing the firm to fit a template.
“The firm doesn’t need to adapt to the software, our software adapts to the firm,” Shaho says.
The interview follows Axcera’s recognition at the Finance Magnates Awards 2025, where the company won Best Prop Trading Technology Provider.
#FinanceMagnates #axcera #PropTrading #ProprietaryTrading #PropFirms #Fintech #TradingTechnology #CRM #Brokerage #WhiteLabel #Automation #AIinFintech #RiskManagement #DubaiFintech #CyprusFintech
In this Finance Magnates executive interview, Dora Christofi, Head of Marketing at Finance Magnates, speaks with Herman Shaho, Co-Founder & CPO at Axcera, about what prop firms often get wrong when scaling, and how the right CRM infrastructure can support growth.
Shaho explains why many prop firms break once they grow beyond the early stage, after stacking too many disconnected tools. He also shares how Axcera approaches customisation, with technology that fits the firm’s needs rather than forcing the firm to fit a template.
“The firm doesn’t need to adapt to the software, our software adapts to the firm,” Shaho says.
The interview follows Axcera’s recognition at the Finance Magnates Awards 2025, where the company won Best Prop Trading Technology Provider.
#FinanceMagnates #axcera #PropTrading #ProprietaryTrading #PropFirms #Fintech #TradingTechnology #CRM #Brokerage #WhiteLabel #Automation #AIinFintech #RiskManagement #DubaiFintech #CyprusFintech
Sami Saleh from Hola Prime on Fast Payouts and Full Transparency @HolaPrime_Global
Sami Saleh from Hola Prime on Fast Payouts and Full Transparency @HolaPrime_Global
Sami Saleh from Hola Prime on Fast Payouts and Full Transparency @HolaPrime_Global
Sami Saleh from Hola Prime on Fast Payouts and Full Transparency @HolaPrime_Global
Sami Saleh from Hola Prime on Fast Payouts and Full Transparency @HolaPrime_Global
Sami Saleh from Hola Prime on Fast Payouts and Full Transparency @HolaPrime_Global
In this Finance Magnates interview, Sami Saleh, Director of Growth at Hola Prime, shares what sets the firm apart, with a strong focus on one-hour payouts. @HolaPrime_Global
Sami Saleh also explains Hola Prime’s recently introduced Payout Transparency Report, giving traders clear, date-wise visibility into payout processing timings.
Watch the full interview to learn how Hola Prime approaches payout speed, transparency, and trader experience.
#FinanceMagnates #HolaPrime #SamiSaleh #PropTrading #Trading #Traders #Payouts #FastPayouts #Transparency #Forex #CFDTrading #Fintech #OnlineTrading #TradingCommunity #Interview
In this Finance Magnates interview, Sami Saleh, Director of Growth at Hola Prime, shares what sets the firm apart, with a strong focus on one-hour payouts. @HolaPrime_Global
Sami Saleh also explains Hola Prime’s recently introduced Payout Transparency Report, giving traders clear, date-wise visibility into payout processing timings.
Watch the full interview to learn how Hola Prime approaches payout speed, transparency, and trader experience.
#FinanceMagnates #HolaPrime #SamiSaleh #PropTrading #Trading #Traders #Payouts #FastPayouts #Transparency #Forex #CFDTrading #Fintech #OnlineTrading #TradingCommunity #Interview
In this Finance Magnates interview, Sami Saleh, Director of Growth at Hola Prime, shares what sets the firm apart, with a strong focus on one-hour payouts. @HolaPrime_Global
Sami Saleh also explains Hola Prime’s recently introduced Payout Transparency Report, giving traders clear, date-wise visibility into payout processing timings.
Watch the full interview to learn how Hola Prime approaches payout speed, transparency, and trader experience.
#FinanceMagnates #HolaPrime #SamiSaleh #PropTrading #Trading #Traders #Payouts #FastPayouts #Transparency #Forex #CFDTrading #Fintech #OnlineTrading #TradingCommunity #Interview
In this Finance Magnates interview, Sami Saleh, Director of Growth at Hola Prime, shares what sets the firm apart, with a strong focus on one-hour payouts. @HolaPrime_Global
Sami Saleh also explains Hola Prime’s recently introduced Payout Transparency Report, giving traders clear, date-wise visibility into payout processing timings.
Watch the full interview to learn how Hola Prime approaches payout speed, transparency, and trader experience.
#FinanceMagnates #HolaPrime #SamiSaleh #PropTrading #Trading #Traders #Payouts #FastPayouts #Transparency #Forex #CFDTrading #Fintech #OnlineTrading #TradingCommunity #Interview
In this Finance Magnates interview, Sami Saleh, Director of Growth at Hola Prime, shares what sets the firm apart, with a strong focus on one-hour payouts. @HolaPrime_Global
Sami Saleh also explains Hola Prime’s recently introduced Payout Transparency Report, giving traders clear, date-wise visibility into payout processing timings.
Watch the full interview to learn how Hola Prime approaches payout speed, transparency, and trader experience.
#FinanceMagnates #HolaPrime #SamiSaleh #PropTrading #Trading #Traders #Payouts #FastPayouts #Transparency #Forex #CFDTrading #Fintech #OnlineTrading #TradingCommunity #Interview
In this Finance Magnates interview, Sami Saleh, Director of Growth at Hola Prime, shares what sets the firm apart, with a strong focus on one-hour payouts. @HolaPrime_Global
Sami Saleh also explains Hola Prime’s recently introduced Payout Transparency Report, giving traders clear, date-wise visibility into payout processing timings.
Watch the full interview to learn how Hola Prime approaches payout speed, transparency, and trader experience.
#FinanceMagnates #HolaPrime #SamiSaleh #PropTrading #Trading #Traders #Payouts #FastPayouts #Transparency #Forex #CFDTrading #Fintech #OnlineTrading #TradingCommunity #Interview